2008 Mini Cooper S Only 92k Original Miles Best Color Combo on 2040-cars

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Mini lineup could expand to include up to 10 models, still no hope for Rocketman

During an event in Ponce, Puerto Rico last week where Mini introduced members of the media to the 2013 Paceman and John Cooper Works GP, product planners discussed that the brand's lineup could expand to eventually include up to 10 bodystyles. Currently, the Mini range consists of seven models: the Hardtop, Clubman, Convertible, Countryman, Coupe, Roadster and Paceman.
Speaking to members of the media, David Duncan, Mini USA sales manager, said that these new models could fall into a range of niches - "any segment that makes sense for a small car." No specific vehicle classes were discussed, but Duncan stated that the possibilities are endless, "as long as we're the smallest player in any segment."
Well, nearly endless. We've been hoping that Mini would re-think its decision to nix plans to create a vehicle smaller than the Hardtop - a notion previewed by the excellent Rocketman concept (shown above) from the 2011 Geneva Motor Show - but the automaker once again stated that this is absolutely off the table. In order to create a vehicle of the Rocketman's size, a completely new platform would have to be engineered (that's expensive), and while Mini has looked into acquiring existing architecture from another brand, parent company BMW has reportedly put the kibosh on such an act. If a Rocketman is ever to be born, BMW/Mini will do it on its own, and right now, that simply isn't in the cards.

Mini Convertible will reportedly close its top for the final time in 2024

Mini will cancel the droptop version of the Hardtop after three generations, according to a recent report. The Convertible competes in a shrinking segment of the market, so it's one of the brand's slowest-selling nameplates. Production of the current-generation Convertible (pictured) is scheduled to end in February 2024, Automotive News learned from unnamed supplier sources, and the model will not spawn a direct replacement. Mini hasn't confirmed the report, but it's credible because the firm sold only 4,031 units of the Convertible in the United States, one of the largest droptop markets in the world, in 2019, a 25% drop compared to 2018. Global sales totaled 30,426 last year, the publication reported, a not-insignificant 14% drop compared to 2016's results. Motorists who want a convertible Mini may not be entirely out of luck. While it doesn't sound like the head-turning Superleggera Vision concept unveiled in 2014 will reach production, the BMW-owned brand hasn't given up on the idea of launching a standalone sports car that could arrive as a mid-engined roadster. It would likely be electric, like we previously reported, and it hasn't been approved for production yet. Mini has more pressing issues to deal with. Global sales fell by 4.1% in 2019 as motorists in all markets flock around crossovers. As a remedy, executives confirmed they've delayed the launch of the next-generation Hardtop, which will again wear a retro-inspired design but rely largely on technology to offer motorists a simpler, cleaner-looking interior. In the meantime, the company is reportedly developing a pair of crossovers that will allow it to plant a stake in key segments of the market. One, which could revive the Paceman name, will arrive as an electric model developed jointly with China-based Great Wall Motors and built locally. Possibly named Traveller, the second will be a more conventional SUV aimed largely at the American market and neatly positioned between BMW's X1 and X3 in terms of size. It will ride on the German firm's modular CLAR platform, which underpins cars like the 3 Series. Expanding the range while investing in new technologies, like electrification and autonomy, requires a huge amount of resources. In turn, these expenditures make the Convertible's business case even more challenging. If the report is accurate, the Convertible will stick around for about 3 1/2 more years, so it might receive a handful of updates before it closes its top for the final time.

2014 Mini Cooper goes to the dogs

We wouldn't buy a car to make a dog happy, but Mini's latest commercial, Bullheaded, would have you believe that dogs like the new 2014 Cooper as much as humans. Regardless of the commercial's target audience (Spike The Bulldog, or his owner?), it does show a couple new tidbits about the car, such as the new center dial touchscreen, ambient lighting and the nifty tinted pop-up display on top of the dashboard that reminds us of the head-up display on the new Mazda3.
Head below to watch Spike and his owner drive the Mini in Downtown Los Angeles (and the back lots of Paramount), and to get a behind-the-scenes look at how the commercial was made.