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Mercedes making aggressive plans for Chinese market

Mercedes-Benz is preparing a major product offensive to counteract lagging sales in the Chinese market, aiming 20 new or updated models at the People's Republic in the next two years, according to a report by Reuters. The plan is part of MB's so-called 2020 Initiative, which will see the Stuttgart-based manufacturer dump 2 billion Euros ($2.67 billion) into its Chinese market vehicles in a bid to boost sales to 300,000 units by 2015.
Were it to succeed, China would become the largest market for the Silver Arrow, outpacing Germany and the United States. Leading the charge will be the redesigned E-Class, which is set to launch in China this week. That will quickly be followed by the S-Class, and eventually by the GLA-Class in 2014.
Mercedes has struggled in China, especially relative to its German competition, BMW and Audi. Where Mercedes saw a mere four-percent increase in 2012 sales to 206,150 units, Audi was up a staggering 32 percent, while BMW's numbers jumped 41 percent. While some voices, according to Reuters, accuse Munich and Ingolstadt of boosting their numbers through hefty incentives, the fact remains that Mercedes was just walloped by its competitors last year.

Brabus luxes up new Mercedes V-Class

Looking for a luxury coach to get you around town in style and comfort, but don't need anything as big as a Sprinter? Mercedes will gladly point you towards the smaller V-Class, trading Stateside as the Metris. And now Brabus has released a full array of customization options for the van as well. The list of modifications available from the venerable Benz tuner include an aero kit to give the van a sleeker look while reducing front-end lift, a full complement of 18- and 19-inch wheel options, a retuned suspension, engine enhancements, exhaust upgrade, and a fully refitted interior. The first-class cabin on this show vehicle has been reupholstered in leather and Alcantara, offset by wood and carbon-fiber trim, and a complete entertainment system. It includes a pair of 15.6-inch LCD screens that drop from the headliner and WiFi. Finally, there's a touchpad integrated into the interior C-pillars to operate the system as well as the lamps, heated seats, power windows and curtains, and the sliding doors. Accommodation is clearly the emphasis here. But Brabus being Brabus, it has also optimized the BlueTec four-cylinder turbo diesel engine to produce 44 more horsepower and 52 pound-feet more torque. With output now up to 232 hp and 376 lb-ft, the van will reach 62 miles per hour from a standstill in 8.8 seconds and top out at 130 mph – and look that much slicker in the process. Related Video: Engine tuning, exclusive looks and entertainment: BRABUS Exclusive Program for the new Mercedes V-Class The new Mercedes V-Class as a sporty-elegant jack-of-all-trades: in a world premiere, BRABUS (Brabus-Allee, D-46240 Bottrop, phone + 49 / (0) 2041 / 777-0, fax + 49 / (0) 2041 / 777 111, internet www.brabus.com) presents the exclusive refinement program for the new Mercedes V-Class. BRABUS upgrades the people mover with powerful engine tuning, an exclusive appearance package, tailor-made wheels and an individual entertainment concept. A sporty-elegant design is the trademark of the BRABUS aerodynamic-enhancement kit for the new Mercedes V-Class and Vito. All components are manufactured from PUR in OEM quality, giving them a precise fit and making them easy to paint. To give the vehicle an even more distinctive face, the BRABUS designers have developed attachments for the side air intakes, which can be complemented with auxiliary LED side markers, and a front spoiler that attaches to the lower section of the bumper.

Mercedes was set to sell version of Nissan Titan, now Infiniti might instead

Mercedes-Benz Titan. Mercedes-Benz Frontier. Mercedes-Benz pickup truck. None of these things roll off the tongue particularly well. We'd like to think that's the reason Daimler opted to kill the idea of rebadged Titan and Frontier pickups from corporate ally Nissan. In reality, the execution before the Frankfurt Motor Show was due to more complicated issues.
Yes, Mercedes, byword for German luxury, style and quality, would have slapped a three-pointed star on a pair of Japanese pickup trucks that have failed to resonate with consumers in the world's largest truck market. That slapping of badges isn't much of an exaggeration, at least on the outside. According to the report from Road & Track, the truck's front clip would have been tweaked, but beyond that, the sheetmetal would have been unchanged. The interior would have received a more thorough going-over by the team at Mercedes, while the suspension and noise, vibration and harshness tuning would have also received significant attention.
The trucks would have ended up being sold through the light-commercial branch of Mercedes-Benz - the same folks that will happily sell you a Sprinter van - had the deal gone through. Issues arose, though, first with the engines. Mercedes wanted a wider range of powertrains to allow it to tune models for specific markets, while Nissan said it couldn't engineer the wide variety of engines that MB wanted to drop under the hood. For the smaller truck, meanwhile, MB was interested in a hybrid or plug-in variant, according to R&T, although this was also shot down by Nissan.