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Mitsubishi previews 2014 Outlander and 2013 Outlander Sport Limited Edition

We've seen the new Mitsubishi Outlander in European form a few times already, but the 'ute has yet to make its roaring debut in the States. That's soon to be rectified, as Mitsubishi has formally announced plans to show the US-sped 2014 Outlander at the upcoming LA Auto Show.
Mitsubishi promises that the 2014 Outlander will be "among the most fuel-efficient compact [crossovers] with seven-passenger seating as standard." In addition to its new aerodynamic bodywork, the 2014 Outlander will bring with it advanced tech like Forward Collision Mitigation, Lane Departure Warning and Adaptive Cruise Control, each with its own fancy sounding acronym.

Also on display will be a new Limited Edition of the 2013 Outlander Sport. Said to commemorate the brand's 30 years in America, the LE will boast blacked-out side mirrors, center bumper (whatever that means...), wheel arches and roof rails. Other tweaks include dark-chrome alloy wheels and the necessary badging. Interestinglu, Mitsubishi says it has fitted a new balance shaft to make the 2.0-liter four-cylinder engine a smoother operator.

Mitsubishi hopes you'll trade driving data for a cheaper oil change

Companies and cities love it when you supply driving data, but how do they convince you to hand it over? In Mitsubishi's case, it's simple: shower people with gifts. The automaker has launched a mobile app that asks American commuters to share data on their driving habits with insurance companies in return for badges they can exchange for rewards. Mind your road manners (such as staying within the speed limit or avoiding sudden braking) and you can get discounts on oil changes and car accessories. You should also receive free coffee and gift cards by the end of 2018. Insurers and local governments have tried similar strategies, but this is the first of its kind directly from a car company. Mitsubishi's Bryan Arnett described this to the Wall Street Journal as a way to "stabilize the business" with alternate sources of income if car sales slip. The catch, as you may have guessed, is that insurers will have your data. The Mitsubishi project will help insurers understand driving patterns and adjust their risk profiles, potentially lowering your rates if you drive safely. However, you're potentially subjecting yourself to scrutiny for every little decision you make on the road, often without context. If you push past the speed limit to get out of a big rig's blind spot, will Mitsubishi know the difference between that and genuinely reckless driving? Probably not. Simultaneously, there's a concern that insurance companies may try to make this kind of data collection mandatory if you want to avoid stiff premiums, rather than a bonus. If they did, you wouldn't have much choice but to sacrifice privacy if you wanted to drive. The move draws attention to the practices of the car makers themselves, for that matter. Many of them are aware that car ownership might not last forever, and they may increasingly turn to data harvesting strategies like this to offset any potential sales drops.This story originally appeared on Engadget, your guide to this connected life.Related Video:

Mitsubishi boss labels French minister a "retard" for "ruining the lives of motorists" [UPDATE]

Arnaud Montebourg (pictured), French Minister of Industrial Recovery, was recently the target of a rather despicable slur at the hands of Mitsubishi France's leader, Jean-Claude Debard.
Frustrated by Montebourg's attempts to encourage the purchase of lower emitting vehicles and discourage use of high-emission vehicles - by way of tax breaks and tax hikes, respectively - Debard reportedly used the occasion of a new product launch to call the minister "stupid," a "mental case" and a "retard" before members of the media. Here's the full quote, as reported by the French newspaper La Provence by way of The Telegraph:
"This mental case, this retard, increases ecological taxes, reduces the speed motorists can go on Paris' ring road and ruins the life of motorists from all social origins all suffer as a result of him. He is stupid and understands nothing, you can quote me on that."