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Mini to skip 2016 Detroit, Geneva Auto Shows

Following a report from the team at MotoringFile, rumors have been swirling that Mini will join Jaguar Land Rover and abandon this year's North American International Auto Show. We can officially confirm that the BMW-owned brand will be passing on not only next month's Detroit show, but also Europe's flagship Geneva Motor Show. It all has to do with positioning. See, auto shows can be two things – they can be news events, or they can be consumer events. On the consumer side of the equation, we have the sprawling Chicago Auto Show, while both Geneva and Detroit lean heavily towards being a source of breaking news. Based on Mini's official statement, it looks like it was that positioning that led the brand to pass on two of the world's most important auto shows. "The BMW Group confirms it has decided Mini will not be represented at the shows in Detroit and Geneva. This decision reflects Mini's new product and brand strategy, which was presented to the public on June 24, 2015," Mini USA spokesperson Mariella Kapsaskis told Autoblog in an official statement. "Part of the new brand strategy is focusing on selected auto shows and an increased engagement with events that increase MINI's access to other relevant target groups." Max Muncey, PR manager for NAIAS, corroborated the statement from Mini. "The North American International Auto Show is one of the few shows to carry the international moniker. As such, we focus on making news with global media outlets rather than serving as a consumer show," Muncey told Autoblog. "Mini's decision reflects this positioning." According to Muncey, Detroit hosted 5,000 journalists last year, while its media coverage was roughly double that of LA, where Mini held the world debut for the new Convertible and the US debut for the Clubman last month. In our opinion, with both those debuts out of the way and not much else coming down the pipe in the near future, prioritizing auto shows based on consumer attendance rather than media attendance seems like a sound strategy. Here's hoping Mini returns to the frigid wastes of Detroit for the 2017 installment of the North American International Auto Show.

2024 Mini Countryman SE caught undisguised in spy photos

Mini’s security for its photo shoots of new vehicles is, in a word, poor. One of our spy shooters just caught the all-new Mini Countryman SE completely undisguised on what looks to be a shoot somewhere in Los Angeles. It was only a short time ago that the new Mini Cooper SE was caught in a similar manner, no camouflage to be seen whatsoever. ItÂ’s almost too coincidental to be true, frankly. Is Mini trying to drum up hype by “leaking” the designs before weÂ’re supposed to see them? Or is this just a factor of poor security as we originally surmised? Regardless, these photos mean that we get to see the bigger, new electric Countryman SE in all its glory ahead of the official reveal. The Countryman was never a small Mini, but it sure does appear to be getting bigger with this generation. Its windshield and rear window are more raked than before, but itÂ’s still retaining the boxy look weÂ’re accustomed to. Its front end features some bold, new headlights, and its grille wears the green “S” logo that the Mini SE also wears. The wheels, while not as wild-looking as the current Cooper SE, still feature some rather distinctive blade-like spokes that match much of the carÂ’s decorative trim. A silver blade with “ALL4” written on it sits in the window between the C and D pillars, and it cuts into the roof, accentuating the step down in the roof as it arcs rearward. A long spoiler hangs off the rear, and the hatch has a slab-sided appearance to it. The rear taillights are unique and stand vertically on the wraparound rear fenders. “Countryman” is spelled out in large letters, and since this is an EV, thereÂ’s no exhaust poking out the rear end. Other small touches weÂ’ll point out include the patterned fender cladding that adds some styling in a place that usually doesnÂ’t have much. ItÂ’s also sporting new door handles that sit flush with the doors as opposed to handles that poke out, similar to new BMW models and the Cooper SE spied a couple of weeks ago. Mini has already released a few powertrain specs, and since we know this car pictured is an ALL4 model, we already know itÂ’s sporting a dual-motor setup rated for 313 combined horsepower. Range is said to be about 280 miles on the WLTP cycle, but that will be less in EPA testing. A lower-power, single-motor FWD model called the Countryman E will also be available with 191 horsepower.

Cool Shunnings: Mini helps the Jamaican bobsled team train in lockdown

Need to train for an upcoming outdoor Olympic competition, but COVID restrictions are forcing you to shelter in place? Well, if your sport happens to be bobsled and your place happens to be an indoor ski slope, that just might be doable.  Perhaps you remember Jamaica's national bobsled team for pushing a Mini Cooper convertible around earlier this year as a conditioning exercise. If that sounds like a stunt straight out of "Cool Runnings," well, that's pretty much the idea. Now, they're doing it in isolation, within the safe confines of an indoor skiing facility in the UK.  Evidently, they're still at it, only now they appear to have better corporate sponsorship (note the Jamaican flag livery on their spankin' new 'vert) and a pandemic-friendly training venue as they undergo conditioning at the UK’s largest indoor slope at The Snow Centre, Hemel Hempstead, ahead of the World Championships in Lake Placid, New York, in February.  "This second lockdown has been even harder on our training," said team pilot Shanwayne Stephens. "Matt [Wilson] and DyÂ’Neal [FeÂ’ssal] are new to the team so weÂ’re focusing on gelling together as a team and getting them up to speed – they have never been in a bobsled or even seen one yet!" "Pushing the MINI here may seem like a bit of fun but this has been an important exercise, just being on ice is completely different to training in the summer – the toll on your body is entirely different and you use energy in different ways," Stephens said. "The Snow Centre is only -3 degrees [27 degrees Farenheit], thatÂ’s pretty mild compared to what weÂ’re normally in, and theyÂ’re already complaining about the cold!" Lake Placid is just the next step toward qualification for the Beijing 2022 Winter Games.