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Prince Charles tours Nissan Leaf plant in Sunderland, UK

Environmental sustainability and job training. Those are two of the issues the UK's Prince Charles, the Prince of Wales, has long supported. And that's why the king-to-be paid a visit to Nissan's Sunderland plant earlier this week. As shows in a two-minute video from Broadcast Exchange, Prince Charles took a tour of the plant, checking out the production line while conferring with the young (and slightly star-struck) students there who were learning a thing or two about building a car, electric Nissan style. The Sunderland plant is located about 285 miles north of London. The factory runs an apprenticeship program for budding car-builders and employs about 6,700 people. The Nissan Leaf electric vehicles built there are sold in Europe, where Leaf sales jumped 33 percent last year. Opened in 1986, the Sunderland factory broke ground on its battery-production facilities in 2010 and began producing the Leaf in the spring of 2013 after Nissan invested about $635 million upgrading the plant to handle electric-vehicle and lithium-ion battery production. Even before the EV battery production activity the Sunderland plant burnished its green credentials by installing wind turbines to help with the power supply. Prince Charles already has his credentials (sort of), thanks to a biofuel Jaguar and a wine-powered Aston Martin. Check out the video with Prince Charles below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

Why a Renault-FCA merger could be good news for Nissan, Mitsubishi

TOKYO — Nissan's advanced technologies including platforms and electric powertrains could give it leverage in a merger involving Renault and Fiat Chrysler, thanks to a royalty system it has with the former, two people with knowledge of the matter said. A merged Renault-Fiat Chrysler could face an extra hurdle each time it uses technology developed by Nissan or Mitsubishi Motors, while the two Japanese automakers stand to gain a client in Fiat Chrysler (FCA), one of the people said. Both sources declined to be identified because of the sensitivity of the matter. Nissan's technology, particularly in electrification and emissions reduction, could give it some sway in the $35 billion potential tie-up between Renault and FCA, even as its stake in the newly formed company would be diluted. Currently Renault SA pays less for technology developed by Nissan than the Japanese automaker pays for French technology, a third person said. This has long been a sticking point for Nissan, and an area where Nissan could seek more favorable terms. "Whenever Nissan transfers platform, powertrain or other technology to Renault, there is a margin or royalty which Renault has to pay for use of that tech," one of the people said. "In that sense, FCA, if everything went well, would become another 'client' of ours and that's good. More business for us." A Nissan spokesman declined to comment on its royalty system. The potential Renault-FCA deal has complicated the Japanese automaker's already uneasy alliance with Renault. A further deal with Fiat Chrysler looks likely at least in the near term to weaken Nissan's influence in the 20-year-old partnership. Renault owns a 43.4% stake in Nissan and is its top shareholder. Nissan holds a 15% non-voting stake in Renault and would see that diluted to 7.5% after the FCA deal, albeit with voting rights. The imbalance between the two has long rankled Nissan, which is by far the larger company. Alliance imbalance Renault had previously angled for a merger with Nissan but has been rebuffed by CEO Hiroto Saikawa. Securing benefits from the merger deal will be important for Saikawa, who is grappling with poor financial performance while he struggles to right the company after the ouster of former chairman Carlos Ghosn last year.