2003 Mini Cooper S Hatchback 2-door 1.6l on 2040-cars

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2020 Mini Cooper S E electric car's reveal date announced

Although we've pretty much seen the production 2020 Mini Cooper S E electric hatchback, we've been in the dark about when the car, and more importantly its specifications, will officially be revealed. But now the company says we'll see it on July 9, just a few weeks away. As you can see above, the car pulls many design cues from the Frankfurt concept such as the mostly filled-in grille with a yellow-green stripe and the nifty four-spoke wheels. Of course it's also clearly and closely based on the regular Mini Hardtop, and it even features the Mini Cooper S hood scoop. That's another indication that Mini intends for it to be comparable to a sporty gas-powered model. We're most anxious for confirmation on performance specifications. In our prototype drive, we learned that the motor is based on the one from the BMW i3S, so it should make about 181 horsepower, just 8 shy of the gas-powered Mini Cooper S. But the range estimate given during the prototype drive was a rather low 120 miles. That's actually a little less than the 150 miles of the prototype Mini E from about a decade ago. More finalized numbers should be available after the official reveal.

Mini moving away from leather as it shifts to recycled interiors

In the midst of a far-reaching transformation, Mini announced that it will gradually phase leather upholstery out of its range in the coming years. It plans to fully adopt recycled fabrics in a bid to make its cars more eco-friendly. "We don't need leather any more in the future, because we don't believe it's sustainable. We're totally convinced that we will have modern and high-value products without leather," affirmed Oliver Heilmer, the firm's design boss, in an interview with British magazine Autocar. He didn't reveal when leather will disappear completely, however. Demand for real hides nonetheless remains relatively high; Autocar pointed out that about 54% of the new cars that Mini sells in the United Kingdom are ordered with leather upholstery, which is generally either sold at an extra cost or made standard on upmarket trim levels that come with a price premium. We've asked the company's American division to provide us with the take rate on our shores, and we'll update this story if we learn more. Mini's shift towards recycled materials is ongoing. As of writing, 100% of the fabric it uses to upholster seats is recycled, according to the same report, and 70% of the material underneath the cloth is, too. Looking ahead, it will make interior trim pieces with recycled materials. Cork was used in the Urbanaut concept, for example. Heilmer's comments add another piece to the next-generation Hardtop puzzle. Tentatively due out in 2023, so possibly as a 2024 model, it will embody the nameplate's biggest evolution since BMW rebooted it in 2000. It will likely still be offered with two or four doors, though the convertible is allegedly living on borrowed time, and both will be smaller than their respective predecessors. It will also showcase a purer approach to design. Heritage will continue to shape the exterior design. Inside, the theme will come "more from a home perspective rather than an automotive one," Heilmer noted, which partially explains why stylists want to incorporate different materials. His team is still debating whether features like the toggle switches need to come back, or if they're outdated. Most can be replaced with a menu in the infotainment system, but tapping a screen is not as satisfying and a lot more anodyne than flipping a switch. Designing a new Mini requires balancing the past and the future. "We're looking to create a timeless design.

Mini pokes fun at Anthony Weiner using fake Twitter account

Mini, never one to pass on a marketing opportunity, has pounced on the plight of embattled New York City mayoral candidate Anthony Weiner, who seems to have an issue with sending pictures of his genitals to young women. Observers will notice that this is the second time the unfortunately named Mr. Weiner has been in the spotlight for his picture messages.
Capitalizing on Weiner's alias, Carlos Danger, Mini has created an account on Twitter - @CarlosDMotor. With a note on the profile page listing "Danger" as the account's middle name, it's sent out just one tweet, containing the message, "Wanna get your hands on my stick?" Attached to the Tweet is a scantily clad Mini Cooper S, with a towel around its "waist" snapping a picture. Too soon? To borrow the brilliant pun from AdWeek, the "auto erotica" was the idea of Mini's marketing agency Butler, Shine, Stern & Partners. Click below for the full tweet.