2007 Mini Cooper S Convertible 2-door 1.6l on 2040-cars

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Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.

BMW tops Consumer Reports 2023 Brand Report Card

Feels like we wrote about Consumer Reports' 2022 Brand Report Car and 10 Top Picks a few weeks ago, but it was last April. So the mag is back with a ranked roster of 32 brands and 10 vehicles in four categories for your debating pleasure. Starting with the brands, last year's top three were Subaru, Mazda and BMW. This year, the Munich crew climbed two spots to win the prize thanks to "Superb road test scores and solid results in CR’s reliability and owner satisfaction surveys." Subaru narrowly fell to second, maintaining its four-year run in the top three. Mini, eighth last year, jumped five spots to get the last step on the podium. The rest of the top 10 were Lexus (up one spot from last year), Honda (down one spot from last year), Toyota (up three), Genesis (up 12), Mazda (down six), Audi (down three) and Kia (up eight). The magazine and testing outfit says its Brand Report Card "[reveals] which automakers are producing the most well-performing, safe, and reliable vehicles based on CRÂ’s independent testing and member surveys," and that "Brands that rise to the top tend to have the most consistent performance across their model lineups." Last year's top 10 had six automakers from Japan, three from Germany (giving Mini credit for England), none from the U.S. or South Korea, and five luxury brands. This year's list counts five makes from Japan, two from Germany because Porsche fell out of the top ten, two from South Korea, still none from the U.S., and four luxury brands. Buick again ranked as the best domestic, dropping to 12th after being 11th last year. The big mover was Lincoln, its 10-place jump up to 16th attributed to better reliability from the Corsair and Nautilus. Tesla's improved overall reliability saw it climb six spots to 17th. Dodge climbed one spot to 15th. Jeep got out of the penalty box in last to come second-to-last. Land Rover fell three places into the penalty spot.  CR's top 10 vehicle models The 10 Top Picks list is practically a new list. Only two holdovers made it to 2023, those being the Subaru Forester and Kia Telluride.

Mini Superleggera Vision is the all-electric roadster Mini needs to make

It could be argued that Mini has not built a pretty car since the R53, the first of the reborn Minis, was put out to pasture at the end of 2006. I've owned two R53s, so yes, I'm horribly biased. The styling situation in Oxford hasn't improved much for 2014, either, as the bigger, more frightened-looking Mini begins to arrive in dealerships, boasting a very un-Mini-like front overhang. This, though, this works.
It's called the Superleggera Vision, and straight away, we should point out that it's not designed by Mini. It's a product of Touring Superleggera, whose other creations include the stunning Disco Volante. It's a darn nice piece of design, and we're especially fond of its tiny, Jaguar D-type-like rear fin. It's also perfectly designed for it's debut location - the Concours d'Elegance at Italy's Villa d'Este.
Despite being a Mini, the Superleggera still boasts a traditional roadster layout, with a long hood and a shorter rear deck. The front end boasts a pair of traditionally styled Mini headlamps, which sit above a version of the new Cooper's gaping grille. The profile is brightened by a pair of character lines, the most noticeable of which runs from ahead and over the front wheel wells toward the back of the diminutive droptop. Of course, we can't not mention that amazing fin. It should be fitted to every Mini Roadster posthaste. The rear of the car, meanwhile, almost reminds us of an old Aston Martin Vanquish, thanks to the shape of its taillights and their rounded rectangular enclosure. And yes, those are union jacks inside the taillights. God save the queen.