Mini : Cooper Base Hatchback 2-door on 2040-cars

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Mini Yours parts-ordering service lets you personalize your car

Mini is stealing a page from more upmarket luxury brands by offering customers the opportunity to add individualized parts starting next year. The Mini Yours Customised service will let owners create and order customized side scuttles, dashboard trim panels, and LED-projected door sills and door projectors that illuminate a welcome design or message or their choosing, all via a configurator on an Online Shop. Customers will be able to choose different colors, patterns, surface finishes, icons, texts and even their own signature into the designs. Imagine customizing your Hardtop to read "Melissa's Mini" or maybe "Willyz Wheelz." The custom parts will be manufactured in Germany using 3D printing and laser etching, then delivered within a few weeks. They can then be installed either by the customer or a Mini dealer. If the vehicle is sold to someone else, the new owner can order new custom designs. Mini says the service will be made available over the course of 2018 "in Europe and other large markets," presumably including the U.S., though Autoblog is seeking clarification on that point. Mini says the move is in keeping with the spirit of individualization the brand is known for. "This unparalleled freedom of design allows customers to transform their Mini into a unique special defined by their personal style and their own creativity," the company said in a release.Related Video:

2022 Mini Hardtop Brick Lane Edition is inspired by London's East End

Mini announced three special-edition models in February 2022, and it's not stopping there. It unveiled a fourth car called Brick Lane Edition that draws inspiration from London's East End to give the two- and four-door variants of the Hardtop Cooper S more flair. Visually, the Brick Lane Edition stands out from the standard Hardtop with White Silver Metallic exterior paint, a Soul Blue roof panel, black door mirror caps, and chrome trim. Soul Blue, Frozen Blue, and Mint graphics on the hood add a finishing touch to the look while creating a link between the car and the bricks that Brick Lane gets its name from. Mini also added 17-inch wheels painted black, decals above the rocker panels and edition-specific badges on both sides. These changes are relatively minor, but they give the Mini a cool look. Leather-upholstered and heated front sport seats are among the highlights in the cabin. The long list of standard features also includes a panoramic moonroof, piano black interior trim, a dual-zone automatic climate control system, and a Harman-Kardon surround-sound system. You won't find bricks or blue accents in the engine bay. Power comes from a stock, Cooper S-sourced 2.0-liter four-cylinder engine that's turbocharged to develop 189 horsepower and 207 pound-feet of torque. It spins the front wheels via a six-speed manual transmission, but a seven-speed dual-clutch automatic linked to a pair of shift paddles is available at no extra cost. Mini dealers across the nation will begin receiving the Hardtop Brick Lane Edition in March 2022. Pricing starts at $36,525 for the two-door model and $37,525 for the four-door, figures that include a surprisingly reasonable $850 destination charge. This isn't the first time that a British brand unveils a special-edition model inspired by London's East End. In late 2021, Triumph channeled the "the vibrant, custom-classic motorcycle culture of London's East End" into the head-turning Street Twin EC1 Special Edition. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

2025 Mini Cooper SE John Cooper Works gets more pizzazz, no more power

The new-generation Mini Cooper SE will come with a John Cooper Works edition, but this time it brings cosmetic changes only. The 2023 Cooper S two-door made 189 horsepower and 206 pound-feet of torque from its 2.0-liter four-cylinder engine, the JCW version made 238 hp and 235 lb-ft from the same engine. This time, the electric powertrain in the JCW trim makes the same 215 hp and 253 pound-feet of torque from a single motor on the front axle as it does in the 2025 Mini Cooper SE, powered by a matching 54.2-kWh battery. The 0-62 mph time takes the same 6.7 seconds, and European regulators give it the same 250-mile range on the WLTP cycle.  It won't be confused for the regular hatchback otherwise. If the red stripes don't give the game away, the chunky diffuser in the front will. Backing up that aero mod, there are Chilli Red side mirror caps and a Chilli Red roof finished with a hatch spoiler, red JCW-logo brake calipers, a gloss black surround for the grille, snazzy two-tone wheels in a design called Lap Spoke, and, naturally, JCW logos sprinkled about. Those with a keen eye for Mini won't need all that, they'll spot the twin horizontal bars for DRLs, signifying JCW's minimalism and raciness.  The cabin's synthetic leather and knitted fabric gets held together with red stitching. On the seats, this is arranged with knitting above, vinyl below. The instrument panel and door cards wear what Mini calls a "knit covering," stylized checkered flags forming a recurring pattern. For even more red, the driver can set the drive mode selector to Go-Kart Mode, calling up an anthracite red lighting scheme for the central OLED display and ambient illumination. Basically the JCW version of a Sport mode, it unleashes sharper throttle response and a "special Go-Kart sound," too.  Pricing isn't out yet, and we don't expect it until we're much closer to the 2025 launch for this market. Related video: