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The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

Mercedes-Benz expands GLC production to Valmet in Finland

Mercedes assembles the GLC (alongside several other model lines) at its plant in Bremen, Germany, just like its predecessor. But starting in 2017, it will also begin outsourcing additional production of the compact crossover to Valmet in Uusikaupunki, Finland. The move is earmarked to give the German automaker additional capacity, especially as it rolls out a right-hand-drive version for markets like the UK, Australia, and Japan. The new GLC was introduced this year as the successor to the GLK and crossover counterpart to the C-Class. It slots into Benz's realigned SUV lineup above the smaller GLA and below the larger GLE and GLS models. A four-door coupe variant is also expected to follow. Like the GLK before it, the GLC is assembled in Bremen, where Mercedes also builds the C-Class, the two-door versions of the E-Class, and the SL and SLK roadsters. This isn't the first crossover whose production Mercedes has outsourced, nor is it the first time it has contracted Valment for automotive assembly. Though only offered in China at this point, the R-Class is built by AM General in South Bend, Indiana. And the G-Class is assembled by Magna Steyr in Graz, Austria. Aside from past clients like Porsche and Fisker, Valmet has also produced the A-Class for Mercedes since 2013, and will continue to do so, albeit at a reduced output in order to focus on the new crossover.Related Video:   Manufacturing contract for Valmet Automotive: Mercedes-Benz Expands Production Capacities for the GLC Stuttgart, Germany, Nov 26, 2015 - From 2017, the new GLC will also roll off the line in Uusikaupunki, Finland. - The Bremen plant continues to be the main production plant. - Markus Schafer, Member of the the Divisional Board Mercedes-Benz Cars, Produktion and Supply Chain Management: "Working with contract manufacturers is an important factor in our global production strategy at Mercedes-Benz Cars." Mercedes-Benz is continuing its growth strategy and expands production capacities for the new GLC. The main production facility continues to be the Mercedes-Benz plant in Bremen, Germany, where the GLC has been produced since July. The Finnish contract manufacturer Valmet Automotive will produce additional volumes of the new mid-range SUV from 2017, at its plant in Uusikaupunki.

Daimler eMERGE2 test proves ignorance breeds dislike of EVs

Out with the old EVs, in with the new. Daimler announced today that it has finished up the eMERGE electric vehicle project that used Smart Fortwo Electric Drive cars and will now start up eMERGE2, which will use Mercedes-Benz B-Class Electric Drive and PHEV vehicles. As before, the tests will take place in Germany. The first, just-finished eMERGE program ran from May 2013 to June 2015 and put over a million kilometers (621,000 miles) onto 146 Smart Fortwo EDs. Daimler said that over the two years, the vehicle with the most efficient annual energy consumption used just 10.4 kWh for all of its 100 kilometers. The best full-charge range over the year was 161 kilometers (100 miles). Perhaps most interesting, though, was one of the projects findings: "the less an interviewee knew about electric mobility, the more negative their opinion" about the technology. In other words, here's some more proof that getting "butts in seats," as it were, is one reasonable way to promote electric driving. eMERGE: key contribution to developing the mobility of the future Stuttgart/Berlin, Jul 30, 2015 Broad-based real-world trial of eMERGE project completed Especially for daily distances of 50 km or over the E-car is financially attractive eMERGE2 fleet project now launching with 200 Mercedes-Benz B-Class Electric Drive and plug-in hybrid models Stuttgart/Berlin – After more than one million kilometres in two years – from May 2013 to June 2015 – the real-world trial of electric cars known as eMERGE has been completed. Those taking part in the project were private and business customers with 146 smart fortwo electric drive cars from Berlin, Potsdam and North Rhine-Westphalia. Some of them set records: the lowest average energy consumption over one year was 10.4 kWh/100 km, while the longest range was 161 kilometres. The smart fortwo electric drive is certified with a consumption of 16.3 kWh/100 km and a range of 145 kilometres. The broad-based field trial within the framework of the eMERGE project has not only provided information on user behaviour and e-car technology; it also studied intelligent charging systems for improving the utilisation of the power supply as well as various pricing systems with regard to customer acceptance. Based on transport models, the project partners examined the need for a publicly available charging infrastructure. Within the project Daimler was responsible for collecting the driving and charging data required for evaluation of the field trial.