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Mitsubishi Outlander PHEV arrives in UK with 'no' price premium

For UK buyers who are interested in a plug-in hybrid SUV, the Mitsubishi Outlander PHEV just got a little bit sweeter. The reason is that the base model of the vehicle will be available with or without a plug for the same price at the base diesel model. "If it's not going to save people money, they won't buy it" - Mitsubishi UK's Lance Bradley According to Cars UK, the price for the Outlander PHEV will be GBP28,249 (about $47,000 US) after a government grant of GBP5,000. In other words, the plug-in SUV actually costs GBP33,249 ($55,000) but thanks to pro-EV regulations, buyers can choose the powertrain they want, not the one they can afford. The managing director of Mitsubishi UK, Lance Bradley, told BusinessCar that it just makes sense to price the two vehicles at the same level. "There are some clever cars in the market but they're all too expensive," he said. "There should be a clear cost benefit because if it's not going to save people money, they won't buy it. The Outlander PHEV has an all-electric range of 32 miles, a top speed of 75 miles per hour in EV mode and a towing capacity of over 3,000 pounds. The SUV invades Britain in May and is scheduled to arrive in the US in 2015. Mitsubishi Motors North America's Melvin Bautista told AutoblogGreen that the UK price equivalence doesn't mean anything for the US, and that the company hasn't even begun the pricing for the vehicle in the US. The way the vehicles are packaged in the UK is also be different than how things work in the US, so we can't read anything into the UK price. Another factor is that, at the time when the PHEV launches in the US, the standard gasoline version will be undergoing a light facelift, which will also be applied to the PHEV model. This isn't the first time an alternative-fuel powertrain vehicle has cost the same as the old-fashioned gas model. The 2013 Lincoln MKZ could be had with a 2.0-liter hybrid or a 2.0-liter turbocharged EcoBoost four-cylinder for the same price.

Mitsubishi Mirage will reportedly get the axe in 2025

The Mitsubishi Mirage, the car that everyone loves to hate, might not be long for the U.S. market. Reports have it exiting stage left by the end of 2025 with no successor in the works. The compact has the ignominy of being the cheapest new car available in the U.S., with an MSRP starting at $17,340 including destination charges. The report comes from an unnamed source who spoke to Automotive News. However, Mitsubishi spokesperson Jeremy Barnes declined to comment on whether the Mirage is getting the axe in two years. "It's a vehicle that we still see as having a role in our portfolio at this time," Barnes told AN. "It fulfills the role of an entry-level vehicle." The Mirage comes in either hatchback or sedan profiles and is powered by a 1.2-liter 3-cylinder making 78 horsepower and 74 lb-ft of torque. While it is often panned for its low power and basic interior, the Mirage does offer a brand spanking new car with a 10-year,100,000-mile powertrain warranty. Also, it comes standard with features like Apple CarPlay/Android Auto, Bluetooth, remote keyless entry, power windows, cruise control, and USB port – none of which are necessary to go from point A to point B but are nice to have. Plus, it's rated at 39 mpg combined and comes in fun colors. While options like the Nissan Versa and Kia Rio still exist, Cox Automotive reported that the only car to actually sell below $20,000 in July was the Mirage. Nevertheless, Mirage sales are down 44% in the first half of 2023. The list of affordable cars grows ever shorter, with options like the Toyota Yaris, Ford Fiesta, and the excellent Honda Fit all having exited the market in recent years. Meanwhile, the average new car price has increased by 47.7% since the pandemic, partially due to supply chain issues. A recent iSeeCars study found that even the pool of late-model used cars below $20,000 has shrunken dramatically, from 49.3% of sales in 2019 to just 12.4% today. All this while the number of more expensive, larger and more luxurious cars continues to expand. Once the Mirage is gone, Mitsubishi will have, like Ford and GM, a zero-sedan lineup. Like many, Mitsubishi is preparing for an all-electric push, with plans to debut nine new BEV models globally by 2030.

Nissan CEO Uchida says he's willing to be fired if turnaround fails

YOKOHAMA — Nissan's new chief executive said on Tuesday he would accept being fired if he fails to turn around Japan's second biggest automaker which is grappling with plunging sales in the aftermath of the scandal surrounding ex-chairman Carlos Ghosn. Makoto Uchida, who took over the top job in December, put his job on the line at the automaker's shareholders' meeting, where he faced demands ranging from cutting executive pay to offering a bounty to bring Ghosn back to Japan after he fled to Lebanon. Nissan's worsening performance has heaped pressure on Uchida, formerly Nissan's China chief who became its third CEO since September, to come up with aggressive steps to revive the company. On Tuesday, Uchida, who was repeatedly heckled by shareholders, said he was ready to face dismissal if he failed to improve profitability at the company, which is on course to post its worst annual operating profit in 11 years. "We will make sure that we steer the company in an effective way so that it is visible in the eyes of viewers. I will commit to this: if the circumstances remain uncertain you can fire me immediately," he said. Uchida, 53, did not give a timeframe for improving Nissan's performance. The new boss must prove to the board he can accelerate cost-cutting and rebuild profits at the 86-year-old Japanese giant, and that he has the right strategy to repair its partnership with France's Renault, sources have told Reuters. Uchida pleaded with shareholders to be patient while he comes up with a plan by May to recover from crumbling profits and a corporate shake-up following Ghosn's arrest in Japan in late 2018 over financial misconduct charges. "If you can be patient a little bit longer, on a day-to-day basis you will be able to sense we are changing," he said. Ahead of the meeting, some shareholders demanded more clarity about Uchida's plan. "I just want to know what the plan for recovery is. At the moment, the share price has dropped again, and the value of the company has plummeted," said a 70-year-old former employee who owns shares in the company. "If this is the situation, part of me thinks that we would be better off with Ghosn ... If we don't get a clearer vision of the path the company is taking, it will be a worry." Nissan's shares are trading around their lowest level in more than a decade following its latest earnings.