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Drive On The Left | The List #0033

When you've been driving on the right side of the road your whole life, driving on the left can be incredibly disorienting. In this episode of The List, hosts Jessi Combs and Patrick McIntyre brave the traffic-filled streets of London as they take in the sights in a Mini Cooper. "London is not a driving city. There are millions of people and millions of cars," said Patrick. "And the streets seem to have been laid out at random over the centuries." Even Jessi found herself battling old habits in the right-hand drive Mini. "I've already gone over to reach for the door twice to shift it," she said. Our hosts dig into the history behind the traffic swap on the other side of the pond as they attempt to check "Drive On The Left" off their List. Click here to find more episodes of The List Click here to learn more about our hosts, Jessi and Patrick MINI Coupe The List Videos Original Video right hand drive

Cool Shunnings: Mini helps the Jamaican bobsled team train in lockdown

Need to train for an upcoming outdoor Olympic competition, but COVID restrictions are forcing you to shelter in place? Well, if your sport happens to be bobsled and your place happens to be an indoor ski slope, that just might be doable.  Perhaps you remember Jamaica's national bobsled team for pushing a Mini Cooper convertible around earlier this year as a conditioning exercise. If that sounds like a stunt straight out of "Cool Runnings," well, that's pretty much the idea. Now, they're doing it in isolation, within the safe confines of an indoor skiing facility in the UK.  Evidently, they're still at it, only now they appear to have better corporate sponsorship (note the Jamaican flag livery on their spankin' new 'vert) and a pandemic-friendly training venue as they undergo conditioning at the UK’s largest indoor slope at The Snow Centre, Hemel Hempstead, ahead of the World Championships in Lake Placid, New York, in February.  "This second lockdown has been even harder on our training," said team pilot Shanwayne Stephens. "Matt [Wilson] and DyÂ’Neal [FeÂ’ssal] are new to the team so weÂ’re focusing on gelling together as a team and getting them up to speed – they have never been in a bobsled or even seen one yet!" "Pushing the MINI here may seem like a bit of fun but this has been an important exercise, just being on ice is completely different to training in the summer – the toll on your body is entirely different and you use energy in different ways," Stephens said. "The Snow Centre is only -3 degrees [27 degrees Farenheit], thatÂ’s pretty mild compared to what weÂ’re normally in, and theyÂ’re already complaining about the cold!" Lake Placid is just the next step toward qualification for the Beijing 2022 Winter Games.

Mini takes center stage on the Sphere in Las Vegas

When media theorist Marshall McLuhan famously said that “the medium is the message,” he wasnÂ’t referring to The Sphere in Las Vegas, but it would have fit perfectly into his philosophy. For example, thereÂ’s this: to introduce its advertising campaign for the new 2025 Countryman Electric model, the folks at Mini will employ the 366-foot-tall and 516-foot-wide out-of-this-world Sphere to debut creative images and videos “revealing” the new vehicle. “We wanted to think of this campaign as an art piece, not as an ad,” said Rob Lambrechts, Chief Creative Officer at Pereira OÂ’Dell, MiniÂ’s ad agency on the project. “People are coming to Sphere to have fun and be entertained, so we needed to integrate MINI in the least intrusive way possible.” Least intrusive? McLuhan mightÂ’ve asked whether the idea would draw more attention to the medium or would it amplify the intended message. At any rate, the car rendered on the Sphere is pretty nifty. In Vegas, a town not lacking in spectacular landmarks, the free-standing Sphere has dominated the visual landscape since it opened in September. The structure was funded in part by James Dolan, who oversees a family empire that includes Madison Square Garden and Radio City Music Hall, the Knicks and the Rangers. DolanÂ’s over-the-top investment, with its 700,000 square feet of programmable video screens, cost $2.3 billion to build. As for the new Countryman, the all-electric SUV will start at $46,195, including destination of $995, when it goes on sale. Output is rated at 313 horsepower and 363 pound-feet of torque. Range on a single charge is estimated at 245 miles, and the 0-60 time is 5.6 seconds. It can be reserved now. The Countryman S All4 and JCW are expected to begin reaching dealers in the spring with the electric versions coming a few months later. Mini's takeover of Sphere will run until December 2, with a special four-hour takeover on December 1. McLuhan, to finish the thought, believed that people should observe not only the media itself but "the ways in which each new medium disrupts tradition and reshapes social life." Viva Las Vegas. Related video: Video Marketing/Advertising MINI Crossover SUV Electric