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Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.

Mini John Cooper Works wears a racing suit for the Nurburgring

Mini is returning to the Nurburgring 24 Hours, one of the most grueling races in the world, after a decade-long hiatus. The BMW-owned British firm is supporting a private team called Bulldog Racing that's entering a heavily-modified John Cooper Works Hardtop into the event. The track-bound hatchback doesn't look, sound, or feel like a standard John Cooper Works Hardtop. Several modifications were made to prepare it for the race, including fitting the turbocharged, 2.0-liter four-cylinder engine normally found in the Clubman and the Countryman. It develops 306 horsepower and 330 pound-feet of torque, and it spins the front wheels via an eight-speed automatic transmission with an integrated differential lock. For context, the standard John Cooper Works Hardtop is rated at 228 horsepower and 236 pound-feet of torque. The engine slurps fuel from a bigger, 26-gallon tank and it exhales through a modified exhaust system. Dialing in more power wouldn't be much use without suspension and braking modifications to keep it in check. To that end, the Hardtop gains an adjustable suspension system, reinforced Uniball bearings for all moving chassis and suspension parts, and more powerful brakes from BMW M Performance. Bulldog Racing also installed a full body kit that looks like the one worn by the John Cooper Works GP, which is limited to 3,000 units. It includes a front splitter, flares over the wheel arches, an adjustable rear wing, and a rear diffuser. There's more than initially meets the eye: we're told that the underbody is completely covered as well. Makrolon windows replace the production car's glass units to reduce weight. Inside, you won't find many components that still carry a Mini parts number. Open the driver's door, which now features a carbon fiber panel, and hop over the full roll cage to settle into an OPM racing seat that faces a KMP quick-release steering wheel. The digital instrument cluster and, somewhat surprisingly, the infotainment system's screen remain, but the rear seats and most of the trim pieces have been removed. Bulldog Racing will continue to fine-tune the track-bound Hardtop in the coming weeks. Some tests will be performed on the Nurburgring, while others will take place on the private test track that BMW operates near Miramas, a town in the south of France. The hot hatch is scheduled to make its competition debut at the 50th edition of the Nurburgring 24 Hours taking place in Germany from May 26 to 29.

Mini John Cooper Works GP coming in 2020, special editions in the meantime

Every once in a while, Mini releases a monster of a Cooper with the designation of GP. It created one in 2006, and another in 2013, and they both featured less weight, more power, a big rear wing and no rear seat. They were the hardest-core of hardcore Minis. And now a third GP is coming in 2020. The big little car brand announced the GP will return, but not much else. The only other detail shared was that it will have styling inspired by the Mini John Cooper Works GP concept shown at the 2017 Frankfurt Motor Show. As seen above, it was a thoroughly over-the-top interpretation of the GP with huge fender flares featuring big trailing fins. The rear wing was also enlarged to near comic proportions. We'll see if Mini commits to the gonzo styling, or if it dials things way back. 2019 Mini John Cooper Works Knights Edition View 18 Photos To supplement the announcement of this new Mini, the company also announced a few special-edition Mini models on sale now or very soon. The most interesting of the three newly announced Minis is the Mini John Cooper Works Knights Edition. It's a Mini JCW Hardtop in black with a silver roof, mirrors and hood stripes. On the sides are silver and red stripes, and all around the car is black trim. The door handles, badging and grille surround are all painted black. It's a menacing-looking car, or at least as menacing as a Mini can look. It also gets the remote-controlled exhaust flap to go from mild to wild exhaust note at a push of the button. This model goes on sale in the first quarter of 2019. Next month, you'll be able to get your hands on the Mini Countryman Yin Yang Edition. This is a basic Mini Cooper S Countryman in either black or white, with the other color for the roof and hood stripes. It also gets a black grille and black light trim. Then there's the Mini Clubman Starlight Edition. This is a Cooper S Clubman in dark blue with a silver roof, mirrors and hood stripes. It's on sale now. Both special editions also throw in some luggage accessories as standard equipment. Related Video: