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Mercedes recalls 126k C-, GLK-Class models for airbag system flaw

Mercedes-Benz is recalling 126,260 vehicles in the US because a flaw can lead to sudden airbag deployment or the safety devices not activating in a crash. The campaign covers the 2008-2009 C-Class, including the C300, C300 4Matic, C350, and C63 AMG; plus the 2010 GLK350 and GLK350 4Matic. On these models, a manufacturing error can lead to corrosion and potentially the malfunction of the airbag control unit. According to a chronology (in a PDF) from the National Highway Traffic Safety Administration, there are at least three alleged cases of unintended airbag deployment in the US in these vehicles. Mercedes-Benz USA spokesperson Donna Boland tells Autoblog that there are no reports of injuries, though. To fix the problem, dealers will inspect the part and will replace it as necessary. Related Video: RECALL Subject : Air Bag Control Unit may Corrode and Malfunction Report Receipt Date: OCT 27, 2015 NHTSA Campaign Number: 15V711000 Component(s): AIR BAGS Potential Number of Units Affected: 126,260 All Products Associated with this Recall Vehicle Make Model Model Year(s) MERCEDES BENZ C300 2008-2009 MERCEDES BENZ C350 2008-2009 MERCEDES BENZ C63 2008-2009 MERCEDES BENZ GLK350 2010 Details Manufacturer: Mercedes-Benz USA, LLC. SUMMARY: Mercedes-Benz USA, LLC. (MBUSA) is recalling certain model year 2008-2009 C300 Sedan, C300 4Matic, C63 AMG, and C350 vehicles, and 2010 GLK350 and GLK350 4Matic vehicles. Due to a manufacturing error, the air bag control unit may corrode and cause the control unit to malfunction. CONSEQUENCE: The malfunctioning air bag control unit may cause the air bags to unexpectedly deploy increasing the risk of injury and the possibility of a vehicle crash. Alternatively, the air bag control unit malfunction may cause the air bags to not deploy in the event of a crash necessitating air bag deployment, increasing the risk of occupant injury. REMEDY: MBUSA will notify owners, and dealers will inspect the air bag control unit and replace it, as necessary, free of charge. The manufacturer has not yet provided a notification schedule. Owners may contact MBUSA customer service at 1-800-367-6372. NOTES: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.safercar.gov.

Toyota and Mercedes begin the Super Bowl ad teases with dads and hares

Advertising Age says pregame buzz is where Super Bowl advertisers really build momentum for their Big Game commercials, so let the teasing continue. We've seen the 30-second spot for the Lexus NX, Mercedes-Benz and Toyota are next out of the tunnel with campaigns that focus on a fable and fathers, respectively. The Mercedes tease gets former NFL wide receiver Jerry Rice lining up a talking-heads debate with eight-year-old Andrew Hunter about whether Hunter's hare could beat a tortoise in a race, but it's a disaster before it even begins. In what will be a continuing storyline, a social media component lets people side with #TeamTortoise or #TeamHare, with "a Big Race viewing party" going to a lucky winner. Mercedes also promises there'll be a hero at the end, which we imagine will something in the Three-Pointed-Star family as opposed to the Testudinae or Leporidae families. Toyota's all about the biological family, rolling out a series of tweets and Vine videos showing off ex-NFL'ers and their kids to hype the "One Bold Choice Leads to Another" campaign for the Camry. The profiled paterfamiliae will be examples of those "who have contributed to their families' lives in bold ways." A 60-second spot during the pre-game will feature Paralympic athlete Amy Purdy, then those stand-up dads will get their own 60 seconds during the second quarter. The social media tag for this one is #OneBoldChoice. You can watch Mercedes' opening salvo above, and check out a Toyota tweet with ex-quarterback Kurt Warner below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Automotive News - sub. req., Mercedes-Benz, Toyota via YouTube (M-B), Twitter (Toyota) Celebrities Marketing/Advertising Mercedes-Benz Toyota Super Bowl Commercials Videos

Mercedes may not be done with R-Class after all

The idea of blending a three-row SUV and a minivan into a luxury model like the Mercedes-Benz R-Class still seems wonderfully absurd, particularly when you consider that there was an AMG version of that German people-mover. Apparently, though, one of the brand's execs doesn't believe the concept behind the R-Class is all that bizarre. In fact, he thinks it could be time to try again. Wolf-Dieter Kurz, Mercedes' vice president in charge of SUVs and sports cars, believes that crossovers could be a major driver of product variants in the future due to their popularity. There are a lot of design possibilities to explore in the segment, in his opinion. "There was already one that we had in the portfolio – maybe we were too early – which was the R-Class, which we are still selling in China. It's doing good, with 12,000 to 14,000 units per year," Kurz said during the launch of the GLE and GLE Coupe, according to CarAdvice. Under a recent deal, the quirky model is made by AM General and exported out of the US. Kurz even suggested the exact niche that the new model might fill. "So let's say these more, let's say, on-road based but still very roomy, but not station wagon, is definitely an interesting segment also in the future," he said, according to CarAdvice. That almost sounds like a blend of wagon and SUV in a move not too dissimilar from the current Subaru Outback or the old R-Class. One hurdle for any future model reviving the concept of the R-Class is that the company is already bursting with CUVs. Every size is practically already filled with the GLA, GLC, GLE, and forthcoming GLS, plus Coupe variants for some of them.