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Mini lineup could expand to include up to 10 models, still no hope for Rocketman

During an event in Ponce, Puerto Rico last week where Mini introduced members of the media to the 2013 Paceman and John Cooper Works GP, product planners discussed that the brand's lineup could expand to eventually include up to 10 bodystyles. Currently, the Mini range consists of seven models: the Hardtop, Clubman, Convertible, Countryman, Coupe, Roadster and Paceman.
Speaking to members of the media, David Duncan, Mini USA sales manager, said that these new models could fall into a range of niches - "any segment that makes sense for a small car." No specific vehicle classes were discussed, but Duncan stated that the possibilities are endless, "as long as we're the smallest player in any segment."
Well, nearly endless. We've been hoping that Mini would re-think its decision to nix plans to create a vehicle smaller than the Hardtop - a notion previewed by the excellent Rocketman concept (shown above) from the 2011 Geneva Motor Show - but the automaker once again stated that this is absolutely off the table. In order to create a vehicle of the Rocketman's size, a completely new platform would have to be engineered (that's expensive), and while Mini has looked into acquiring existing architecture from another brand, parent company BMW has reportedly put the kibosh on such an act. If a Rocketman is ever to be born, BMW/Mini will do it on its own, and right now, that simply isn't in the cards.

Mini John Cooper Works wears a racing suit for the Nurburgring

Mini is returning to the Nurburgring 24 Hours, one of the most grueling races in the world, after a decade-long hiatus. The BMW-owned British firm is supporting a private team called Bulldog Racing that's entering a heavily-modified John Cooper Works Hardtop into the event. The track-bound hatchback doesn't look, sound, or feel like a standard John Cooper Works Hardtop. Several modifications were made to prepare it for the race, including fitting the turbocharged, 2.0-liter four-cylinder engine normally found in the Clubman and the Countryman. It develops 306 horsepower and 330 pound-feet of torque, and it spins the front wheels via an eight-speed automatic transmission with an integrated differential lock. For context, the standard John Cooper Works Hardtop is rated at 228 horsepower and 236 pound-feet of torque. The engine slurps fuel from a bigger, 26-gallon tank and it exhales through a modified exhaust system. Dialing in more power wouldn't be much use without suspension and braking modifications to keep it in check. To that end, the Hardtop gains an adjustable suspension system, reinforced Uniball bearings for all moving chassis and suspension parts, and more powerful brakes from BMW M Performance. Bulldog Racing also installed a full body kit that looks like the one worn by the John Cooper Works GP, which is limited to 3,000 units. It includes a front splitter, flares over the wheel arches, an adjustable rear wing, and a rear diffuser. There's more than initially meets the eye: we're told that the underbody is completely covered as well. Makrolon windows replace the production car's glass units to reduce weight. Inside, you won't find many components that still carry a Mini parts number. Open the driver's door, which now features a carbon fiber panel, and hop over the full roll cage to settle into an OPM racing seat that faces a KMP quick-release steering wheel. The digital instrument cluster and, somewhat surprisingly, the infotainment system's screen remain, but the rear seats and most of the trim pieces have been removed. Bulldog Racing will continue to fine-tune the track-bound Hardtop in the coming weeks. Some tests will be performed on the Nurburgring, while others will take place on the private test track that BMW operates near Miramas, a town in the south of France. The hot hatch is scheduled to make its competition debut at the 50th edition of the Nurburgring 24 Hours taking place in Germany from May 26 to 29.

Mini Clubman to get the 'Works,' four-door Hardtop not so much

Performance sub-brands are expanding faster than leftover marshmallow Peeps in a microwave. And Mini's John Cooper Works line is not likely to be an exception. Mini's stand at the New York Auto Show was somewhat low-key, with the debut of the Clubman All4 all-wheel-drive variant on one end and the expected John Cooper Works Convertible on the other. And for the foreseeable future, the Mini lineup will change through redesigns of existing models and the introduction of more derivatives – like a John Cooper Works version of the new Clubman. At least that's what some of Mini's product guys indicated. "The Works is always our top model. John Cooper Works is not just limited to small cars, it's also for compact cars," said Ralph Mahler, Mini's head product manager, in an interview with Autoblog at the New York Auto Show. "Therefore, I wouldn't see anything against bringing the Works to the Clubman. I think it would be a perfect match." Though one was offered in the last generation, a Works model may seem at odds with the new Clubman's mission, as the company has spent considerable effort pitching it as the grown-up Mini, something to rival premium-branded compacts. Yet Mahler sees a possible Works Clubman as the ultimate in the lineup and an exclusive model, especially since he said take rate for the rest of the Works Minis is around 5 percent. Patrick McKenna, Head of Product Planning at Mini USA, said that since the Clubman went on sale early this year, ordering has included mostly highly optioned models, and customers are notably cross-shopping the Audi A3. Loaded up, a Clubman Cooper S All4 pushes past the $45,000 mark. Currently, the most powerful Cooper S produces 189 horsepower from its 2.0-liter turbo four. That's more power than a front-drive A3 1.8T, but less than the A3 2.0T Quattro – and way less than a cheaper Volkswagen Golf GTI. Consider that the engine in the just-released John Cooper Works Convertible produces 30 more horses than the one in the Cooper S and a Works Clubman starts to make more sense. Strangely, the four-door Mini Hardtop, released last year, doesn't appear to be destined for the Works treatment. McKenna said the four-door will continue to offer special appearance packages that offer Works-like touches and offer dealer-installed accessories such as exhausts and horsepower increases.