2008 Mitsubishi Lancer Evolution Gsr Grey on 2040-cars

Auto blog

Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

Mitsubishi celebrates 30th anniversary in US with Outlander Sport Limited Edition

The hurrah of the last kind for the Mitsubishi Outlander Sport is this Limited Edition that celebrates 30 years of Mitsubishi Motors in North America. Built in North America as well, the 2013 Outlander Sport Limited Edition gets numerous black trim pieces outside, such as the center bumper, side mirror housings, wheel arch trim and skirting and roof rails. It sits on special Argent wheels.
Open the doors and the darkness continues with available Dove Grey and Black leather seating, and black leather parking brake sleeve, all accented by aluminum brake and accelerator pedals. On this model the six-way power driver's seat is standard. The sole performance mod is a new balancer shaft that makes for quicker acceleration without any penalty in the mileage rating.
You can start saying goodbye to this generation of the Outlander Sport in the high-res gallery above, and read more about it in the press release below.

2022 Mitsubishi Outlander teased, drifted, muddied

If you've been eagerly awaiting the fourth-generation Mitsubishi Outlander, today is your lucky day. Mitsubishi finally has a debut date for the 2022 edition: February 16, 2021, and the venue will be an online video on the Mitsubishi Motors North America's YouTube channel. That's still three weeks from now, but that channel has a teaser video of the the new SUV in action. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. In it, a camouflaged Outlander does its best Lancer Evolution impression, drifting along in gravel and snow. It also does some light mud bogging and fording of some pretty shallow water. A Montero this is not. In fact, it's not even all Mitsubishi. As part of Nissan's majority stake ownership in Mitsubishi Motors, the Outlander is expected to share a platform and many major components with the latest Nissan Rogue. That even includes Nissan's 181-horsepower, 2.5-liter inline-four mated to a CVT for entry-level models. Of course, the Outlander is also known for its plug-in hybrid variants, and the PHEV might use a 2.4-liter mill with Mitsubishi's own plug-in system. That could see a near doubling of the battery-only range, from 22 to 43 miles. Mitsubishi claims that the new vehicle will combine "everything we know about on and off-road driving put into a single Outlander. Its lead engineer, Kentaro Honda, expands on that, saying, "We took everything we know about on- and off-road driving from the rally experiences to apply the latest Super All-Wheel Control technology in our newly developed platform." If we were to guess, PHEV models will use Mitsubishi's dual-motor Super All-Wheel Control system. The latter will also feature the Evo's yaw control, which can split torque between the front and rear wheels, or between the front wheels alone. One thing that's clear from the videos is that the Outlander will maintain the look of the Engelberg Tourer concept shown in 2019. While the naked Outlander was leaked last month, this camouflaged version confirms the bold design. If you would like to see the live reveal online, tune in to on the 16th at 3:00pm.