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Mitsubishi wants a compact pickup for the U.S. market, but won't rush it

A Mitsubishi dealer told Wards Auto last year that "the most requested model at the brand's U.S. dealer meetings is 'a pickup truck, a pickup truck, a pickup truck.'" This month, Mitsubishi North America's COO told Wards that the carmaker has its eye on getting back to the compact pickup segment in the U.S., but that it will take time. "[We'd] have to have one that's the right fit for Mitsubishi," he said, "for our demographic, and something that's really competitive in the market." That wasn't the case with the last compact pickup the brand sold here, the Raider. A product of the Daimler-Chrysler alliance with Mitsubishi at the time, the Raider was a rebadged Dodge Dakota. The pickup sputtered through four years of meager sales, being pulled from the market in 2009. As part of the Renault-Nissan alliance, Mitsubishi's been put in charge of the group's next midsize body-on-frame platform, Automotive News reports. The chassis will underpin the next-gen Mitsubishi Triton (2019 model pictured), Nissan Navara and Renault Alaskan, and if Daimler continues the tie-up with Renault, the next Mercedes X-Class. It sounds like Mitsubishi has already made room for electrification, the COO telling Wards, "you start mixing in some of that electrification technology and these hybrid drivetrains, the aspect of performance is really going to change in the future." The carmaker does very well with its compact Triton pickup, sold in 150 overseas markets under that name as well as L200 and Strada. Wards says LMC Automotive predicts a Triton will come to the U.S. as a 2025 model, but we can't know how similar our model would be to the international model. Our Nissan Frontier, for instance, is not the same as the Frontier sold overseas, the global truck also known as the Navara and NP300. The five-year wait shows Mitsubishi won't be reckless with any new launch now that it has a vision and momentum to protect. The Japanese carmaker has posted sales gains in the U.S. for six straight years. The last two years surpassed 100,000 units, 2018 delivering a 14 percent jump over 2017 in spite of Mitsubishi having just four models on sale here.

2023 Japan Mobility Show Editors' Picks

No, it's no longer called the Tokyo Motor Show, but the Japan Mobility Show is still in Tokyo and it still has to do with motors. In fact, with the rise of EVs, it's more of a motor show than ever before. And there were an astounding number of motors (and engines) to see, or at least concepts that hypothetically have them. Truly, we haven't seen a turnout this amazing since before the pandemic.  As such, the 2023 Japan Mobility Show featured plenty of machines that could, and did, snag points from our editors. And yet, even with the massive field, one car, unequivocally, stole our hearts. Read on to see our favorites.   Toyota Land Cruiser Se concept View 4 Photos 5. (Tie) Toyota Land Cruiser Se  While this concept is not quite the off-roader that the Land Cruiser is known to be, a street-focused electric SUV seems like a fine fit for the Toyota portfolio. It's hard to imagine we won't see an electric Land Cruiser come to production one day, filling out that as-yet underrepresented three-row EV segment. Give us an even more rugged version, and we'll be happy — Senior Editor, Green, John Beltz Snyder   Subaru Sport Mobility Concept View 7 Photos 5. (Tie) Subaru Sport Mobility I'm still waiting for a fun, electric sport coupe, and as much as I enjoy the likes of the rear-drive BRZ, I could have some serious fun in something like this all-wheel-drive Subaru Sport Mobility year round. I could fill that hole in my heart left by my '04 WRX. — Senior Editor, Green, John Beltz Snyder   Toyota EPU concept View 4 Photos 4. Toyota EPU You know what I like? Useful, funky little vehicles. The Ford Maverick and Hyundai Santa Cruz fit that bill well, and it seems a lot of other people like them, too, based on demand. You know what I also like? EVs. You know what combines those two things? The Toyota EPU. Assuming it was priced fairly reasonably (well below $40,000 is what I'm thinking), I would seriously be looking at getting one. I also seriously hope that Toyota's seriously looking at launching this, because it seems like a seriously great package. Seriously. — News Editor Joel Stocksdale   Mitsubishi D:X Concept View 8 Photos 3. Mitsubishi D:X Concept We sure do wish Mitsubishi sold the Delica here in the United States. We've long been fans of the van, which initially was sold in rear-wheel-drive form but adopted four-wheel drive in the early 1980s, and judging by the numbers we see imported to the States, we're not the only ones.

2022 Mitsubishi Outlander teased, drifted, muddied

If you've been eagerly awaiting the fourth-generation Mitsubishi Outlander, today is your lucky day. Mitsubishi finally has a debut date for the 2022 edition: February 16, 2021, and the venue will be an online video on the Mitsubishi Motors North America's YouTube channel. That's still three weeks from now, but that channel has a teaser video of the the new SUV in action. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. In it, a camouflaged Outlander does its best Lancer Evolution impression, drifting along in gravel and snow. It also does some light mud bogging and fording of some pretty shallow water. A Montero this is not. In fact, it's not even all Mitsubishi. As part of Nissan's majority stake ownership in Mitsubishi Motors, the Outlander is expected to share a platform and many major components with the latest Nissan Rogue. That even includes Nissan's 181-horsepower, 2.5-liter inline-four mated to a CVT for entry-level models. Of course, the Outlander is also known for its plug-in hybrid variants, and the PHEV might use a 2.4-liter mill with Mitsubishi's own plug-in system. That could see a near doubling of the battery-only range, from 22 to 43 miles. Mitsubishi claims that the new vehicle will combine "everything we know about on and off-road driving put into a single Outlander. Its lead engineer, Kentaro Honda, expands on that, saying, "We took everything we know about on- and off-road driving from the rally experiences to apply the latest Super All-Wheel Control technology in our newly developed platform." If we were to guess, PHEV models will use Mitsubishi's dual-motor Super All-Wheel Control system. The latter will also feature the Evo's yaw control, which can split torque between the front and rear wheels, or between the front wheels alone. One thing that's clear from the videos is that the Outlander will maintain the look of the Engelberg Tourer concept shown in 2019. While the naked Outlander was leaked last month, this camouflaged version confirms the bold design. If you would like to see the live reveal online, tune in to on the 16th at 3:00pm.