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BMW ReachNow just became a full-fledged mobility services program

Since officially opening its doors with 370 cars in Seattle in April, BMW's ReachNow has made little expansions. It stared operations in Portland and grew to 760 cars. Today, it also announced that Brooklyn would join the list, and that the number of available cars to share would climb to 1,030. But the big news is that the scope of ReachNow's efforts has just grown tremendously. Instead of just the original, short-term car rental option ReachNow will now be able to do all sorts of things. These include: ReachNow Ride: Similar to Lyft and Uber, this is a ride-hailing program where someone drives you to your destination. You can request a driver and set personal experience options, like setting a radio station or requesting silence for the ride. A pilot program will start in Seattle. ReachNow Fleet Solutions: BMW's version of Zipcar, but only for residents of specific apartment buildings. This is a station-based, dedicated car sharing plan and the first pilot will be in Manhattan, starting in a few weeks. It will be based at The Solaire in lower Manhattan and will use plug-in i3s exclusively. ReachNow Reserve: Remember good, old-fashioned rental cars? This is like that, but a bit fancier. BMW's longer-term rental service will let you schedule a particular model, which will then be delivered to you. You can keep it as long as you like, but we assume that if you're thinking of not giving it back for a few months, you're doing it wrong. ReachNow Share: BMW saw what Turo (nee Relay Rides) was doing and figured it was a good idea. With this program, you will be able to rent out your own 2016 or 2017 Mini for a minimum of two days, making you a bit of cash from your car when you're not using it. This rolls out in December in Seattle, and ReachNow CEO Steve Banfield said that it may expand to other models in the future. At #AutoMobilityLA, @turo says it has 2 million activated users and 120,000 listed vehicles. Claims the average monthly earning is $536* pic.twitter.com/gWHdrvPRWV — AutoblogGreen (@AutoblogGreen) November 15, 2016 ReachNow currently have 32,000 members, and all of these services are available to them through the ReachNow app. For a "limited time," new users can save the $39 registration fee as part of an introductory offer, and per-minute charges for the regular ReachNow service are 41 cents a minute instead of 49. At #AutoMobilityLA , @reachnow announces third city for @BMW's car sharing services: Brooklyn.

Chinese ministry uploads Mini Aceman pictures and info

Next up for photo day at the China's Ministry of Industry and Information Technology, the Mini Aceman. The Aceman can be seen as a replacement for the Mini Clubman, the four-door version of the two-door Cooper (or five-door depending on your nationality) sized below the Countryman that Mini killed after its third generation. The Chinese data declares the Aceman either 160.5 or 161.2 inches long depending on base or S trim, 69.1 inches wide and 59.6 inches high on a 102.6-inch wheelbase. The Clubman of yore was 168.5 inches long, 70.9 inches wide, and 56.7 inches high on a 105.1-inch wheelbase. Before a debut that we've been told isn't far off, we'll guess much of the difference between the two length has been cut from the hood and cargo areas, not the passenger compartment.  In China, the four-door will only be offered with electric powertrains, sidestepping Mini's "Power of Choice" mantra applied to other models with their hybrid and diesel options. The Aceman for other international markets will be produced in the UK; it's not clear yet if they'll be restricted to EV power as well. This means a base version (the darker car in the gallery above) powered by a 40.7-kilowatt-hour battery turning a motor on the front axle making 181 horsepower and 213 pound-feet of torque, or a 54.2-kWh pack turning a motor with 214 hp and 243 lb-ft in Aceman S guise. These are the same outputs we'll get in the U.S.-spec Cooper E and Cooper SE. Put through China's CLTC fuel economy test, the base Aceman is estimated to go 300 kilometers (186 miles) on a charge, the more powerful Aceman S about 400 km (249 miles). As for the looks, they're the chunkiest we've seen on the new, modern range of Minis. The photo cars also suggest the merest hint of clunky, too, but we're going to put that down to the drab paint schemes and lighting. The form should perk up dressed in Mini standards like Blazing Blue, Legend Grey, Melting Silver III, Nanuq White and Smokey Green under a color-contrasted roof and the numerous chances to brighten up various bits inside and outside the car. Different to other Mini models, headlights and size aren't the only tells, the Aceman fitting some unmissable, squared-off wheel arch cladding. Beyond that, the polygonal DRL shape surrounding round projectors gives the Aceman more anthropomorphic character than its siblings. The S is distinguished by yellow trim and a yellow "S" placed around the body, plus LED headlights and a silver skid plate up front.

BMW-designed Mini Cooper celebrates its 20th birthday

Mini is celebrating a major milestone. It unveiled the original Cooper Hardtop 20 years ago at the 2000 edition of the Paris auto show. More than merely a new car, this retro-styled hatchback laid the foundations for the entire brand. Its predecessors sometimes wore Mini emblems, but they were always sold by various companies including Austin, Morris, Rover, and, through a licensing deal, Innocenti. The name didn't officially denote a standalone carmaker until the hatchback was presented to the public in the French capital two decades ago. The decision to make Mini a brand came from executives at the top of BMW, which purchased England-based MG-Rover in 1994. Developing a Mini for the 21st century was a Herculean task. Releasing an evolution of the original car, which made its debut in 1959, was completely out of the question; it had outlived its expiration date by decades, and was a fossil in automotive terms. The new model had to be designed on a blank slate. And yet, the development team decided it still needed to look like a Mini, and it also had to drive like one. After experimenting with several concepts, like the futuristic ACV30 (pictured below) shown in 1997, designers settled on a basic set of guidelines. 1997 Mini ACV30 concept View 4 Photos According to Mini, the project brief stated the 21st-century model needed to have short overhangs, round headlights, a hexagonal grille, and room for four passengers. It also had to be front-wheel drive, a layout that made the original car a packaging masterpiece (and, admittedly, a bit of a nightmare to work on), but stylists decided to give it a hatch in the name of practicality. Finally, product planners decided to push the Mini upmarket, away from its roots as a value-friendly alternative to bubble cars, and embed it firmly into premium territory. Called R50 internally, the hatchback was initially offered in two variants named One and Cooper, respectively. Mini expanded the range in record time. Model year 2002 brought the hotter Cooper S (R53), a turbodiesel engine joined the European line-up in 2003, and a convertible (R52) was introduced in 2004. Sales in the United States started for the 2002 model year, and driving enthusiasts gave it a warm reception. It was well worth the wait. BMW never planned to keep Mini anchored to a single model. It introduced the second-generation Cooper in 2006, and new variants arrived in rapid-fire succession. By 2010, there was a Mini to suit nearly everyone's needs.