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Mercedes C111 concept in commercial spoof A Fistful of Wolves

A Fistful of Wolves is a spoof of fashion advertising, commissioned by Mercedes-Benz to spread a cheeky word about Berlin Fashion Week. Yet, in the lampooning of sartorial gobbledygook, plenty of automotive advertising gets doused with cold water, too - like the ads that subscribe to the importance of being earnest (looking at you Matthew McConaughey and Kate Walsh), or the ones that try to convey just how unimaginably cool you'll be once you've jumped into the three-year-lease hole (looking at you, um... Mercedes-Benz and every other German luxury brand). We appreciate a brand that can make fun of itself, though. Led by Australian Justin O'Shea driving the Mercedes C111 through Berlin, it's beautiful satire as O'Shea tries to be fashion-forward while his friends go on about their daily lives, wondering why he never seems to be listening until he's offered cake, or why he's trying to walk in slow motion. Check it out in the video above. News Source: Mercedes-Benz via YouTube, Car and Driver Celebrities Humor Marketing/Advertising Mercedes-Benz Coupe Concept Cars Videos spoof

Carlsson SLK 340 Judd is winged up for hill climb glory

Carlsson has been expertly tuning Mercedes-Benz products for more than 20 years now, but we can't say as we remember the outfit turning out anything quite so racy as this SLK 340 Judd that it has brought along to the Geneva Motor Show this year.
This SLK is meant for competition, obviously, and Carlsson has already booked the car to race in several hill climb events in the E1 category. The purpose-built racer should have a fighting chance to do well in said races, with a shape vetted in wind tunnel testing for maximum downforce, the SLK uses a carbon-fiber bodyshell to help achieve a curb weight of just about 1,720 pounds.
The featherweight SLK's name comes from its 3.4-liter V8 engine, which churns out a wicked 610 horsepower to go with its 317 pound-feet of torque. A Hewland transmission with paddle shift operation manages all of the thrust.

Lewis Hamilton wins in Hungary to stretch F1 title lead over Sebastian Vettel

BUDAPEST (Reuters) - Formula One world champion Lewis Hamilton won the Hungarian Grand Prix from pole position for Mercedes on Sunday to go into the August break with a 24-point lead over Ferrari rival Sebastian Vettel. Vettel was runner-up in Hungary, 17.1 seconds behind, and survived a late collision with Hamilton's team mate Valtteri Bottas who also banged bodywork with Red Bull's Australian Daniel Ricciardo. The victory was Hamilton's record sixth in Hungary, fifth of the season and 67th of his career. Ferrari, mourning the death of former chairman Sergio Marchionne, had Kimi Raikkonen finish third to complete a podium of champions on a dry and sweltering afternoon at the Hungaroring outside Budapest. In a race effectively decided by Saturday's wet qualifying, when Mercedes locked out the front row of the grid against expectation, Hamilton was never challenged. "We came here knowing Ferrari would be really quick this weekend so to come out with these points, we'll definitely take it as a bonus," said Hamilton in a pitlane interview after embracing team members. "I'm really happy with how strong it's come in the last couple of races. We've got to come strong in the next half," added the 33-year-old, who won in Germany from 14th place on the grid a weekend earlier. After 12 races, Hamilton has 213 points to Vettel's 189. Tire strategies were also crucial at a relatively slow and twisty circuit where overtaking is always difficult, with track temperatures hovering around 50 degrees Celsius. Vettel started on the softs and went for a longer first stint than Mercedes, worried by Ferrari's quick getaways, who opted for ultrasofts that were quicker at the start but faded more rapidly. Lining up in fourth place on the grid, Vettel grabbed third from Raikkonen immediately but could not find a way past Bottas who slotted in behind Hamilton as a defense against the red threat. "We were out of position. I think we could have gone with Lewis today with the race pace," said Vettel. "P2 is not really what we wanted this weekend but I think it was the maximum today." ANGRY VERSTAPPEN Raikkonen, without water during the race after Ferrari forgot to connect the bottle, made two stops and agreed third – his fifth successive podium finish – was the best he could have hoped for in the circumstances. "We caught up with Bottas after the first stop but there was no chance to overtake. So our option was to stop again and try again.