2005 Mini Cooper Base Hatchback 2-door 1.6l on 2040-cars

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Mini celebrates 20 years in the U.S. with a special edition

Mini has been around for several decades, but its return to the U.S. was much more recent. The automaker is celebrating its 20th anniversary here, and to commemorate the occasion, it’s releasing the Mini 20 Years Edition based on the four-door 2023 Mini Cooper S Hardtop. Mini will offer the car in Chili Red, Pepper White, and Island Blue as a nod to both AmericaÂ’s and BritainÂ’s patriotic colors. Other exclusive accents include a silver roof, a red-white-and-blue hood and door stripes and unique 17-inch wheels. The MiniÂ’s cabin comes wrapped in black synthetic leather and features 20 Years badges throughout. A Nappa leather-wrapped steering wheel, heated seats and dual-zone climate controls are also standard. All 20 Years models get navigation with real-time traffic info, Apple CarPlay, Bluetooth, and a digital gauge cluster. The Cooper SÂ’ powertrain remains in place, which includes a turbocharged 2.0-liter four-cylinder engine making 189 horsepower and 207 pound-feet of torque. ItÂ’s paired with a seven-speed dual-clutch transmission, and Mini offers upgraded suspension for $500. If youÂ’re interested in a piece of MiniÂ’s U.S. history, the cars entered production in July and are due on dealersÂ’ lots this month. Pricing starts at $37,165. Related Video:   This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.

Next electric Mini Cooper due out in 2024 with a lot more range

The next-generation Mini Hardtop is expected to make its global debut in the not-too-distant future. The hatchback will be offered with gasoline- and battery-powered drivetrains, and a new report provides preliminary specifications about the electric model. One of the more significant changes will appear in advertisements and other promotional material: while the hatchback is officially known as the Hardtop in the United States and the Hatch in England, its successor will adopt the Cooper nameplate. We'll need to be patient to see how the Mini has evolved from a visual perspective but company boss Stephanie Wurst told British magazine Autocar that designers have taken it "back to its roots." It's not expected to grow in length but it will be wider than its predecessor and it will ride on a longer wheelbase. Made in China via a joint-venture with Great Wall Motors, the electric, two-door-only Cooper will be available with either a 40- or a 54-kilowatt-hour lithium-ion battery pack. Those figures correspond to the global-market model; details about the American-market car haven't been released. Range will check in at 240 miles for the smaller pack, according to Autocar, and the standard model will put 181 horsepower under the driver's right foot. Buyers who need more will be asked to step up to the Cooper SE, which will be rated at 215 horsepower.  In comparison, the current Cooper SE has 181 horsepower, about 110 miles of driving range, and a 32.6-kilowatt-hour battery pack. Made in England, the gasoline-powered Cooper hasn't been detailed yet. Autocar learned that there's a good chance the model will only be offered with an automatic transmission, so get a stick now while you still can. Front-wheel-drive will continue to come standard. We'll hear more about the next Cooper in the coming months, but it's not the next new model that we'll see from Mini. The third-generation Countryman previewed earlier in 2023 is tentatively scheduled to enter production in Germany in late 2023; it will be available with gasoline- and battery-powered drivetrains as well. The electric Cooper will reportedly arrive in May 2024, about two months before its gasoline-burning counterpart, so it will go on sale here in time for the 2025 model year. When it lands, it will compete in the same segment as the Fiat 500e. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.