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Brabus boosts big Benz plug-in hybrid

With vehicles like the BMW i8 and Porsche 918 Spyder, the Germans have demonstrated as well as anyone that "performance" and "hybrid" can go in the same sentence. And now Brabus is plugging in to the performance hybrid station as well. Though nowhere near as extreme as the aforementioned PHEV sports cars, the Brabus PowerXtra B50 Hybrid performance kit kicks the Mercedes S550 Plug-In Hybrid up a notch. The electric side of the powertrain remains untouched, but the internal combustion engine has been boosted by 51 horsepower and 52 pound-feet of torque. That gives the 3.0-liter turbocharged V6 a total of 385 hp and 405 lb-ft, which is nothing to cough at – but with the electric boost kicking in, the vehicle now packs a combined output of 493 hp and 656 lb-ft. That slots its twist figure in between that of the S600 and S63 AMG. As a result, the big Brabus hybrid will now reach 62 miles per hour from a standstill in just 4.9 seconds (down from 5.2) – almost as quick as the 12-cylinder model but with half the pistons – though the top speed remains pegged at 155 mph. Naturally, Brabus didn't stop there, giving the sedan a new exhaust, aero kit, rolling stock and interior, all catered to the customer's specifications. BRABUS PowerXtra B50 Hybrid with 368 kW / 500 hp (493 bhp) and 890 Nm of torque The eco-friendly performance upgrade for the new Mercedes S 500 PLUG-IN HYBRID For more than 35 years, BRABUS has been the synonym for powerful high-performance automobiles and exclusive refinement at the highest level of perfection. One philosophy has always been paramount in all these years: combining top performance with exemplary eco-friendliness, immaculate durability and perfect everyday practicality. With the new BRABUS PowerXtra B50 Hybrid performance kit for the new Mercedes S 500 PLUG-IN HYBRID, the engine specialists of the world's largest independent tuner once more demonstrate their unrivalled know-how. The power increase of the V6 engine by 38 kW / 52 hp (51 bhp) and the boost in torque by 70 Nm (52 lb-ft) bumps the system output of the hybrid sedan to 368 kW / 500 hp (493 bhp) and system torque to 890 Nm (656 lb-ft). As a result, the luxury liner sprints from rest to 100 km/h (62 mph) in just 4.9 seconds, and impresses in daily driving with even further enhanced superiority. Due to the hybrid system, the top speed remains electronically limited to 250 km/h (155 mph).

Mercedes' CEO says Google should study car use, not car building

Google is rapidly throwing its massive weight into many facets of the auto business. Not only does the search behemoth want to take on Uber, offer car insurance quotes and run a specific version of Android on future infotainment systems, but the company is also at least toying with the idea of constructing its own completely autonomous vehicles. Such a powerful corporation entering the industry could frighten some automakers, but Daimler boss Dieter Zetsche isn't worried. The mustachioed executive doesn't believe that Google actually means to become an automaker but is instead just studying how people use cars. "Google and the likes want to get involved, I don't think in the first place to build vehicles," he told analysts, according to Reuters. Zetsche sees future collaboration with the technology giant in a quite nuanced way in that there are some things they can be partners on and other places where the two corporations might be competitors. One area where Zetsche potentially predicts an antagonistic relationship with Google regards data privacy, a concern is becoming a hot topic in the auto industry at the moment. Zetsche foresees the future of safety in Mercedes-Benz vehicles as protecting occupants not just physically but also safeguarding their personal information. "To be able to provide that, we have to keep control, and we can't do that when it is collected by Google," Zetsche said to Reuters. News Source: ReutersImage Credit: Gero Breloer / AP Photo Mercedes-Benz Technology Emerging Technologies Infotainment Autonomous Vehicles

Cadillac, Daimler execs take swipes at Tesla

Despite the financial ties between Daimler and Tesla Motors, at least one Mercedes exec thinks the electric automaker doesn't have a bright future. And over at Cadillac, the message is that Tesla doesn't pose a threat but offers the luxury arm of General Motors more of classroom experience. The Mercedes story runs like this. Mercedes-Benz USA president and CEO, Steve Cannon, said at the New York Auto Show last week that Tesla has "no network" and only offers "little shops that don't have service capacity." He also said: "Folks are buying a Tesla now because they're kind of cool, but if you're a Tesla buyer, you have to have multiple cars. With Mercedes, you have a whole network. You've got no worries. ... Tesla is great, but you've got plenty of well-established brands that mean luxury, like Porsche or Mercedes-Benz, and how long do you think we're going to wait and let Tesla be out there alone [selling premium electric cars]?" "Treehuggers do not buy new luxury cars" – Uwe Ellinghaus For Cadillac's global chief marketing officer, Uwe Ellinghaus, Tesla's EV success represents little other than "a great opportunity and a learning exercise for all of us, and will help us traditional manufacturers to think twice about electric mobility." He added that, "I am not afraid of Tesla. ... There is no willingness to really sacrifice on the traditional qualities of a luxury car. These are not cars for treehuggers, as treehuggers do not buy new luxury cars." Ellinghaus made the comments during a panel discussion at the 2014 Automotive Forum. Perhaps the lesson of Tesla's offer of free Supercharging to Model S owners is what led to Cadillac to recently announce a deal with Chargepoint that gives ELR drivers access to that company's 16,500 charging stations. Read more details on that below. Cadillac and ChargePoint Bring EV Customer Luxury Driving Experience World's largest, most open electric vehicle charging network available to ELR drivers 2014-04-16 NEW YORK – Cadillac today announced a partnership with ChargePoint, the largest and most open electric vehicle-charging network in the world. The collaboration brings Cadillac ELR drivers immediate access to more than 16,500 charging locations on the ChargePoint network. The ELR electrified luxury coupe went on sale at the end of 2013. It embodies Cadillac's Art & Science design philosophy, combining provocative design with progressive technology.