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Mitsubishi i-MiEV reportedly reaches the end of the road this year

It looks like the Mitsubishi i-MiEV is completely out of juice. News outlet Nikkei reports that Mitsubishi will completely end production of its tiny electric car this year. While the i-MiEV had been discontinued in the U.S. for a few years already, it was apparently still on sale elsewhere. That didn't mean it was doing well, as Nikkei notes that global sales were only a little over 30,000 units over its lifetime. It's not hard to see why the i-MiEV struggled. While its kei-car size and funky styling made it a unique city car, it was compromised in other ways. It only made 66 horsepower and had an official range of 62 miles. While the limited range was augmented somewhat by DC fast charging capability, but it didn't take long for competitors to launch larger, more powerful, longer-range cars for not a whole lot more money. And the gulf between the i-MiEV only expanded over the years. According to Nikkei, the reason the i-MiEV went so long unchanged was a lack of funding and resources. But now that Mitsubishi is part of the Renault-Nissan Alliance, the news outlet reports that there will be a successor to the bubbly EV co-developed with Nissan to be launched in 2023. Whether this next small electric Mitsubishi appears in the U.S. seems like a toss-up. We wouldn't have expected the kei-car based i-MiEV to have been brought here originally, simply because of the cost of making such a tiny car pass safety regulations, let alone appeal to American buyers that like size. Those issues haven't changed, and if anything, American buyers are even more keen on trucks and SUVs than before. But maybe if fuel economy and emissions regulations get stiff enough, Mitsubishi might see a benefit to offering a full EV here, even if it's an odd size. Related Video:

Ever wonder how to really pronounce Japanese automaker names?

People tend to get very set in their ways when it comes to the pronunciation of words. Just look at the endless debates over whether or not to say the final 'e' in Porsche (which you should in terms of correct German enunciation). Or the argument about whether to follow the British convention and give the 'u' in Jaguar a special delivery or to say the 'ua' diphthong as more of a 'w' sound, as usually happens in the US.
This short video doesn't answer either of those automotive questions, but it does allow a native Japanese speaker to demonstrate the accepted pronunciations for several, major automakers from the country. One benefit is that it clears up the occasional debate over whether Nissan should be said with a long or short 'i' sound. Also, listen closely to how the female host says Mazda as Matsuda, the way it's actually said in the language. Even if this doesn't change the way you enunciate these brands, at least now you know the accurate way in Japanese.

The Mitsubishi GT-PHEV Concept offers an unsightly look into the automaker's future

It was only a few months ago that Mitsubishi teased the Grand Tourer Concept with an image of the SUV's side profile. Now that it's just a few weeks before the Paris Motor Show, Mitsubishi released some renderings of the GT-PHEV Concept that will influence the rest of the automaker's lineup for the future. Mitsubishi is touting the concept as a "high-end next-generation SUV." Styling may indeed be subjective, but the GT-PHEV Concept has a face that only a mother could love. There's a bit of Lexus-like hate-it-or-like-it in the fascia, and the rest of it looks similar to that of the eX Concept that was revealed last year. Both concepts have grille openings that resemble the letter X, three hexagonal fog lights on the sides, and tiny slivers for headlights. The side profile of the GT-PHEV Concept reminds us of a Land Rover Range Rover Evoque, which isn't such a bad thing. The back of the concept features a rakish design with thin wrap-around taillights that also look good. If you can get past the SUV's looks, you'll find comfort the GT-PHEV's powertrain to be an interesting look into the future. The concept features Mitsubishi's next-gen plug-in hybrid system, which is comprised of three electric motors (one in the front and two at the back), a regular internal combustion engine, and a high-capacity battery. The systems work together as a full-time four-wheel-drive system. On electric-only power, the GT-PHEV Concept can travel an estimated 75 miles, while the car's total range is roughly 746 miles. Mitsubishi claims the GT-PHEV Concept is a ground tourer capable of chewing away the miles with ease. And while the automaker didn't include any images of the vehicle's interior, Mitsubishi claims the concept has a cockpit-like interior that wraps around the front passengers. The interior leather color can also be found on the roof of the vehicle for a "classy" look. Mitsubishi continues to focus on SUVs and crossovers, but we doubt the automaker will put a vehicle that looks like the GT-PHEV Concept on the road. We think this concept is more for show, but it will probably be used as inspiration for the design of the next Mitsubishi Outlander. Here's hoping that face gets toned down some.