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Mercedes dealers authorized to spend $2,500 on perks for S-Class customers

If you drop $100,000 on a luxury sedan, it seems only reasonable to receive some preferential treatment at the dealership you purchased from. After all, that price isn't just for the car - you're paying for the brand and all the cachet that entails. For Mercedes-Benz, those benefits have apparently been lacking relative to the German brand's luxury competitors.
That's set to change, though, as Automotive News reports that the German brand is placing a much greater emphasis on keeping its customers happy and loyal with its MB Select program. Starting with the new S-Class and spreading to the CLA-Class (and eventually beyond), dealers are being given money - up to $2,500 in the case of the flagship sedan - just to improve the customer experience.
We agree, improving the "customer experience" is quite a vague term, so it's nice that Mercedes USA's CEO, Steve Cannon, offered up some examples to AN at the LA Auto Show. For example, a customer couldn't fit his sunglasses into the overhead compartment. "So we bought him a pair of Ray-Ban sunglasses that fit because of their shape," Cannon said.

Mercedes-Maybach SUV concept headed for Beijing reveal in April

Mercedes-Benz has toyed with the idea of a Maybach SUV for at least 11 years. According to Autocar, we'll finally see a concept with production intent at the Beijing Motor Show next month, the luxury SUV slated for market release next year. As has been the rumor for at least six years, the Maybach people carrier will be based on a stretched version of the GLS, which moves to the company's new Modular High Architecture with the 2019 model. Back in 2007 when Maybach was its own brand and selling roughly 300 units per year, Car magazine reported that brand chiefs were interested in convertible versions of the Maybach 57 and 62 sedans, and an SUV. Maybach built a one-off concept based on the GL — the former GLS-Class — in 2009, but never took the idea further. The rumor popped up again in 2014, then in 2015, reaching not-if-but-when status early last year. A decade on, it's finally time to play the hand. Even though the super-luxe SUV would sit on a stretched version of what is already a three-row SUV, it's reasonable to expect the Maybach SUV will only get two rows. That would give designers plenty of extra room for seating luxury and amenities even beyond the S-Class Maybach. On the other hand, if Mercedes sticks to the rough Maybach playbook so far, a triple-row Maybach would be the only such SUV in the mid- to upper-six-figures. The S-Class 560 4Matic starts at $102,990, the S 560 4Matic Maybach starts at $168,600. Applying that spread to the $94,500 GLS 550, you'd land around $160,000 before adding the markup for a new generation. That kind of starter pricing might make a great tweener proposition. Mercedes could focus on a range of buyers who want to go upscale from the $125,300 AMG GLS 63, without needing to worry — yet — about challenging Bentley and Rolls-Royce. Power is said to come from some version of the company's oft-applied 4.0-liter twin-turbo V8 that puts out 462 horsepower in the S 560, but the 3.0-liter inline-six hybrid in the S 560e is under consideration. We'll know next month, when the lightly veiled concept takes the stand in China. The full-on production version should get an introduction at this year's L.A. Auto Show. Related Video:

2016 Mercedes-Benz GLE-Class First Drive

The name has changed, but the song remains, well, mostly the same. The updated 2016 Mercedes-Benz GLE-Class (nee M-Class) is all about refinement and a new attitude. Further up the range things have gone all Daft Punk – harder, better, faster, stronger. Merc's bread-and-butter SUV was last revamped in 2012, and this redesign essentially grafts the company's new corporate face and tail onto the vehicle formerly known as ML. A two-bar grille runs the expanse between stretched headlights. Above them sits a more sculpted hood with dual power lines. Below all that is a bumper with three large intakes, similar to Mercedes' sedans. The sides are untouched, but in back you'll find a new LED taillight design and trapezoidal tailpipe finishers. On the AMG Line trim pictured here, the elements rendered in chrome on the base model – like the central guard in front and diffuser panel in back – are done in black. The interior changes start with the driver staring at a new three-spoke steering wheel front-and-center, and a larger, eight-inch infotainment display on the right. That screen stands proud of the instrument panel, with two vents flanking it to remind you this isn't a clean redesign. Compare that to the freestanding tablet look, like on the C-Class, and you'll get what we're talking about. Below the big screen are the infotainment and HVAC controls that we've been looking at since 2012. The center stack newness ends there. Below the big screen are the infotainment and HVAC controls that we've been looking at since 2012. They feel really old now – perhaps because these same dials and buttons were in the E-Class sedan in mid-2009. The controls on the console, however, are overhauled, with the glossy, swoosh-shaped COMAND controller taking up residence next to the driver's arm. Beside that are a few buttons controlling functions like ride height and hill descent control, as well as the new Dynamic Select knob. This dial controls up to six driving modes. There's Comfort, Sport, Slippery, Off-Road Light, and Individual. Buyers who opt for the Off-Road Package will get a sixth mode, Off-Road+. Mercedes expects only 10 percent of GLE customers will want that capability. Every GLE comes with the basic five-setting Dynamic Select knob, no matter which of the five engines are under the hood. Here's where things get tricky, so we'll list the details for the sake of clarity.