S Supercharged Convertible Stripes 6 Speed Hk Sound 2006 Mini Cooper 39k on 2040-cars

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John Cooper Works Mini rolls into Detroit, asks 'GTI who?'

Mini marched into the 2015 Detroit Auto Show and introduced its very own competitor to the Volkswagen GTI with new John Cooper Works Hardtop. Blessed with 228 horsepower and 236 pound-feet from its 2.0-liter, turbocharged four-cylinder, the new JCW should provide a more thrilling drive than the standard Cooper S (not that the 189-hp model lacked in terms of entertainment value). The 6.4-second sprint to 60 falls to 6.1 in the JCW, while owners should expect an even more agile handling experience courtesy of an uprated version of the Cooper S' sports suspension. Upgraded Brembo brakes, larger wheels and stickier tires and an electronic differential round out the performance upgrades, although Mini also paid significant attention to the aesthetics. A revised aero kit doesn't do the third-generation Works car many favors in the appearance department, but as both driver and front passengers will find themselves in a set of exclusive JCW sports seats, they'll probably be too comfortable and supportive to care. A JCW steering wheel, shift lever, door sills and instrument cluster tweaks mark the extent of the interior updates. Take a look at our full live gallery of images of the new JCW Mini direct from the floor of the 2015 Detroit Auto Show. The new MINI John Cooper Works. 10.12.2014 - Green light for the latest edition of the top athlete in the small car segment; the new MINI John Cooper Works combines authentic race feeling with the premium characteristics and extended product substance of the latest MINI Generation; distinctive, tradition-steeped, based on a vehicle concept combining MINI and John Cooper Works, with performance qualities which are exceptional within the competitive environment. - Extreme driving fun and exclusive charisma based on technology for engine, suspension and aerodynamics derived directly from motor racing as well as model-specific design features for the exterior and interior; greater differentiation from the MINI 3 door highlights the model's individual character.

Mini's Super Bowl ad stars Serena Williams and Tony Hawk

Everyone seems to have an opinion about what kind of car a Mini is, and what it says about its driver. For many, it seems, buying one is as much a fashion statement and lifestyle choice as it is anything else. And Mini is out to face those notions head-on in its latest Super Bowl ad. Set to air during the third quarter of the big game on the 7th, the spot brings in a star-studded list of celebrities. Tennis great Serena Williams, soccer player Abby Wambach, hip-hop star T-Pain, major-league pitcher Randy Johnson, skateboard legend Tony Hawk, and actor Harvey Keitel all feature in the 30-second spot dubbed "Defy Labels." The ad was produced by Butler, Shine, Stern & Partners and shines a spotlight on the new Mini Clubman. But you don't have to wait until Sunday to see it: you can watch it right here, and scope out the additional behind-the-scenes video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. MINI DECLARES DEFIANCE IN STAR-STUDDED GAME DAY AD Woodcliff Lake, NJ – February 1, 2016... As more than 100 million viewers around the world prepare to tune into the big game on February 7, MINI USA is unveiling its star-studded 30-second spot today, set to air in the third quarter of the year's biggest night in television advertising. The ad, created by Butler, Shine, Stern & Partners (BSSP), embraces many of the labels the brand has experienced over the years with a very powerful message: it doesn't care what you call it. "Defy Labels," has its roots in the fact that everyone and everything is labeled but how you handle those labels is what matters. With defiance at its core, the campaign inspires people to shed the labels society has placed upon them and instead define themselves. "Ever since the first Mini was built in 1959, it has been labeled as one thing or another. It's small. It's cute," said Tom Noble, department head, MINI Brand Communications. "This campaign acknowledges those labels in a very authentic way while simultaneously showing people MINI is more than that. With the launch of the new Clubman, our brand is growing up, our products are more sophisticated, and its time to reset the conversation." The brand worked with an ensemble cast of athletes and celebrities to help start that conversation.

JCW Tuning Kit comes to Mini Countryman and Clubman

Mini devoted one line in the middle of its SEMA press release to the limited-edition Ice Blue Cooper S Hardtop on show at SEMA. We'll give it a few more lines: the Ice Blue hue hasn't been available since 2013, and Mini's being coy about how long the color will hang around. Available on two-door Cooper models, the Ice Blue package adds optional features beyond color, like custom wheel caps and Mini Connected, and adds a few thousand dollars to the MSRP depending on which Cooper you start with. Ready for the big Mini news? The John Cooper Works Tuning Kit will soon be available for Cooper S and Cooper S ALL4 Countryman and Clubman; before now, the kit could only be had for the Cooper S hardtop and convertible. The kit juices horsepower up to 208 hp from 189 hp, and throws in another 14 pound-feet of torque to top out at 221 lb-ft. The stainless-steel exhaust reduces exhaust gas back pressure, and can be controlled via Bluetooth for Sport or Sport+ auditory response. Sport, we're told, is safe for any road, while Sport+ makes a track-only kind of cacophony. The back-end growl gets piped through either chrome or carbon fiber tailpipes. The JCW Tuning Kit goes on sale in January 2018 for $1,950, and can be installed at any Mini dealer. Related Video: Featured Gallery Mini Ice Blue Cooper S Hardtop View 10 Photos Related Gallery Mini John Cooper Works Tuning Kit Aftermarket SEMA Show MINI Coupe Performance mini clubman mini cooper s jcw