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Mini unveils new, stripped down logo

Quirky British marque Mini is going with a ... less-than-quirky logo redesign, unveiling a "flat design" that it says is intended to focus on the essentials. It replaces the three-dimensional white-on-black logo that first appeared in 2000. Gone are the three-dimensional style, shading, gray tones and gray-on-black name of the previous version in favor of a stark contrast of black lines and the all-caps Mini name against a white background. It keeps the wings, which first featured on the iconic cars in the early 1960s, according to the Logos History blog, which has a comprehensive collection of logos stretching back to the brand's origins in 1959 under the British Motor Corp. and the Austin and Morris brand names. It also bears a visual similarity to the logo introduced during the mid-'90s. We're not saying the new logo was designed on an old PC using MS Paint, but it looks like it could've been. Parent BMW Group says the new logo combines stylistic elements from the early phases of the classic Mini "with a future-oriented appearance that focuses on the essentials" and a two-dimensional look "allowing universal application." (Meaning, cheaper to produce?) It'll appear on all new Mini models starting in March on the bonnet, the rear, at the center of the steering wheel and on the remote control.Related Video: Image Credit: BMW Group Design/Style MINI Coupe Sedan branding logo bmw group

2019 Mini E Countryman Review | Not a great plug-in hybrid, but still great

At first glance, the 2019 Mini E Countryman plug-in hybrid is wildly unimpressive. It can only go a meager 12 miles on electricity alone, and when out of plugged-in electrons its turbocharged three-cylinder engine manages an EPA-estimated 27 mpg in combined driving. Pretty good for a compact SUV, but crap for a hybrid. Its price tag is eye-watering. Although it starts at $37,750, including $850 destination, my test Countryman hit the register at $45,750 and still didn't have power seats, leather, satellite radio, adaptive cruise control, and other items that should be included on a vehicle at this price range in this segment (compact SUVs like the Mercedes GLA or Volvo XC40). Admittedly, if you skip our test car's $2,000 John Cooper Works Appearance package (not a bad idea), you can add some of those extra niceties instead, but the price would still be steep. An E Countryman, or 2019 Mini Cooper S E Countryman ALL4 as it's officially and ridiculously known, is roughly about $4,000 more than a comparable gas-only Cooper S Countryman ALL4. There are some functional disadvantages as well. The plug-in hybrid lacks the regular Countryman's sliding back seat that adds cargo space without folding the seat backs and therefore wiping out passenger space (see video below). It also has only about 30 percent of the under-floor storage available in the cargo area, the result of the batteries needing to go somewhere. Now, Senior Editor Alex Kierstein reports that he found the E Countryman to still be perfectly space efficient. There was sufficient room for his wife to sit up front with a rear-facing baby seat behind her and a big stroller in the trunk. Still, he would've had even more room in the regular Countryman. The bottom suitcase in the right photo would not fit in the E Countryman since it lacks this regular version's removable floor panel. Really, all the above issues make the plug-in hybrid version of the Countryman a little hard to recommend ... at first. At second, third and fourth glances, it actually starts to make a lot more sense. Sure it only went between 10 and 12 miles on electricity after I recharged it, but hey, that's still 10 to 12 miles further than any other Mini can muster. You can even utilize the "Save Mode" that allows you save that electric range for times when you know it'll be most beneficial (say, the urban-driving conclusion to the morning commute).

2023 Mini Countryman PHEV could pack 322 horsepower

After having seen the 2023 Mini Countryman in spy shots late last year, we knew the brand known for diminutive was going to step up a weight class. A report in Autocar says the hatch will grow by an estimated eight inches or so, to about 178 inches — just three short of the Toyota RAV4. The report claims as well that not only will the 2023 Countryman be the longest Mini out there, but the most powerful. Word is BMW plans to apply the same PHEV powertrain as in the 2 Series Active Tourer, which combines a 1.5-liter turbocharged three-cylinder with a 174-horsepower electric motor, producing a combined 322 horsepower and 353 pound-feet of torque. Such potency would put the coming Countryman beyond today's Countryman Cooper S E All4 banging out 221 hp and 284 lb-ft, and 21 ponies past the Countryman John Cooper Works. A battery with 14.2 kWh of usable juice, borrowed from the 230e xDrive, would make a healthy extension to the 18-mile all-electric range provided by the current Mini's 9.6-kWh battery. By increasing the vehicle's dimensions, Mini might be able to retain the 9.5-gallon gas tank in today's Countryman PHEV, despite the larger battery. Five more powertrains are said to complete the lineup, three of which might come here bringing 30 extra ponies over the present choices. The first is a less potent PHEV will be tuned to 241 hp., which might or might not make it Stateside. The next two could replace the engines already offered here. There's a a 1.5-liter turbo three-cylinder with 168-hp, trumping the 134-hp three-cylinder on offer now, and a 2.0-liter turbo four-cylinder with 215 hp, outdoing the 189-hp in today's 2.0-liter. Both of those are aided by a 48-volt mild-hybrid system. Other markets that still enjoy diesel grunt can take advantage of a 2.0-liter oil burner. And the evolved UKL1 architecture shared with the X1 and X2 will produce a battery-electric Mini, which we'd expect to get U.S. papers at some point.  Spy shooters have caught a prototype fitted with a beefy rear hatch spoiler, large rims, and quad pipes, so there will be some kind of performance option. However, we don't know if that prototype was the PHEV, nor whether Mini plans to put the JCW moniker on the most powerful PHEV. With Mini having already announced changes for the U.S. 2023-model-year lineup, it's not clear when the new generation will debut here.  Related video: This content is hosted by a third party. To view it, please update your privacy preferences.