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Mini brings back the six-speed manual for certain 2023 trims

Mini has good news and some steep price increases for the 2023 model year, the cars available to buyers once production switches to the coming year in November. The good news for enthusiasts is the return of the manual transmission to more trims after a pause in deliveries caused by supply shortages. The six-speed manual becomes a standalone option on two-door Minis with hardtops, meaning the Cooper, Cooper S, and John Cooper Works variants. The bad news for enthusiasts who wanted to pair that gearbox with a base Mini Cooper Classic is that the Classic is gone. As other automakers are doing, Mini culled the entry-level trim for the new year, automatically raising the price of entry by a non-miniature amount. Product planners played a bunch of presto-change-o with standard features, packages and standalone options for various trims. For instance, the hardtop two-door Cooper, Cooper S and JCW in Signature guise get power folding mirrors and auto dimming rearview mirrors. The Cooper S and JCW in Iconic trim pick up Mini's Parking Assistant. On the other hand, the Cooper SE in Iconic trim loses the alarm system and active cruise control, while certain trims of the Countryman Cooper S and Cooper S All 4 drop the alarm system and dynamic damper control. If you're interested in a Mini, look closely at the small print about the feature set. The Resolute, Untold and Untamed special editions in Iconic 2.0 fettle expand their options menus. The Resolute adds Enigmatic Black Metallic as a primary body color with a Pepper White roof, or a Nanuq White body and roof. The carbon black Mini Yours Lounge Leather can be optioned for $750. The Untold expands availability from just the John Cooper Works Clubman to the Cooper S and Cooper S All4. Its exterior hues will now include Midnight Black Metallic with black spats. As for the Untamed, its paint palette adds Nanuq White, partnered with the standard black contrasting roof and mirrors, and graphics in Matte Bluestone. For all Mini Hardtops, Pepper White, White Silver and Moonwalk Grey body colors will retire at the end of October. Replacing them are Nanuq White, and Melting Silver III that becomes available throughout the range. Pricing goes way up for base versions now that the Classic is gone, with four-figure jumps on every trim compared to pricing Mini released in February of this year.

Mini teases third-gen hatch to debut next week

All it takes is a small spark to set off a fire. Just look at what has happened since BMW brought back the Mini in the early 2000s. What started with a hatchback has since spawned more bodystyles than we care to count and almost as many imitators. The second generation followed in 2007, and now Mini is preparing to launch the third.
The new Mini is scheduled to debut a week from now on November 18 at the Oxford plant in England, just days before the LA Auto Show and Tokyo Motor Show kick off and on the birthday of the original's designer Sir Alec Issigonis.
The third generation of the popular retro hatchback is expected to closely follow the lead set by the Mini Vision concept revealed a few months ago, but then we already knew that, having seen numerous undisguised photos of the new car in action. Still, the half-minute teaser video embedded below does a decent job of drumming up some enthusiasm, so if you're enamored of the Anglo-Saxon retromobile, head on down to check it out.

Mini's Super Bowl ad stars Serena Williams and Tony Hawk

Everyone seems to have an opinion about what kind of car a Mini is, and what it says about its driver. For many, it seems, buying one is as much a fashion statement and lifestyle choice as it is anything else. And Mini is out to face those notions head-on in its latest Super Bowl ad. Set to air during the third quarter of the big game on the 7th, the spot brings in a star-studded list of celebrities. Tennis great Serena Williams, soccer player Abby Wambach, hip-hop star T-Pain, major-league pitcher Randy Johnson, skateboard legend Tony Hawk, and actor Harvey Keitel all feature in the 30-second spot dubbed "Defy Labels." The ad was produced by Butler, Shine, Stern & Partners and shines a spotlight on the new Mini Clubman. But you don't have to wait until Sunday to see it: you can watch it right here, and scope out the additional behind-the-scenes video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. MINI DECLARES DEFIANCE IN STAR-STUDDED GAME DAY AD Woodcliff Lake, NJ – February 1, 2016... As more than 100 million viewers around the world prepare to tune into the big game on February 7, MINI USA is unveiling its star-studded 30-second spot today, set to air in the third quarter of the year's biggest night in television advertising. The ad, created by Butler, Shine, Stern & Partners (BSSP), embraces many of the labels the brand has experienced over the years with a very powerful message: it doesn't care what you call it. "Defy Labels," has its roots in the fact that everyone and everything is labeled but how you handle those labels is what matters. With defiance at its core, the campaign inspires people to shed the labels society has placed upon them and instead define themselves. "Ever since the first Mini was built in 1959, it has been labeled as one thing or another. It's small. It's cute," said Tom Noble, department head, MINI Brand Communications. "This campaign acknowledges those labels in a very authentic way while simultaneously showing people MINI is more than that. With the launch of the new Clubman, our brand is growing up, our products are more sophisticated, and its time to reset the conversation." The brand worked with an ensemble cast of athletes and celebrities to help start that conversation.