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Mercedes calling in CLS, E-Class over rubber seal fire risk

Mercedes-Benz has discovered a problem with certain E-Class and CLS-Class models and has notified the National Highway Traffic Safety Administration of a recall it's undertaking to resolve the issue. The problem is with the rubber seal at the back of the engine bay, which according to the statement below "may temporarily stick to the hood when it is opened and then may fall into the engine bay when the hood is closed." If it then comes into contact with the exhaust system, it could start a fire. And fires in the engine bay are never a good thing, unless they're contained entirely within the combustion chamber. The issue affects an estimated total of 147,224 E-Class and CLS-Class vehicles, all told, across America – including four-doors, wagons, hybrids and AMG performance models (but no E-Class coupes or convertibles) from the 2013-15 model years. To fix the problem, Benz dealers will simply need to attach four additional clips to keep the seal in place, and will start doing so midway through next month. RECALL Subject : Rubber Seal may Dislodge and Contact Exhaust Report Receipt Date: FEB 13, 2015 NHTSA Campaign Number: 15V088000 Component(s): STRUCTURE Potential Number of Units Affected: 147,224 Manufacturer: Mercedes-Benz USA, LLC. SUMMARY: Mercedes-Benz USA, LLC. (MBUSA) is recalling certain model year 2013-2015 E350 Sedan, E350 4Matic Sedan, E350 4Matic Station Wagon, E400 Hybrid Sedan, CLS 550 CGI, and CLS550 4Matic, 2013-2014 E550 4Matic Sedan, 2013 E63 Sedan, E63 Station Wagon and CLS63, 2014-2015 CLS63 4Matic, E63 4Matic Sedan, E63 4Matic Sedan "S", and E63 4Matic Station Wagon, 2015 CLS400, 2015 E400 Sedan, E400 4Matic Sedan and CLS400 4Matic and 2014 CLS63 "S". The affected vehicles have a rubber seal at the back of the engine bay that may temporarily stick to the hood when it is opened and then may fall into the engine bay when the hood is closed. CONSEQUENCE: If the rubber seal falls into the engine compartment, it may contact parts of the exhaust system, increasing the risk of a fire. REMEDY: MBUSA will notify owners, and dealers will attach four additional retaining clips to the rubber seal, free of charge. The recall is expected to begin by mid-March 2015. Owners may contact MBUSA customer service at 1-201-573-5339. MBUSA's number for this recall is 2015020001. NOTES: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.safercar.gov.

Mercedes wants to be the luxury car for women

Mercedes-Benz wants to bring more women into the the fold, and it's launching a very different type of online vehicle configurator in Germany by the end of the year in hopes of growing appeal among female buyers. The new website is just one part of the company's new advertising campaign called "She's Mercedes" that launches at the Frankfurt Motor Show. It's set to appear in other markets around the world in 2016. Although according to company spokesperson Tobias Mueller to Autoblog, "MBUSA has no immediate plans to extend this strategy in the US." Mercedes believes the huge number of options on its models can be overwhelming, and the company's new "lifestyle configurator" is supposed to offer an alternative. With this solution customers select their preferences to questions about travel, music, activities, and more. The automaker then uses an algorithm to offer several pre-equipped vehicles that meet those criteria best. Although, obviously the traditional configurator is still available for women wanting the more direct approach. "In future we want to win them over for our brand to an even greater extent than before – with tailor-made measures, developed especially for women," said Dr. Jens Thiemer, Mercedes' head of marketing. In addition to the lifestyle configurator, Mercedes is hoping to grow its female buyers in other ways. It's launching a She's Mercedes magazine and website in Germany in September to further get the message out about the campaign. Beyond just a tweaked marketing message, the company wants to hire more women for the sales staff at dealers, too. "Best Customer Experience" – She's Mercedes and lifestyle configurator: Mercedes-Benz – individual and up close and personal to female and male customers alike Stuttgart, Sep 12, 2015 Stuttgart. In keeping with the sales and marketing strategy "Best Customer Experience", Mercedes-Benz is bringing the needs and wishes of women even more sharply into focus. The inspiration platform "She's Mercedes", which is starting in parallel with the International Motor Show in Frankfurt (IAA), is at the heart of the new, holistic initiative. With innovative event and information offers, Mercedes-Benz wants to enter a more intensive dialogue with women and significantly increase the brand's attractiveness for this target group.

Lewis Hamilton cruises to victory at the Singapore Grand Prix

SINGAPORE (Reuters) - Britain's Lewis Hamilton eased to victory from pole position at the Singapore Grand Prix on Sunday as the Mercedes driver extended his championship lead over Ferrari's Sebastian Vettel to 40 points with six rounds remaining. Hamilton held off a mid-race challenge from Red Bull's Max Verstappen to register a record-equaling fourth triumph at the floodlit Marina Bay Street Circuit track, while Vettel finished third to slip further behind in the title race. "Great job everyone, what a weekend... keep pushing, keep pushing, we've got this," Hamilton told his team over the radio soon after crossing the line at the end of the 61st lap. Hamilton's 69th overall victory was his seventh of the season and it was built on the foundations of a stunning qualifying lap on Saturday, when he stormed to pole in a car deemed inferior to the Ferraris and Red Bulls on this circuit. For Vettel and Ferrari it was another disappointing weekend after the car showed plenty of pace through all three practice sessions, the German's cause not helped by a questionable strategy and a poor pitstop. Hamilton won this race from the third row a year ago when Vettel, Verstappen and Kimi Raikkonen collided before Turn One but there was no repeat of such drama this time after the drivers got off to a clean start at the head of the field. There has, however, been a safety car period in every race in Singapore since it joined Formula One in 2008 and it was deployed on the opening lap after Sergio Perez pushed his Force India team mate Esteban Ocon into a wall after Turn Three. "Sorry guys there was no room," Perez told his team over the radio. Vettel got past Verstappen before the safety car emerged and slotted in behind Hamilton, but his race unraveled when the German pitted first on the 14th lap but got stuck in traffic and overtaken by the Dutchman when he made his stop for fresh tires. BACK MARKERS Hamilton was cruising up front but suffered a mini-crisis on the 38th lap when he got stuck in a queue of tail-enders, which allowed Verstappen to get right up behind him. The Dutchman had a look up the inside as Hamilton struggled to pass the back markers but the Briton just stayed ahead and was able to pull clear all the way to the checkered flag once he had a clear track ahead of him. "It definitely got a little bit interesting toward the end with the back markers as you could already feel the draft from the cars when you were five and six seconds behind," Hamilton added.