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Infiniti Q50 Red Sport 400 priced at $48,855, AWD at $50,855

Infiniti's most powerful production model, the new Q50 Red Sport 400, now has a starting price. You'll need at least $48,855 for the rear-drive model or $50,855 for all-wheel drive. (Both figures include the $905 destination charge.) A fully loaded, rear-drive Q50 RS400 with Direct Adaptive Steering, navigation, adaptive cruise control, a heated steering wheel, and Infiniti's entire alphabet soup of safety equipment, tops out at $57,045. (Again, add $2,000 for AWD). When it comes to rear-drive competition, the closest base price to the Q50 is the 320-hp BMW 340i. This German undercuts the Infiniti by two grand, $46,795 to $48,855. But the BMW outprices the Q50 as soon as you start selecting options. A 340i with similar equipment to a loaded Q50 Red Sport 400 costs just under $60,000. All-wheel-drive German competitors also lose out in the price war. Like with the rear-drive models, the BMW 340i xDrive undercuts the Q50 RS400 by around $2,000. Add the options, and the Infiniti becomes a better value. The other two big German rivals, the Audi S4 and Mercedes-Benz C450 AMG start at a higher price and only get more expensive. Technically the S4 starts cheaper than the Q50, but only with the standard manual transmission. Selecting the S-Tronic dual-clutch model kicks the price from $50,125 to $51,125, and going for the top-end Prestige trim will bump potential Audi owners up to $57,025. Throw on must-have S4 options, including adaptive cruise control, adaptive dampers, and a sport differential and you'll be shell out $64,425 for the Audi. The Mercedes-Benz C450 AMG is the priciest choice in this group, starting at $51,725, or roughly $900 more than a base Q50 RS400 with AWD. Options, again, are the downfall here. Building a C450 to match a loaded Infiniti will drive the Mercedes' price up to $64,315. While it occupies something of a weird space relative to these vehicles, it's also worth mentioning the Cadillac CTS VSport. It's the only car in this impromptu pricing comparo that can outgun the Q50, with its 3.6-liter, twin-turbo V6 good for 420 hp and 430 lb-ft of torque. It also starts at $60,950, although that includes plenty of standard equipment. All this means that the Q50 Red Sport 400 represents a relative value. It packs more power than the Germans – 80 more than the 340i, 67 more than the S4, and 38 more than the C450 – and a more comprehensive list of options, too.

The Vision Mercedes-Maybach 6 is pure electric excess

The Vision Mercedes-Maybach 6 is a two-door, two-passenger coupe that spans over 18 feet long. Everything about this car is more than you need. But isn't that the true definition of ultimate luxury? With so much sheet metal, it can be tricky to get everything to look right, but Mercedes seems to have done nicely with this concept. Overall, the car's long nose and short deck are reminiscent of the Mercedes-AMG GT, and the long, tapering tail and lights are similar to that of the Mercedes-AMG Vision Gran Turismo concept from a few years ago. Capping off the front of the Mercedes-Maybach 6 is a proud, prominent grille that the company claims was inspired by a pinstripe suit. At each corner are 24-inch wheels with transparent panels based on the transforming, aerodynamic wheels of the Concept IAA Mercedes previously showed. Powering this massive coupe are four electric motors that can produce a combined 738 horsepower. Mercedes says that will be enough to get the car to 62 mph from a standstill in under 4 seconds. The motors are backed by an 80 kWh battery that the company says can propel the car up to 200 miles. Perhaps more interesting than its range is the fact that the Mercedes-Maybach 6 can pick up a charge worth 62 miles in just 5 minutes, assuming you've got the right charger. This is technology that could really make a difference in the day-to-day practicality of electric cars, provided that it makes it to reality. The car can be charged either by being plugged in, or wirelessly with an inductive charging system. Inside, the Vision Mercedes-Maybach 6 has even more fantastical features. It does retain analog gauges as a link to the past, but augments them with wrap-around glass trim that doubles as a display and touch-sensitive interface. The windshield seems to be pulled from Mission Impossible with its ability to display information. Sensors in the seats are designed to read the condition of the passengers and even their outfits to custom tailor everything from lighting to massage features. It's hard to say what the production odds are for this mega Mercedes, but you probably shouldn't hold your breath. Even for the rarified segment of seven-figure cars, this would be pretty extravagant. It wouldn't be impossible, or without precedent. Back when Maybach was still its own brand, the company created a ridiculous luxury coupe called the Exelero, and they sold the fully-functional car.

Mercedes partners with Lufthansa to design executive jet cabins [w/poll]

Luxury automakers like to crow about their flagship models boasting first-class cabins, but the truly elite class of travelers know there's a class above that. We're talking about private jets, and now Mercedes is applying its skills to those as well. The German automaker isn't building its own jet aircraft. Its design department has, however, collaborated with Lufthansa to create a cabin space for executive jets that looks even more upscale. The concept integrates the walls, ceiling, and floor of the cabin into one fluid, continuous surface, with the furniture similarly integrated into the design with chairs, sofas, beds, and tables. It's even got a fish tank on board and auto-dimming touchscreen glass panels in front of the windows that can control the infotainment system. The design is being showcased by Mercedes-Benz Style and Lufthansa Technik at the European Business Aviation Convention and Exhibit (EBACE) in Geneva. It's the same show where Brabus displayed its jet cabin design, rival BMW Designworks did the same, and where the Mercedes' Eurocopter cabin design debuted four years ago. There, Mercedes hopes to attract orders from private customers. If the finished product ends up half as stunning as these design renderings look, we don't doubt they'll find a few takers. Mercedes-Benz Style and Lufthansa Technik develop VIP cabin for short- and medium-haul aircraft: State-of-the-art luxury high above the clouds Stuttgart/Geneva, May 19, 2015 In time for EBACE 2015, which will take place from 19 to 21 May 2015 in Geneva, Mercedes-Benz Style and Lufthansa Technik have announced their cooperation on the design and completion of VIP aircraft cabins. The two companies will jointly develop an entirely innovative, luxurious and integrated cabin concept for short- and medium-haul aircraft. Dynamic architecture instead of traditional interior cabin design: Under the joint approach adopted by the two companies, the traditional separation of ceiling, wall and floor will be entirely replaced by a dynamic, spiral layout. This gives rise to new, independent spatial zones without the typical arrangement of seat and wall elements. The new sense of space is additionally reinforced by Mercedes's typically strong emphasis on contrast in terms of material, colour and lighting. The overall design is characterised by the aesthetic appeal of state-of-the-art luxury embodied in the Mercedes-Benz brand.