2005 Nissan Maxima Se on 2040-cars

Auto blog

Nissan will run pilot car-sharing program with two-seat concept EVs

Nissan is using a little car to test out possible solutions to a rather big problem. The Japanese automaker will start a car-sharing program this month using its New Mobility Concept two-seat electric vehicles, which is based on the Renault Twizy platform. The cars will be the foundation of a car-sharing network called the Ultra-Compact Mobility Certification System that will take place in Yokohama's Sakonyama Danchi District. Working with housing agency Urban Renaissance, Nissan says the New Mobility Concept vehicles are part of a "method for revitalizing urban and suburban areas." Indeed, instead of the cars being used for government agencies and utility programs, they'll be used by the general public to get around. The program kicks off this month and will run for one year. Other Nissan NMC vehicles were recently put into rental service in the town of Shikano, in the east of Tottori Prefecture, for tourism purposes, at a cost of about $10 an hour plus $12 for a training license. Nissan has been running various mobility programs using the car for the better part of two years. To get an idea how small the vehicles are, their length is about a foot shorter than a Smart ForTwo. We've got Nissan's press release below. Related Video: Nissan to Test Ultra-Compact EV in Yokohama Car Sharing Project - Yokohama's Sakonyama District will start a car-sharing trial run of the Ultra Compact Mobility Certification System using the Nissan New Mobility Concept two-passenger electric vehicle (EV) - YOKOHAMA, Japan (March 23, 2015)-Nissan Motor Co., Ltd. will conduct a local trial run of the Ultra-Compact Mobility Certification System, a car-sharing network for residents of the Sakonyama Danchi District in Yokohama City's Asahi Ward. Nissan will be collaborating with Urban Renaissance (UR), a semipublic housing agency associated with Kanagawa Prefecture's Ministry of Land, Infrastructure, Transport and Tourism's (MLIT) Kanto District Transport Bureau, to study the possibilities of using ultra-compact EVs as a method for revitalizing urban and suburban areas. This local test of the car-sharing network will be implemented from late March 2015 until the end of March 2016. The trial will assess the potential of ultra-compact electric vehicles as a catalyst in revitalizing large-scale, urban and suburban commuting methods, and will gauge the value of ultra-compact EVs as short-range modes of transport that can complement public transportation.

2015 Nissan Micra Cup First Drive [w/video]

A light mist falls on the Circuit Mont-Tremblant. Looming gray skies threaten that more wetness is in store. I'm already nervous about scooting a tiny Nissan around a challenging course in rural Quebec. This damp chill isn't helping. It's an unlikely day to drive an improbable racecar: the Nissan Micra, one of the smallest and cheapest cars sold in Canada. Luckily, the weather and my trepidation ease up. Laps around this gorgeous road course prove to be a lot of fun. The Micra isn't a bad little car, and racing them, well, that sounds like a riot. Nissan is using the time-tested tool of motorsports to raise the profile of its new subcompact with the Micra Cup, a spec series that launches with a pair of races the weekend of May 22-24. It will be followed by five more weekend doubleheaders through the summer and into the fall, including a support race before Formula One's Canadian Grand Prix in June. The investment for Nissan is low, and the six races will all be run in Quebec, a province with a European level of motorsports fervor. Despite the damp conditions, I'm eager for my turn to wheel the diminutive Micra around the Circuit Mont-Tremblant, a 15-turn, 2.65-mile course nestled in the Laurentian Mountains of Quebec. Don't be fooled by the idyllic setting, Mont-Tremblant hosted F1 grands prix in 1968 and 1970, Can-Am and Trans-Am races in the 1960s and 70s, and a Champ Car race as recently as 2007. Racing trim suits the Micra, and the car looks snappy dressed in red, white, and gray livery. I climb into the cabin and strap into the racing harness. It's easy to get comfortable in this basic interior. Nerves steadied, I grip the steering wheel, ease the Micra into first gear, let out the clutch, then shift to second and exit the pit lane. Thankfully I'm not the first guy to get out on the track in this car, so the tires are warm. The rain has stopped, but I'm cautious at first. The track surface is still a little slick, and the front-wheel-drive Micra's rear tires can easily come unbuttoned. As I lap the circuit, my confidence grows. My helpful instructor flashes three and four fingers from the passenger seat to indicate the gear I should be in, and then urges me to floor it in open areas. He's more confident than I am, but as I dart around the track, the adrenaline starts flowing. My peak speed is maybe 93 miles per hour, but that's not the point.

Nissan helping Mexican dealers crack US market

Nissan may not be the top seller or even the top import brand in the United States... but it is in Mexico. South of the border, Nissan accounted for over 26 percent of new cars sold last year, and it's not only applying some of the same lessons it learned on its way to the top of Mexican market to the US – it's bringing in some of the same dealers. In an effort to increase its market share particularly in southern states with large Hispanic communities like California and Texas, Nissan is helping some of its largest dealer groups in Mexico buy up American dealerships, according to a report from Automotive News. Among those Nissan dealers in Mexico expanding into the US market are Grupo Autofin Mexico (which owns 60 locations, including three Nissan dealers in Orange Country), Grupo Autocom (which controls 17 Nissan, Infiniti and Renault locations in Mexico and now owns one Infiniti and four Nissan dealers in the San Francisco bay area) and Automotores Soni SA de CV (one of Mexico's largest dealer groups which recently took over two locations in Houston). Aside from encouraging these and other Mexican dealer groups – many of which have longstanding ties to the Renault-Nissan Alliance and its brands – to break into the US market, Nissan has been using its right of first refusal to offer dealerships going up for sale in the US to its Mexican dealers before American ones. There has yet to be any outcry from Nissan dealers in the US, though. The effort, lead by Nissan's North American chief Jose Munoz (who used to run the Mexican division), is part of the company's drive to increase its market share in the US from 7.7 percent currently to 10 percent by 2017. And the know-how of these Mexican dealership groups forms part of that strategy. But Nissan hopes to tap more than just their experience to drive an increase in sales. The Japanese automaker is also targeting the Hispanic market within the United States, offering Spanish-speaking Americans service in their own language with the benefit of a common cultural background. According to AN, Nissan has already surpassed Honda to become the No. 2 import brand among Hispanic customers in America, accounting for some 32 percent of the company's growth last year. News Source: Automotive News - sub. req.Image Credit: Nissan Nissan Car Dealers Mexico