2006 Mercedes Slk350, 268hp V6, Retractable Hardtop, Neck Scarf 1 Owner on 2040-cars

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Mercedes wants to be the luxury car for women

Mercedes-Benz wants to bring more women into the the fold, and it's launching a very different type of online vehicle configurator in Germany by the end of the year in hopes of growing appeal among female buyers. The new website is just one part of the company's new advertising campaign called "She's Mercedes" that launches at the Frankfurt Motor Show. It's set to appear in other markets around the world in 2016. Although according to company spokesperson Tobias Mueller to Autoblog, "MBUSA has no immediate plans to extend this strategy in the US." Mercedes believes the huge number of options on its models can be overwhelming, and the company's new "lifestyle configurator" is supposed to offer an alternative. With this solution customers select their preferences to questions about travel, music, activities, and more. The automaker then uses an algorithm to offer several pre-equipped vehicles that meet those criteria best. Although, obviously the traditional configurator is still available for women wanting the more direct approach. "In future we want to win them over for our brand to an even greater extent than before – with tailor-made measures, developed especially for women," said Dr. Jens Thiemer, Mercedes' head of marketing. In addition to the lifestyle configurator, Mercedes is hoping to grow its female buyers in other ways. It's launching a She's Mercedes magazine and website in Germany in September to further get the message out about the campaign. Beyond just a tweaked marketing message, the company wants to hire more women for the sales staff at dealers, too. "Best Customer Experience" – She's Mercedes and lifestyle configurator: Mercedes-Benz – individual and up close and personal to female and male customers alike Stuttgart, Sep 12, 2015 Stuttgart. In keeping with the sales and marketing strategy "Best Customer Experience", Mercedes-Benz is bringing the needs and wishes of women even more sharply into focus. The inspiration platform "She's Mercedes", which is starting in parallel with the International Motor Show in Frankfurt (IAA), is at the heart of the new, holistic initiative. With innovative event and information offers, Mercedes-Benz wants to enter a more intensive dialogue with women and significantly increase the brand's attractiveness for this target group.

Top horsepower-per-dollar cars in 2017

Bang for the buck. That quasi-scientific statistic is bandied about by motor heads everywhere from classrooms to barrooms, though the truth of the matter is that it's exceedingly complex to measure. A fair performance-per-dollar index would include something like cross-referencing MSRP (Manufacturers Suggested Retail Price) with point-to-point times on a track or driving route, which is obviously hard to do comprehensively. But, for the sheer joy of talking about cars and playing with a big spreadsheet, there's always the horsepower-per-dollar index, which is more straightforward, albeit hilariously flawed. There are vagaries even with this simple formula, of course: MSRP for vehicles can change at a moment's notice, to say nothing of the bottom-line shifting that happens with local deals or showroom negotiation. For this list we're running with the straight MSRP wherever possible, and as recently reported as we can get it. All the vehicles on this list are 2017 models, and all trims are reported where the lowest price and differing power levels intersect. Some choices were made for personal preference and some for sanity, avoiding things like all 48 trim levels of the Ford Transit, all with the same horsepower). If this list were a simple top ten, or even a top fifty, you'd be bored to tears with all the red, white and blue that is represented. Following perfectly with conventional wisdom, American cars really do lead the world where hp/$ is concerned. So, for the sake of variety (and the sheer joy of seeing a minivan 'win' one round of this thing) I've sorted out some top five and bottom five lists for broad power categories. Let's dive in. Less Than 100 Horsepower Okay, okay, this is hardly a category we'll grant you. But we've often tried to click off all the sub-100-hp cars on sale in the US, and making this list gave us an excuse. It also illustrates that none of these smallish vehicles bring cheap horsepower to the table - for that you'll need a motorcycle. The segment-leading Chevy Spark (above) asks just over $139 for each hp, and that Smart Fortwo Electric Drive has hp on sale for about the same price as its very distant family cousin, the Mercedes-Benz SL65 AMG (insert your favorite Smart joke here... we know you want to).

2016 Mercedes-Benz Metris hits US in October, priced from $28,950*

A Mercedes is hardly what we'd call a budget proposition for most, but everything being relative, what's the cheapest Mercedes you can buy in America? That used to be the C-Class, but not at the $40k it's pushing these days. The CLA or GLA start at over $31k, so one of those must be it... right? Keep trying. And the Smart Fortwo doesn't count. No, the most cost-effective Mercedes you can get in America is the one you're looking at here. It's the new Metris van, and it starts at just $28,950 (*plus a $995 destination fee). Joining the Sprinter (which starts at upwards of $35k), the Metris is Benz's new midsize van – filling a niche in between small vans like the Nissan NV200 or Ford Transit Connect and fullsize ones like the aforementioned Sprinter. It's about as long as the Dodge Caravan-based Ram C/V, but narrower, taller and with significantly more payload and cargo space. Mercedes calls it "right-sized," and evidently hopes commercial drivers and fleet operators will agree. Now if you've never heard the name Metris, you were probably distracted by all the glitz and glamor when Mercedes presented four of them at the SEMA show late last year. But that's alright, because it's a new nameplate: it's essentially the same as the Vito sold overseas, where it will continue carrying that same name, while being sold in North America as the Metris. Both cargo and passenger versions will be offered, the latter starting at $32,500 (plus that $995 destination fee). Power comes from a four-cylinder gasoline engine driving 208 horsepower and 258 pound-feet of torque to the rear wheels through a seven-speed automatic transmission. It's also got all the electronic bells and whistles you'd expect from a Mercedes, including fuel-efficiency and safety equipment – but stopping short, of course, of the luxury features. This is not that kind of Mercedes, and the luxed-up V-Class version offered overseas won't be making it Stateside. The Metris is being showcased this week at the NTEA work truck show in Indianapolis, with deliveries set to commence this coming October through a network of over 200 Mercedes van dealers across America, who will offer it alongside the larger Sprinter. MERCEDES-BENZ METRIS MIDSIZE COMMERCIAL VAN MAKES ITS DEBUT AT NTEA WORK TRUCK SHOW - "Mercedes-Benz Metris": The next big thing is mid-sized. - Introduction of the "Mercedes-Benz Metris" nameplate for the U.S.