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Mini Countryman Park Lane looks classy in Earl Grey

Wade through the very, very thick fluff of the press release that announces its entry into the premium compact market (see below for what we consider to be particularly artful prose in the presser), and you'll see that this is the first special edition Mini Countryman the British-born, German-owned brand has so far released. The Mini Countryman Park Lane is painted up in a striking shade of Earl Grey metallic (clever, boys) with contrasting Oak Red roof and accents. And, while it's possible to design a Mini of your very own with a seemingly endless array of colors, stripes and badges inside and out using the online configurator, the Park Lane is one of the classier jobs we've seen from the factory. For those keeping track, Park Lane refers to a street in the London borough of Mayfair, and this is the third special-edition vehicle from Mini that wears the name. See it in high-resolution above and below, and don't forget to read the press release below for a chuckle or two. Related Video: All-round talent with individual style: the MINI Countryman Park Lane. 03.03.2015 MINI Countryman Park Lane. Munich. Bold athletic flair and supreme versatility define the character of the MINI Countryman. As the first MINI with four doors, a large tailgate, five seats and optional all-wheel drive, it took on the role of an irresistible front-line force from the very outset - both in the conquest of additional target groups for the British premium brand and in the area of off-road driving. Its irrepressible forward thrust and flexibility are now expressed even more strikingly in an exclusive edition model. The MINI Countryman Park Lane sees its world premiere at the Geneva International Motor Show in March 2015. It will be available worldwide in up to four engine variants from July 2015. The MINI Countryman has enabled the brand to establish a secure standing in the premium compact segment. Unmistakable design, premium quality, an interior concept of exemplary versatility and typical MINI driving fun both on and off the road go together to create an overall package that is unique in this category of vehicle, meeting the multi-faceted mobility needs of demanding target groups in urban traffic and beyond. In this way the MINI Countryman has successfully asserted itself as an all-round talent with individual style. For the first time, this special status within the competitive environment is now underscored with an edition model.

BMW Group announces an armada of EVs that includes the full Mini range

BMW plans to significantly increase the number of electric cars in its range during the 2020s. It outlined plans to launch several battery-powered models, including M cars, and transform Mini into an EV-only brand by 2030. In the medium-term future, the firm's lineup will include electric variants of the 5 Series, the 7 Series, and the X1, though they will likely be based on the next-generation cars, not on the models currently found in showrooms. They'll join the i4 — a 3 Series-sized sedan with a fastback-like design — and the iX crossover in the lineup. BMW hopes to have at least one electric model representing it in about 90% of its current market segments by 2023, and it realistically expects that EVs will account for approximately 50% of its global sales by 2030. Beyond 2025, the Munich-based firm will align its range with a new strategy it calls Neue Klasse, a name borrowed from a series of enthusiast-friendly sedans and coupes sold during the 1960s and the 1970s; the 2002 is arguably the best-known Neue Klasse model. Fast-forward to the 2020s, and the designation will denote cars built with a new IT and software architecture, powered by new-generation electric technology, and designed to be sustainable. EVs shaped by the Neue Klasse approach to design will be positioned in many market segments, ranging from mass-produced cars (like the 1 Series hatchback sold in Europe) to high-performance M models. Most will be powered exclusively by batteries, but some will be available with a hydrogen-electric powertrain. Highly automated driving technology will be available, too, though BMW stressed its EVs will be enjoyable to drive. Crucially, the firm plans to increase its annual revenue by offering configurable and bookable features available during a car's entire life cycle; think of this system as an a la carte menu for cars. If you buy a used 2027 5 Series in 2031, for example, you'll theoretically have the ability to configure it with many of the options and features you want even if it wasn't ordered new with them. Some might even be enabled for a pre-determined amount of time. You might not need heated seats if you live in Tucson, but you might want them for a weekend if you're going skiing. What about Mini? Confirming a wave of recent rumors, BMW-owned Mini will exclusively sell electric cars in less than a decade.

Mini 60 Years Edition celebrates six decades since the original hit the streets

The original Mini launched in 1959, making this year the car's 60th anniversary. To celebrate, Mini is offering a special Mini 60 Years Edition car for the 2019 model year. Mini did a pretty awesome photo shoot for this limited-edition car, showing us how big the Mini is now compared to what it used to be in 1959. That might not have been the point, but man is it interesting to see the two chugging along next to each other. You can order the 60 Years Edition with either the three-door or five-door Mini — the larger Clubman and Countryman will not be getting this treatment. As for the changes from Mini, it's mostly aesthetic. The standard color is a British racing green, but you could choose among four other non-green colors, too. Mini will paint the roof either white or black, and the same goes for the exterior mirror caps. Plenty of stripes are already available for Minis, but this special edition has unique hood stripes — the 60 Years logo appears on just the left-hand hood stripe. That's just the beginning when it comes to anniversary stickers and logos. You'll see the designation on the door sills, interior trim, front headrests, steering wheel, and the logo is even projected onto the ground by LED light upon opening the door. Mini 60 Years Edition View 33 Photos A bunch of equipment is made standard in these 60 Year cars for a bit more luxury. Full LED lighting front and back comes with all of them. The interior trim is done in an exclusive dark maroon color — the sports seats and leather steering wheel will also be standard equipment. In the U.S. you'll be able to get either the normal Cooper or the Cooper S with this special edition package. This means either the 1.5-liter turbo or 2.0-liter turbo will be up for grabs with your 60 Years Edition Mini. These particular cars will be available in March this year, but Mini doesn't spell out pricing nor production numbers for them. Since the changes aren't necessarily drastic, we wouldn't expect an unruly price, but expect to pony up a bit more for the privilege of owning one of these. Related video: Featured Gallery Mini 60 Years Edition and original Mini View 58 Photos MINI Hatchback