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Mercedes' CEO says Google should study car use, not car building

Google is rapidly throwing its massive weight into many facets of the auto business. Not only does the search behemoth want to take on Uber, offer car insurance quotes and run a specific version of Android on future infotainment systems, but the company is also at least toying with the idea of constructing its own completely autonomous vehicles. Such a powerful corporation entering the industry could frighten some automakers, but Daimler boss Dieter Zetsche isn't worried. The mustachioed executive doesn't believe that Google actually means to become an automaker but is instead just studying how people use cars. "Google and the likes want to get involved, I don't think in the first place to build vehicles," he told analysts, according to Reuters. Zetsche sees future collaboration with the technology giant in a quite nuanced way in that there are some things they can be partners on and other places where the two corporations might be competitors. One area where Zetsche potentially predicts an antagonistic relationship with Google regards data privacy, a concern is becoming a hot topic in the auto industry at the moment. Zetsche foresees the future of safety in Mercedes-Benz vehicles as protecting occupants not just physically but also safeguarding their personal information. "To be able to provide that, we have to keep control, and we can't do that when it is collected by Google," Zetsche said to Reuters. News Source: ReutersImage Credit: Gero Breloer / AP Photo Mercedes-Benz Technology Emerging Technologies Infotainment Autonomous Vehicles

Mercedes-AMG could use electric turbos

Mercedes-Benz is joining Audi in analyzing electric turbochargers for its production cars. But while Ingolstadt will roll out its first e-turbo in its A8 luxury sedan, Stuttgart is studying the technology for use in small performance cars, like the A45, CLA45, and GLA45 AMG models. Auto Express spoke to Mercedes-AMG compact car boss Steffen Jastrow about the cutting-edge tech, which reduces turbo lag, improves fuel economy, and occupies less space under the hood than a standard turbo. "Of course we need more power for the next-generation of cars, but electrification does not mean we have to use an electric drivetrain." Jastrow said. "They have to be faster and e-turbos are an option. We use them in motorsport, but the technology has to be payable for the customer." As AE tells it, bringing the price of e-turbos down from the A8's luxury car level to the relatively affordable sums demanded by compact AMG models will still take some time. So don't count on seeing a Mercedes with an electric turbocharger until the new A-Class arrives in 2017, at the earliest. Related Video:

Ferrari hails Vettel as the 'moral winner' after 'stolen' F1 race

MONTREAL — Ferrari hailed Sebastian Vettel as the moral winner of the Canadian Grand Prix on Sunday while the German raged at being robbed of victory by race stewards. "They are stealing the race from us," the angry German exclaimed over the team radio as he was told he was under investigation after running off the track and into the path of Mercedes rival Lewis Hamilton. Vettel was given a five-second penalty, finishing first but having to hand victory to Hamilton. "No, no, no. Not like that. You have to be an absolute blind man, you go on the grass how are you supposed to control your car? This is the wrong world," the Ferrari driver yelled after being notified of the penalty. "It's not making our sport popular, is it? I mean, with these kind of decisions," he told Sky Sports television after the podium ceremony. He had earlier parked up in the wrong place and stormed straight to the Ferrari hospitality area before returning to the pitlane. There he rearranged the numbers in front of the cars, switching the 'one' board from Hamilton's car to the space where his Ferrari should have been. "If it had happened to me I would have kicked the damn board and thrown it against the car," said Mercedes F1 boss Toto Wolff, whose team has now won the first seven races of the season. "I am of course biased for Mercedes, and I say there is a rule that says you need to leave a car's width when you go off the track and I think his instinctive reaction was 'I need to protect that position' and maybe that was a tiny bit too far." Wolff said he was surprised by the stewards' decision but also defended them. The officials included experienced Italian racer Emanuele Pirro, a former F1 driver and five times winner of the Le Mans 24 Hours sportscar race. "I think the stewards up there need to be people that need to be supported," said Wolff. "There is Emanuele up there, it doesn't go any more professional and experienced than Emanuele. Said Vettel, "People want to see us race and that was, I think, racing. I hope the people come back, that's the main thing obviously... it's just a shame when we have all these little funny decisions." Ferrari team boss Mattia Binotto indicated there could be no appeal by the Italian team but said there was no doubt about the real winner. "It's not down to us to decide, and that's the sport. But certainly if you look at the crowd, everybody I think today believes that there was nothing Sebastian could have done," he said.