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Ukraine orders 651 Mitsubishi Outlander PHEVs for national police

While Mitsubishi has seen happier times – with lagging North American sales and a recent fuel economy scandal – there's still at least one ray of hope for the Japanese automaker. Its plug-in hybrid version of the Outlander is quite popular in many markets, and it's about to get a whole lot more popular in another one. The Ukraine has placed an order for 651 Mitsubishi Outlander PHEVs for use by its national police force. Ukraine's Minister of Internal Affairs, Arsen Avakov, first announced the news on Twitter, and linked to a statement going into more detail. As part of a plan emerging from the Kyoto Protocol, the Natspolitsiya (as the police force is called) are ditching their aging, Russian-made UAZ and AvtoVAZ vehicles for the greener option from the less-at-war-with-them Japan. The Outlander PHEV, which was refreshed for the 2017 model year, is powered by a 2.0-liter, four-cylinder engine as well as two electric motors. Its 12-kWh battery provides about 22 miles of real-world, all-electric driving range. It's quite popular in Europe, so we might want to pay attention, as it will arrive in the US later this year. "So, gentlemen, Ukrainian policemen! You will receive 651 new and unique modern powerful eco-friendly hybrid crossover Mitsubishi Outlander PHEV," says Avakov in his statement. "The people of Ukraine hopes that you will be worthy of this innovation! Serve with honor!" No pressure. Furthermore, Avakov quipped in a Facebook post – with a smile and a wink – that his "advertising" for Mitsubishi ought to net the Natspolitsiya a 652nd vehicle. Related Video:

Mitsubishi boss confirms new Mirage for US; i EV enduring dismal sales

By March, Mitsubishi expects to have sold just 55,000 cars in the US this fiscal year. That's a tiny sum - by comparison, Honda has sold over 276,000 Civic models thus far this year - and that's just one vehicle, not an entire brand. Mitsubishi president Osamu Masuko recognizes this is not a tenable position, and he's hoping the company will shift 80,000 units next fiscal year. Warding off speculation, Masuko has repeatedly stated that his company will not retreat from the US market like competitor Suzuki.
We reported on one part of Masuko's plan, the updated Outlander, and now he has confirmed that the small Mirage will be sold in the US beginning next September. The cut-price hatchback is selling well enough that Mitsu's Thailand plant is at its full capacity of 150,000 cars. "And even at that level it's not keeping up with orders," Masuko tells Automotive News. Masuko went on to say the plant would be expanded next year to handle an extra 50,000 units. We can also expect the Outlander plug-in early 2014.

Mitsubishi reveals mid-term plans including redesigned pickup, SUV and new PHEVs

Struggling automaker Mitsubishi seems adamant that it will soldier on across the globe. Just last week, we told you how the brand would begin selling a pair of rebadged, Korean-built, Renault-Samsung sedans in the US market, and now comes an official statement from Mitsubishi about a mid-term business plan called "New Stage 2016."
As part of the plan, a number of products not sold in the US, like the Triton pickup, Pajero Sport SUV and Delica D:5 will be new or significantly updated, while we'll be seeing a second-generation Outlander Sport within the next few years. Some of these new or updated models may be previewed at the Tokyo Motor Show later this month. There will also be an increased focus on the brand's plug-in hybrid technology.
In fact, that technology will play a big role in Mitsubishi's revitalization, as it rolls out its own competitor to Honda's Earth Dreams and Mazda's Skyactiv technology, called @earth Technology (yes, seriously). It's unclear if @earth Technology will develop into an overarching philosophy like Mazda has done with Skyactiv, but with Mitsubishi pushing so hard with hybrids and EVs - part of its deal for those Renault-Samsung sedans was that it would develop EV tech with Nissan-Renault - if we did see an @earth Technology badge on a car, we'd wager that it'd be powered, to some degree, by electricity.