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Ghosn: Low oil prices won't hurt EVs much

Carlos Ghosn might be the most unflappable automotive CEO around. Despite lower gas prices and signs that these prices do impact green vehicle sales, the CEO of the Renault-Nissan Alliance was at the World Economic Forum in Davos, Switzerland this weekend saying that people will continue to buy electric vehicles. "I don't think it is going to be slowing down," he said. "The people who are buying mainly for economic reasons may be deterred from it, but you have plenty of consumers buying EV for other reasons. On top of this, even though the price of oil is unpredictable – nobody has predicted last year that we would be at this level of oil price today and nobody knows where oil price will be next year or two years down the road – but what is predictable is that the regulation on emissions is going to get tougher in the various markets where we are present. So, our EV strategy is here not only to face too much dependence on oil or the cost of oil, but also to allow us to meet the very stringent regulations on emissions that are happening and will be happening in the future. So I can bet you that more and more car makers are coming to EVs and they're going to continue to build and sell EVs, even though the price of oil is coming down." The bit about oil prices and electric vehicles starts at 1:35 into the video. News Source: Nissan via YouTube Green Nissan Renault Emissions Gas Prices Electric Videos oil prices

Nissan bringing Qashqai, Rogue hybrid to US

Nissan will be expanding its crossover range here in the United States, introducing the popular European-market Qashqai, alongside a hybridized version of the Rogue. Nissan's Kyushu, Japan factory, meanwhile, will churn out 100,000 gas-powered Rogues to capitalize on hot demand here in the United States. The Kyushu move, at least, seems like a smart one, considering just how hot the compact Rogue is. "We haven't hit the ceiling [on Rogue] yet. We have more opportunity there if we can get our dealers more," Fred Diaz, Nissan's senior VP of sales and marketing, told Automotive News. Amping up production in Kyushu will finally mean the end of the first-generation Rogue, though, now known as the Rogue Select. Somehow, we doubt many tears will be shed. AN cites "two sources familiar with Nissan's future product" in its report on the Qashqai and Rogue Hybrid, although both moves are a bit strange at first glance. Both vehicles play in the same part of the market, and are both based on the Renault-Nissan Common Module Family platform. As for the Rogue Hybrid, well, we know what happened the last time Nissan tried to add an electric motor and battery pack to one of its crossovers. Plus, we've heard this rumor before. Nissan, though, seems to think both moves make a lot of sense. While the Qashqai and Rogue are closely related, the Euro-market model is smaller – 10 inches shorter and two inches narrower – making it less versatile, and it wears more handsome sheetmetal. Expect Nissan to field it as such, aiming at buyers that want a CUV for the lifestyle, rather than the versatility, Automotive News reports. There's a lot less information on the Rogue Hybrid, aside from AN reporting that it will hit the market next year. As for potential powertrains, mum's the word. The gas-powered Rogue uses a 2.5-liter four-cylinder, which is the same size as the gas-engine found in the dead-but-still-warm Pathfinder Hybrid. While we doubt it's as simple as a drag and drop, it seems like Nissan's most recent hybrid powertrain is the obvious choice for the upcoming Rogue. What do you think? Will the Qashqai be as big of a hit in the US as it is in Europe and Australia? Is a Rogue Hybrid such a smart move considering the tremendous failure of the Pathfinder Hybrid? Speak up in Comments. Related Video:

Nissan settles with FTC over misleading dune buggy ad [w/videos]

A couple years ago, Nissan created a series of commercials for its compact Frontier pickup showing the truck performing outlandish stunts such as snowboarding, saving a passenger airplane from a crash landing and climbing a steep sand dune to help a stranded dune buggy. As crazy as the first two commercials were, the Federal Trade Commission (FTC) took issue with the latter, titled Hill Climb, with the agency considering it to be a misleading commercial since both vehicles required a cable to reach the top of the steep dune.
As such, Ad Age is reporting that Nissan - and its ad agency TBWA Worldwide - has settled with the FTC over the ad despite the fact that it features a disclaimer stating: "Fictionalization. Do not attempt." Nissan did not have to pay out any money in the settlement, but it is prohibited "from using potentially misleading demonstrations in future advertisements for pickups." In addition to the offending commercial, posted below, we've included some of the other related videos from the same Frontier campaign.