2011 Mitsubishi Lancer Evolution Gsr on 2040-cars

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2014 Mitsubishi Outlander

A Good Start On Halting The Slide
We'd like to say that Mitsubishi has had a tough time of it lately, but "lately" isn't exactly the proper descriptor since the brand's troubles have slowly built over the past decade or so. It cut back on its marketing and it cut model lines while leaving what remained in the equivalent of a product cryo-freeze. Then there was the financial crash and replacement models that didn't possess the same edge we expected from the house of the triple diamond. There was the lack of a North American chairman to fight for market-specific initiatives, and hence, models that lacked some of the details that US customers desired and that could sway buying choices in close races. True, that's a battle with an overseas headquarters that you'll hear from the US reps for almost every foreign automaker, but as you pile on the obstacles they multiply exponentially, not additionally. Or there's this: For more than a year, while its competition has been trumpeting new product, Mitsubishi hasn't had any new models. Like, at all.
That changes with the arrival of the 2014 Mitsubishi Outlander, an SUV that we're told will begin a new-product offensive over the next 18 months that - along with a much larger marketing budget - should begin to turn things around. This is the third generation of Mitsubishi's volume model, one that hasn't really been changed since it arrived in 2006 and wasn't just showing its age, but practically crowing about it.

Mitsubishi Lancer Evo X Final Edition gets official for Japan only

It'll be the end of an era when Mitsubishi discontinues the Lancer Evolution, putting to rest a dynasty that challenged the Subauru WRX STI for decades. But before it does, the Diamond-Star automaker is sending off its most celebrated model with the Final Edition you see here. Unfortunately, it's nowhere near as cool as the concept. While the showcar pumped the output from its 2.0-liter turbo four to 473 horsepower thanks to a remapped ECU and a fresh HKS turbocharger, the production version is sticking with the stock 296 hp. It's otherwise based on the GSR model, so it's got a five-speed gearbox, but packs a long list of top-shelf equipment: BBS alloys, Bilstein shocks, Eibach springs, Brembo brakes, Recaro seats... the works. Mitsubishi will only offer 1,000 examples of the Evo X Final Edition in Japan, where buyers will be able to choose between five exterior colors and a contrasting roof in black or white. We don't know at this point whether a similar special will be offered Stateside, but if it is, we hope it'll pack at least some of the concept's power upgrades (we can dream, right?).

Ralliart returns to America for 2023

Mitsubishi announced Wednesday that its storied Ralliart nameplate will return to showrooms for the 2023 model year. The company let slip that its performance sub-brand would make a comeback more than a year ago and even revived it for a show car in Tokyo, but this is the first example of a for-real product shipping with Ralliart branding since it was kicked to the curb in 2010 — years before the compact Lancer it most famously graced was formally discontinued.  For now at least, it appears Ralliart will be a largely aesthetic makeover, with alterations limited to "unique body effects, graphics and other rally-inspired touches." We wouldn't be surprised to see larger wheels, sportier tires and perhaps even some suspension adjustments enter the mix down the line, but for now, Mitsubishi seems content to set modest expectations. Look for variants of the Outlander, Outlander PHEV, Eclipse Cross, Outlander Sport and Mirage, all of which will be built in "limited" numbers.  Elsewhere in 2023 model year news, the Mirage is losing its manual transmission option in favor of a standard CVT, and its base price will increase by $1,600 accordingly. The Outlander Sport and Eclipse Cross will now come standard with AWD, and the latter's base price will increase to $27,140 (including $1,345 for destination). Mitsubishi says more pricing and trim information for the lineup will be provided at a later date, along with more information about the new Outlander plug-in hybrid; the car itself will arrive in showrooms in Q4.  Related Video This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.