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2013 Mini John Cooper Works

Location, Location, Location
Back in February, Mini invited me to come try out its brand-new Paceman coupe-crossover-hatchback thing in Puerto Rico, and not long after, I spit out a Quick Spin detailing my impressions of the little-big two-door. But here's what I didn't tell you: Mini also let me loose on those fine, curvaceous, tropical roads in its hottest hatch, the John Cooper Works GP. And while that behind-the-wheel gigglefest would have no doubt made for a story laden with positive notes and warm regards, the truth is, I only drove it for 15 minutes, so I couldn't in good conscience offer much of a story to you. (European Editor Matt Davis also got a short stint behind the wheel of the GP late last year.)
So for the sake of due diligence, I buckled down and spent a full eight days with the JCW GP back home in Detroit, just as springtime was starting to stick here in southeast Michigan. But after my time with the Mini, I was wishing that I could have just been left with my GP memories from Puerto Rico, where I was pushing the little hotbox hard around smooth corners and flexing every one of its muscles to eke out the full JCW GP experience in only a short timeframe.

Mini recalls nearly 100,000 cars for potential electrical fire risk

Mini is recalling more than 97,000 cars to address a potential fire risk. The recall covers the 2008-2014 Mini Clubman (including Cooper, Cooper S and John Cooper Works models) and the 2007-2013 Mini Hardtop 2 Door (again encompassing Cooper, Cooper S, John Cooper Works variants). In both models, a control module beneath the driver-side A-pillar is susceptible to water intrusion under certain circumstances. If the electronics inside are exposed to water, a short circuit may occur, which Mini says could lead to a "thermal event" — engineer speak for "fire." While Mini says there are multiple circumstances under which the module can become compromised, the recall is currently limited to models sold in climates where the use of road salt is prevalent. In this environment, road salt entering the cabin via normal means (read: your boots) can accelerate corrosion if water is getting into the cabin. How might that happen? Mini says a common culprit is its own sunroof drain. Here's the full explanation, lifted directly from Mini's defect report: This safety recall involves the Footwell Control Module (FRM), an Electronic Control Unit (ECU) which controls various lighting and power window functions, and is installed near the bottom of the driverÂ’s side A-pillar behind an interior trim panel. Due to several contributing factors (environmental, certain US StatesÂ’ wintertime road treatment, vehicle design configuration and age), over time, the FRM could become susceptible to corrosion. For vehicles equipped with a sunroof, after a multi-year period involving large temperature changes, multiple freeze/thaw cycles can cause the vehicleÂ’s sunroof drain hose to become damaged, loosen and eventually detach from the drain pipe within the A-pillar, which could allow water to enter the vehicle interior. In certain US states, large amounts of road salt may be utilized during their wintertime road treatment activities. If water were to enter the interior, then in combination with road salt that may be present in the footwell, this could create an electrolyte solution. If this solution were to contact the FRM then, over time, this could lead to corrosion, possibly resulting in a short circuit. In rare cases, this could lead to a thermal event.

Mini takes center stage on the Sphere in Las Vegas

When media theorist Marshall McLuhan famously said that “the medium is the message,” he wasnÂ’t referring to The Sphere in Las Vegas, but it would have fit perfectly into his philosophy. For example, thereÂ’s this: to introduce its advertising campaign for the new 2025 Countryman Electric model, the folks at Mini will employ the 366-foot-tall and 516-foot-wide out-of-this-world Sphere to debut creative images and videos “revealing” the new vehicle. “We wanted to think of this campaign as an art piece, not as an ad,” said Rob Lambrechts, Chief Creative Officer at Pereira OÂ’Dell, MiniÂ’s ad agency on the project. “People are coming to Sphere to have fun and be entertained, so we needed to integrate MINI in the least intrusive way possible.” Least intrusive? McLuhan mightÂ’ve asked whether the idea would draw more attention to the medium or would it amplify the intended message. At any rate, the car rendered on the Sphere is pretty nifty. In Vegas, a town not lacking in spectacular landmarks, the free-standing Sphere has dominated the visual landscape since it opened in September. The structure was funded in part by James Dolan, who oversees a family empire that includes Madison Square Garden and Radio City Music Hall, the Knicks and the Rangers. DolanÂ’s over-the-top investment, with its 700,000 square feet of programmable video screens, cost $2.3 billion to build. As for the new Countryman, the all-electric SUV will start at $46,195, including destination of $995, when it goes on sale. Output is rated at 313 horsepower and 363 pound-feet of torque. Range on a single charge is estimated at 245 miles, and the 0-60 time is 5.6 seconds. It can be reserved now. The Countryman S All4 and JCW are expected to begin reaching dealers in the spring with the electric versions coming a few months later. Mini's takeover of Sphere will run until December 2, with a special four-hour takeover on December 1. McLuhan, to finish the thought, believed that people should observe not only the media itself but "the ways in which each new medium disrupts tradition and reshapes social life." Viva Las Vegas. Related video: Video Marketing/Advertising MINI Crossover SUV Electric