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2015 Nissan Murano configurator is lux'd and loaded

We just got done driving the all-new, 2015 Nissan Murano and while you'll have to wait just a few more hours for our complete driving impressions, you can at least get online and build your very own example of Nissan's latest CUV, thanks to the company's new configurator. While Nissan has already published the Murano's starting price, this is our first glimpse at the full pricing details. As we said, prices start at $29,650, not counting an $885 destination charge. From there, things, um, increase. Moving from the base S to the mid-level SV will require an extra $3,060, and adds navigation with the NissanConnect telematics system, a power driver's seat, LED running lights, remote start and a USB port for backseat passengers. An additional $4,330 moves you up to the Murano SL, adding heated leather seats, a Bose stereo, AroundView monitoring, an auto-dimming rear-view mirror, a power liftgate and blind-spot monitoring with cross-traffic alert. At the top of the range sits the Platinum, starting at $39,000 ($2,050 more than the SL). It includes 20-inch wheels, LED headlights, climate-controlled front seats, heated rear seats and a heated steering wheel. Regardless of trim, Nissan customers will get about with the help of a 3.5-liter V6 that's been mated up to an Xtronic continuously variable transmission. Adding the optional all-wheel-drive system will bump up the CUV's price an additional $1,600. Head over to the configurator and build your own ideal Murano.

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

Renault invests in French electric car plant upgrade

PARIS — Renault will invest more than 1 billion euros ($1.2 billion) to increase electric vehicle production capacity in France and add new models, the carmaker said on Thursday. The Zoe production line in Flins, west of Paris, will double its maximum output with the battery-powered subcompact's next upgrade, the company said in a statement, and its northern Douai factory will tool up to build electric cars on a new architecture shared with Japanese affiliate Nissan. "The acceleration of our investments in France for electric vehicles will increase the competitiveness and attractiveness of our French industrial sites," said Renault Chairman and Chief Executive Carlos Ghosn, who also chairs Nissan and Mitsubishi Motors and heads the carmakers' three-way alliance. The Cleon plant will triple its electric motor production capacity, while Maubeuge in eastern France receives tooling investment for the next Kangoo van including its electric version, Renault said. Reporting by Laurence Frost. Related Video: Image Credit: REUTERS/Jacky Naegele Green Plants/Manufacturing Nissan Renault Electric