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Mercedes and VW battling Uber and Apple to spend billions on Nokia mapping division

Whether for autonomous driving or simply better navigation, digital mapping is closely linked with the future of motoring. The sale of a major player in that industry is spurring a showdown between automotive behemoths and tech giants, and it's a fascinating battle to watch unfold. Nokia is selling its Here mapping division, and while the company might not have the name recognition of Google, it controls about 70 percent of the auto market. The business is valued at $785 million, according to Reuters, but is likely to sell for significantly more. Case in point: Uber reportedly submitted a $3 billion bid. Apple has also been rumored to be among those interested in purchasing Here. A trio of German automotive heavyweights is mounting a challenge to Silicon Valley, though. According to Reuters speaking to two unnamed insiders, Daimler, BMW, and Audi are teaming up to submit a joint bid for an undisclosed sum. They're worried that if Here falls under the control of tech companies, then automakers might have limited availability to these vital maps in the future. Nokia bought Here for $8.1 billion in 2007, according to Reuters. The company operates a fleet of vehicles with cameras and LIDAR that drive around the world to create high-definition maps. It also generates even more information by using the GPS data from shipping and trucking companies.

Mercedes previews new C63 DTM racer alongside Edition 1

The new C-Class Coupe will undoubtedly be one of the main points of focus at the Mercedes-Benz pavilion in Frankfurt this year. But the Silver Star automaker will have more than just the base version to showcase. There's be the new AMG C63, and now two additional versions. First up is the Edition 1, the designation Mercedes often applies (in some markets anyway) to launch versions of exciting new models. For the C63 Coupe, the Edition 1 features a raft of upgrades, available in either standard (476 horsepower) or S (510 hp) states of tune. It's done up in one of two exterior appearance packages, in matte gray with either yellow trim or black. The Edition 1 also wears special 19-inch wheels in the front and 20-inchers at the back, ceramic brakes, enhanced aerodynamics package, more chrome and gloss-black trim, and an optimized interior with racing buckets. Alongside the Edition 1, Mercedes will also reveal the new DTM racing model in Frankfurt. And following the teaser sketch released the other day, it's giving us our first proper look at the new touring car right here. The new C63 DTM will replace the existing C-Coupe DTM (as it has been formally styled) that has represented the automaker in its local tin-top racing series since 2012 – winning seven races over the past four seasons, but not a championship yet. If looks are anything to go by, the new racing coupe could be up to the task. Special Model to Market Launch: Mercedes-AMG C 63 Coupe Edition 1: Inspired by Motorsport Affalterbach. Mercedes-AMG is bringing the C 63 Coupe Edition 1 special model to the starting line. The exclusive colour combination in designo Magno Selenite Grey with yellow film coating and black wheels with yellow painted rim flanges reflects the graphic design of the Frankfurt International Motor Show launch version of the Mercedes-AMG C 63 DTM racing coupe which will be used in the DTM next year. The special model is equipped with Performance seats and an aerodynamics package, highlighting its proximity to motorsport. The new Mercedes-AMG C 63 Coupe and C 63 S Coupe are also available as "Edition 1" special models from market launch. The extraordinary combination of exclusive design and equipment characteristics is inspired by the optical appearance of future Mercedes-AMG racing coupes which will compete in the popular DTM series in 2016. Two exterior designs address different customer wishes.

Daimler boss says fuel cell vehicles will be disappointing for at least 10 years

Daimler AG CEO Dieter Zetsche is pretty confident about the imminence of self-driving cars. Hydrogen fuel-cell vehicles? Not so much. He didn't even get into the possibility of self-driving fuel-cell vehicles, but we're okay taking future technologies one at a time. Zetsche, in an interview from the Detroit Auto Show last week, said the automotive industry is about a decade away from avoiding disappointing experiences with production fuel-cell vehicles, In Auto News says. Zetsche was quick to note that the Mercedes-Benz parent entered into a fuel-cell partnership with Ford and Nissan early last year in an effort to split costs and speed things along, with the expectation that the group would develop something together by 2017, but even that won't be able to smooth things out fully. Toyota and Hyundai have said they'd have their own production vehicles on the road sooner than that. Multi-corporation-partnerships notwithstanding, Zetsche bemoaned the high costs, lack of vehicle volume and minimal refueling infrastructure as the proverbial roadblocks to more rapid development and adoption of fuel-cell vehicles. As it is, the US has just 10 publicly accessible hydrogen refueling stations, eight of which are in Southern California, according to the US Department of Energy. As for autonomous automobiles, Zetsche was more upbeat. Daimler already has what it calls the "Distronic" cruise control system that includes an automatic braking feature and has successfully driven a car 60 miles with "with relatively modest adjustments to the existing onboard technology." Featured Gallery Mercedes-Benz F-Cell View 9 Photos News Source: In Auto News Green Mercedes-Benz Hydrogen Cars