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Nissan IDx Nismo and IDx Freeflow concepts are a bridge to the Datsun 510
Wed, 20 Nov 2013We're not sure if someone from The Adjustment Bureau stopped by Nissan's PR department to explain the IDx Nismo and IDx Freeflow concepts, but the company's odd press release can't diminish our love for these two show favorites. We had been told to look out for an unnamed Datsun 510 BRE homage, and once we saw the brothers IDx, we knew we'd found them. But the press release doesn't mention anything about the Datsun 510 Brock Racing Enterprises, nor does it mention one Mr. Peter Brock, the man who won two Trans-Am championships in the Seventies for the nascent Japanese budget brand.
Instead, it declares that the cars were the result of a co-creation product development process with "digital natives," said natives being the whippersnappers born after 1990. Nissan says it worked with the young'uns to create two different expressions of "their desire for a basic, authentic configuration for a car." If that's true, it appears that what the kiddies really want are... two different homages to the Datsun 510 BRE that Peter Brock used to win two championships in the seventies for the nascent Japanese brand.
The IDx Freeflow - the "ID" is for "identification," the "x" is "the variable representing the new values and dreams born through communication" - takes the casual approach, with a light khaki exterior hue, a minimalist interior decked out in denim and a console shifter that works a continuously variable transmission. The IDx Nismo is out for blood, from its crimson interior to its five-point harness to its bolt-on flares and sidepipes. We aren't told what the digital natives requested for powerplants, but that's alright; if this is what "co-creation" looks like, we're not entirely against it except where that "CVT" is involved.
So, how do you actually pronounce that automaker's name?
Thu, Jan 21 2016You probably have that friend who always says Porsche wrong, or maybe it's someone who keeps reminding you it's actually two syllables. Whichever side of the pronunciation debate you fall on, you'll find someone to root for in the video above. And before you ask, this was all the video team's idea. So don't get mad at me for being the voice of reason. BMW Chevrolet Hyundai Nissan Rolls-Royce Videos Original Video nissan qashqai
Renault ousts CEO days after Nissan gets a new one
Fri, Oct 11 2019Newly-appointed interim CEO Clotilde Delbos and Chairman of Renault SA Jean-Dominique Senard. / Reuters  PARIS — Renault ousted chief executive Thierry Bollore on Friday, as the French carmaker and its Japanese partner Nissan seek to rekindle their alliance following the scandal-hit tenure of former alliance supremo Carlos Ghosn. Tensions between Renault and Nissan, which picked a new CEO on Tuesday, have been high since Ghosn's arrest in Tokyo last year on allegations of financial misconduct, which he denies. Bollore, who was close to Ghosn and had strained relations with Nissan's previous boss, will be replaced on an interim basis by Renault finance director Clotilde Delbos. With new faces at the helm, Renault chairman Jean-Dominique Senard is hoping to draw a line under almost a year of turmoil and revive cooperation between two carmakers once seen as destined to fully merge. That is vital at a time when auto markets are slowing and carmakers are having to invest in costly new technologies as well as meet challenging European emissions regulations. "We're at a new stage now for this alliance. Sometimes you need new management ... to breathe new life into things," Senard, who was brought in earlier this year from tyre maker Michelin, told a news conference in Paris. He said three members of Renault's 18-strong board abstained in the vote to remove Bollore, who hit out at his looming dismissal in a newspaper interview the night before, calling it a coup. Following Ghosn's arrest, a feeling of stagnation around joint Renault-Nissan projects, including on issues such as advancing on cost savings, had begun to set in, people at Renault have said. These would now be the first priority, according to a source close to the carmaker. "There are a lot of concrete matters that have already been identified, including on the industrial front: working on batteries, electric vehicles, connectivity, purchasing and self-driving cars," the source said. Shares in Renault closed up 5.1%. 'Coup de force' Tensions between Renault and Nissan were further inflamed this year, including during various spats over governance reforms, and after a failed deal to pair Renault up with Fiat Chrysler, which withdrew a merger offer. Senard reiterated on Friday that a tie-up with Fiat, which was abandoned in June, was not at present on the agenda.