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Ever wonder how to really pronounce Japanese automaker names?

People tend to get very set in their ways when it comes to the pronunciation of words. Just look at the endless debates over whether or not to say the final 'e' in Porsche (which you should in terms of correct German enunciation). Or the argument about whether to follow the British convention and give the 'u' in Jaguar a special delivery or to say the 'ua' diphthong as more of a 'w' sound, as usually happens in the US.
This short video doesn't answer either of those automotive questions, but it does allow a native Japanese speaker to demonstrate the accepted pronunciations for several, major automakers from the country. One benefit is that it clears up the occasional debate over whether Nissan should be said with a long or short 'i' sound. Also, listen closely to how the female host says Mazda as Matsuda, the way it's actually said in the language. Even if this doesn't change the way you enunciate these brands, at least now you know the accurate way in Japanese.

nuTonomy beats Uber to launch first self-driving taxi

In the cutthroat world of technology, if you're not first, you're last. With this in mind, it shouldn't come as a surprise to see tech companies and automakers clawing to be first in line to release self-driving cars. Uber recently partnered with Volvo in a $300-million project that should result in a self-driving fleet as early as next month. But amazingly, a 3-year-old company called nuTonomy has beat Uber to the punch by launching the world's first self-driving taxi in Singapore. Cambridge, MA,-based nuTonomy has been privately testing self-driving vehicles in Singapore since April and is now allowing select residents in the city's one-north business district to be driven around in its self-driving taxis for free. Customers will be able to summon one of nuTonomy's self-driving taxis through the company's app and will be picked up in a Renault Zoe or Mitsubishi i-MiEV electric car modified for autonomous driving. While the taxi will drive itself, an engineer from nuTonomy will ride in the vehicle to ensure that the car is operating properly and will take over if needed. There's no word on how many self-driving taxis nuTonomy put on the road, but the trials take the company one step closer to launching its fully autonomous fleet by 2018. The Wall Street Journal's Jake Watts managed to get a ride in one of nuTonomy's self-driving taxis and, while it went well, he claims human cabdrivers may not go extinct any time soon. According to Watts, the self-driving Mitsubishi lacked Tesla's polish and was overly cautious. The car did a fine job of avoiding jaywalkers, parked cars, and pedestrians on the short drive, but hesitated often, which could gives riders motion sickness, Watts said. nuTonomy CEO Karl Iagnemma will be speaking at Autoblog's UPSHIFT 2016 conference on transportation technology on October 6 in Detroit. Related Video: News Source: The Wall Street Journal, nuTonomyImage Credit: nuTonomy Green Mitsubishi Renault Technology Emerging Technologies Autonomous Vehicles Electric Uber driverless singapore nutonomy

Mitsubishi boss labels French minister a "retard" for "ruining the lives of motorists" [UPDATE]

Arnaud Montebourg (pictured), French Minister of Industrial Recovery, was recently the target of a rather despicable slur at the hands of Mitsubishi France's leader, Jean-Claude Debard.
Frustrated by Montebourg's attempts to encourage the purchase of lower emitting vehicles and discourage use of high-emission vehicles - by way of tax breaks and tax hikes, respectively - Debard reportedly used the occasion of a new product launch to call the minister "stupid," a "mental case" and a "retard" before members of the media. Here's the full quote, as reported by the French newspaper La Provence by way of The Telegraph:
"This mental case, this retard, increases ecological taxes, reduces the speed motorists can go on Paris' ring road and ruins the life of motorists from all social origins all suffer as a result of him. He is stupid and understands nothing, you can quote me on that."