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Mitsubishi and NTT to buy 30% stake in HERE digital mapping company

Digital mapping company HERE Technologies sold a 30% stake to Mitsubishi and Nippon Telegraph and Telephone Corp (NTT), diluting German carmakers’ stake to 54% amid uncertainty about the profit potential from autonomous cars. Mitsubishi and NTT will co-invest in the Amsterdam-headquartered company through their newly established, jointly owned holding firm COCO Tech Holding B.V. in the Netherlands, HERE said on Friday. “Their investment also means we are further diversifying our shareholder base beyond automotive, which is important given the appeal and necessity of location technology across geographies and industries,” HEREÂ’s Chief Executive Edzard Overbeek said. The Japanese companies said they would collaborate with HERE to develop services such as ways to tackle road congestion and improve supply chain efficiencies. High definition maps can also be used in fleet management, asset tracking, last-mile delivery, long-distance package delivery by drones and indoor mapping applications, Overbeek told Reuters. Financial details of the transaction, which they said would close next year, were not disclosed. German carmakers BMW, Audi and Daimler saw high definition mapping as a strategic asset and bought HERE from Finnish telecoms group Nokia for around 2.5 billion euros ($2.8 billion) in 2015 to avoid becoming dependent on AlphabetÂ’s Google. FridayÂ’s deal dilutes the stake held by each German carmaker from 25% to just under 18%, HERE said. REALITY CHECK Tech companies and automakers raced to develop self-driving vehicles after Google presented a prototype car in 2012, leading German manufacturers to develop robotaxis as a way to enter the ride-hailing business to take on Uber. However, the technology costs and regulatory hurdles have spiraled, and ride-hailing businesses have struggled to reach sustainable profitability, leading to a reassessment of the business potential of robotaxis and ride hailing. “There has been a reality check setting in here,” Daimler Chief Executive Ola Kaellenius said last month, adding that spending on robotaxis would be “rightsized.” The move comes as BMW and Daimler this week announced they will exit the North American car-sharing market, halting operations in Montreal, New York, Seattle, Washington D.C., and Vancouver, as they focus on the European market. Last year, GermanyÂ’s Continental and Bosch, the worldÂ’s largest automotive suppliers, bought a 5% stake in HERE.

Mitsubishi Mirage retiring from the Japanese market in current form

The city-friendly sixth-generation Mitsubishi Mirage has reached the end of its career on the Japanese market. The company's consumer website notes that production has ended, and the news fuels speculation that the hatchback will soon retire from the American market. "Due to the end of production of the Mirage, we may not be able to meet the customer's request for body color, options, etc. Please contact our sales staff for details," the message reads. Interestingly, the end of production isn't announced on Mitsubishi's American website. While the Mirage is overshadowed by Mitsubishi's crossovers and SUVs in the United States, a market that has traditionally been unkind to small hatchbacks, it's relatively popular in several Asian markets and nothing suggests slow sales caused its demise. The current-generation model received a new-look exterior design and additional tech features for 2021, but it entered production in April 2012 as a hatchback and in June 2013 as a sedan so it's fairly old in car years — it sounds like the Mirage has simply reached the end of its natural life cycle. It's too early to tell what's next; our spies haven't spotted a new Mirage testing yet. We know that in some markets Mitsubishi will soon revive the heritage-laced Colt nameplate on a hatchback related to the Renault Clio, but we wouldn't be surprised if the Mirage lives on in one form or another. The Clio stretches about eight inches longer and five inches wider than the Mirage so the Colt won't land as a direct replacement. Similarly, what this means for the Mirage's career in the United States is unclear at this point. "The Mirage remains an integral part of our U.S. line-up at this time," a company spokesperson told Autoblog. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

2014 Mitsubishi Mirage to carry $12,995 price tag*

If you've only got about twelve grand to spend on a car and you want something new, you've got options, but not many: You can get a Nissan Versa sedan for $11,900, a base Chevrolet Spark hatchback for $12,170, or - as Mitsubishi has just announced - a 2014 Mirage for $12,995.
Not only does that make it one of the cheapest new cars you can buy, but Mitsubishi also claims it's "the most fuel-efficient gasoline-powered non-hybrid vehicle in America," carrying an EPA highway fuel economy rating of 44 miles per gallon. But then that rating is for the CVT model, which will cost you an extra grand over the base five-speed manual version. The bog-standard DE model comes with features including automatic climate control, keyless entry and seven airbags, but for another $1,200 (with either transmission) you can upgrade to ES trim with a whole mess of other features. Regardless of which model you choose, though, you'll have to pay an extra *$725 for delivery ($920 if you live in Alaska or Hawaii), elevating the actual cost of entry to $13,720 in the Lower 48.