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Mitsubishi profits in North America for first time in seven years

Well, this is a change of pace. Mitsubishi has actually made some money in North America. It's the company's first operating profit in seven years, and while it might only be $4.18 million – yes, Mitsubishi made less in 2014 than some professional athletes – it's definitely a start. Sales in the US were up 19 percent between January and March, to 32,000 units, while 2014's overall sales jumped 21 percent to 117,000 units, Automotive News reports. Perhaps more impressively, the company is predicting a bountiful 2015, with sales up to 128,000 units and operating profits climbing to $58.5 million. If Mitsubishi is doing this with cars like the ancient Lancer and the awful Mirage, we should probably expect some good things when newer, more competent vehicles like the new Outlander hit dealers.

A realistic approach to fixing Mitsubishi

There are going to be a lot of words written about what Nissan needs to do with Mitsubishi in the coming months and years in the interest of turning the brand around. After Nissan's purchase of a controlling stake in the diamond star brand, there's been more interest in Mitsubishi thanks to the potential of platform sharing and plenty of cash from Nissan-Renault to get the juices flowing again. But, while some have been doing their best to advocate for the return of the 3000GT, Evolution, and even the Starion - Many of these posts forget the reality of the market we live in today. As much as we like to look back fondly at the sports coupes of the '90s, a byproduct of the insane cash flows all the Japanese manufacturers had at the time, the reality of today puts a much greater emphasis on what is most-boring; Crossover SUVs, alongside mid-size and compact sedans. We do need to ask a fundamental question, how much Mitsubishi is enough to be able to continue to call the cars Mitsubishis? Aside from slight product revisions and reconfigurations, Mitsubishi (at least in North America) has been largely dependent on the same GS platform and 4B1 engines that date back to their long-time partnership with Chrysler (and Hyundai) in the mid '00s. Admittedly, the chassis and engines have served the company well, underpinning a wide variety of vehicles sold around the world, and seeing quite a few revisions to at least attempt to keep products competitive. But, the GS chassis is old, heavy, and severely out of date - and when matched to the underpowered 4B1 series engines - make for largely uncompetitive offerings in the market. While something like the Outlander Sport is indeed interesting compared to a Honda CR-V, it is by no means the smart choice in the segment. So, going forward, unless Mitsubishi has had a skunkworks of sorts developing their chassis and engine replacements over the past few years, what exactly are they planning to do for their bread-and-butter models? I think the straightforward answer is without a doubt the Nissan North America parts bin. With so many of their models selling well, and for the most part, are reasonably well-reviewed, it would be quite simple to adapt the chassis and powertrain to Mitsubishi's liking to create a high-volume alternative to what is currently available now.

2021 Mitsubishi Outlander PHEV Road Test Review | Improved but falling behind

You can’t tell by looking at it, but the 2021 Mitsubishi Outlander PHEV is a thoroughly upgraded version of the plug-in crossover that initially debuted in the United States for the 2018 model year. Yes, despite the fact that there is a completely new, from-the-ground-up version of the gas-only Outlander for 2022, the previous generation soldiers on in its plug-in hybrid form for at least the next couple of model years as the engineering team puts the finishing touches on an edition based on the new platform. Still, thereÂ’s a lot of new bits and pieces under the skin that make this a better and more useful electrified SUV than before. A new 2.4-liter four-cylinder engine replaces the previous 2.0-liter, bumping power to 126 horsepower and 148 pound-feet of torque. It join forces with upgraded electric motors to send as much as 221 hp to all four wheels. That's a 31-horsepower increase over the old Outlander PHEV.  Most of the time, the gasoline engine sends its power to the battery pack, leaving motive force to come from the two electric motors. Up front is a motor that delivers 60 kilowatts (around 80 hp) and 101 lb-ft; at the rear is a second motor that spins out 70 kilowatts (94 hp) and 144 lb-ft. That rear motor is up 10 kilowatts over the old version, which is significant. Electric range is boosted from 22 to 24 miles thanks to a 13.8-kWh battery in place of the old 12-kWh pack. These powertrain enhancements make the 2021 Outlander PHEV feel quicker around town than the old one while simultaneously improving its efficiency. Win/win. There are Eco, Save, Charge, Normal, and Sport driving modes, and they all make sense with the possible exception of Sport, since this is very much not a sporty sport utility vehicle. Save mode preserves the battery packÂ’s current state of charge in case you want to choose when to unleash your electrons (stop-and-go city driving after a lengthy highway commute, for instance), and Charge mode keeps the engine running to top off the battery pack while the vehicle is driven. We mostly left the vehicle in Normal mode and let it choose how to dole out the power. The overlying theme of the 2021 Outlander PHEV is one of peace and serenity. ItÂ’s quiet inside, and the electric motors provide a smooth driving experience with softish initial power that gains steam as the vehicle gets to normal around-town speeds. There arenÂ’t any gear changes, so the powertrain always feels smooth.