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Mini unveils new, stripped down logo

Quirky British marque Mini is going with a ... less-than-quirky logo redesign, unveiling a "flat design" that it says is intended to focus on the essentials. It replaces the three-dimensional white-on-black logo that first appeared in 2000. Gone are the three-dimensional style, shading, gray tones and gray-on-black name of the previous version in favor of a stark contrast of black lines and the all-caps Mini name against a white background. It keeps the wings, which first featured on the iconic cars in the early 1960s, according to the Logos History blog, which has a comprehensive collection of logos stretching back to the brand's origins in 1959 under the British Motor Corp. and the Austin and Morris brand names. It also bears a visual similarity to the logo introduced during the mid-'90s. We're not saying the new logo was designed on an old PC using MS Paint, but it looks like it could've been. Parent BMW Group says the new logo combines stylistic elements from the early phases of the classic Mini "with a future-oriented appearance that focuses on the essentials" and a two-dimensional look "allowing universal application." (Meaning, cheaper to produce?) It'll appear on all new Mini models starting in March on the bonnet, the rear, at the center of the steering wheel and on the remote control.Related Video: Image Credit: BMW Group Design/Style MINI Coupe Sedan branding logo bmw group

2023 Mini Countryman caught in the wild in new spy photos

The redesigned Mini Countryman has been spotted testing in the wild. Expected to debut for the 2023 model year, this redesign is expected to produce a more future-proof SUV that may not be quite so "mini" anymore.  Yep, it looks big, and our spies said that impression carries over to real life. The next Countryman will again ride on a derivative of BMW's FAAR architecture dubbed UKL1, also shared with Land Rover. This is the same platform that underpins BMW's front-wheel-drive based X1 and X2 crossovers, and it will give the Countryman room for more people, more cargo and, most important, more tech -- powertrain tech, to be specific. This electrification-friendly platform should mean more-advanced hybridization and likely an all-electric model for the next-gen Countryman, building on the existing car's plug-in hybrid offering, which already gets a reasonably decent 18 miles on all-electric power, care of a 9.6-kWh battery. That's already 50% more than what the PHEV model launched with, so temper your expectations, but further improvement certainly isn't out of the question.  This is a far cry from the manual-transmission, all-wheel-drive Cooper super-hatch that debuted a decade ago. Yep, the Countryman nameplate is more than 10 years old now. Can you believe that? We should learn more about the new Mini Countryman sometime in the next year, ahead of what is expected to be a late 2022 or early 2023 launch. That could change, of course, given the current state of the world.  Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. MINI Electric Pacesetter inside and out

2021 Mini John Cooper Works GP First Drive | Loud, harsh, expensive, hilariously fun

The Mini John Cooper Works GP has always represented the pinnacle of Mini performance. It’s the most-powerful, lightest and most uncompromising in its pursuit of going fast. And it has never hidden that purpose, wearing bold bodywork to convey its seriousness. Even with a reused powertrain and no manual transmission option, the new 2021 Mini John Cooper Works GP delivers the raw, entertaining driving experience you would expect. As such, it should be a treat for Mini fans, but for the brand agnostic, there are better hot hatch options. From the outside, this Mini GP is the most radical of all. It pulls its design straight from a Frankfurt Motor Show concept complete with unique carbon fiber fender flares that stand proud from the actual fenders. The rear wing is bigger than ever and bisected in the middle. Contrasting the dark gray paint are bright red accents and stripes. It looks remarkably menacing, which is impressive for such a cute little car. Matching the appearances is the GPÂ’s output. It shares the same engine and transmission with the John Cooper Works Countryman and Clubman, and thus the same mantle of being most powerful Mini in history with 301 horsepower and 331 pound-feet of torque. The GP feels substantially more potent, though, since the engine has just 2,855 pounds to haul around ­-- that's nearly 800 pounds less than the next-lightest Clubman JCW with the same engine. For further comparison, the regular Cooper S Hardtop weighs about the same yet has only 189 horsepower. Combined with a smooth, fast-spooling turbo, the GP rockets all over the place. And if youÂ’re not keeping a firm grasp of the wheel, your steering could be all over the place, too. Plant your foot and the wheel starts wriggling as torque steer rears its head. ItÂ’s uncouth, uncivilized, but also kind of fun if youÂ’re up for a ragged experience. Perhaps not so much if you were looking for a precision instrument to combat the Civic Type R and Veloster N. Further differentiating the Mini from those hot hatches is the GPÂ’s sole eight-speed automatic transmission option. No, itÂ’s not as engaging as a six-speed manual would be, and yes, it's a step behind the best DCTs and other automatics. However, it shifts smoothly and quickly with smart shift logic in normal or sport shift modes. Leaving it in automatic would be just fine, but then you'd miss out on tapping the 3D-printed aluminum shift paddles.