2006 Mazda Tribute S 3.0l V6 Sunroof Roof Rack Only 69k Texas Direct Auto on 2040-cars

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Mazda on sales upswing in Europe but won't build there

Auto sales in Europe have been a tricky proposition for some years, but Mazda has seen some success on the backs of the CX-5 and new Mazda6. According to a report form Automotive News Europe, though, that doesn't mean we should be looking for the Japanese manufacturer to set up production operations there.
Mazda's European CEO, Jeff Guyton, explained to AN that "Our intention is to have manufacturing scale. That gives you scale economy and quality through repeatability." In other words, a big honking plant in one part of the world is preferable to a half dozen small factories building the same vehicles.
European sales for Mazda are up 5.4 percent in the first half of 2013, with 74,000 units sold. That kicked the Zoom-Zoom brand's market share up from one to 1.2 percent. Small gains, but gains nonetheless. According to Guyton, Mazda would need to sell 200,000 units of just one model in Europe for local production to make sense. Mazda's best European year saw 320,000 units sold across the entire range.

Mazda could electrify the next Miata, is trying to figure out how

The next Mazda Miata is at the embryonic stage of development. The men and women in charge of the project are debating whether to electrify the roadster, or if it's better to keep it true to its roots. The Miata is not a high-volume model in any market, so it doesn't need a plug to help Mazda comply with looming emissions regulations. The company explained it's not a matter of compliance; it's about how the definition of a sports car and the expectations of motorists could change in the 2020s. "The preferences of people who enjoy driving sports cars might be changing, so we need to think about what direction society is going in. We want to look at the best powertrain to keep the vehicle lightweight, but because of the diversifying requirements and preferences, we need to explore various options," Ikuo Maeda, Mazda's global design director, in an interview with Autocar. Adding any degree of electrification to the Miata beyond a relatively basic mild-hybrid system is easier said than done. An unusually low weight and a compact footprint defined the original model introduced in 1989, and these attributes continue to characterize the fourth-generation car (pictured) sold in 2019. Electrification requires batteries, batteries add weight and require space, and Mazda doesn't want to end up with a 3,000-pound Miata, or one that's the size of a Mercedes-Benz S-Class Convertible. Keeping its chassis balanced is a delicate task, too. Overcoming this challenge is not impossible, however, and batteries are expected to become lighter and smaller during the 2020s. The next-generation Miata isn't expected out until the middle of the 2020s, so Mazda has time to figure out whether it should go hybrid, arrive as an electric car, or carry on with a rev-happy, naturally-aspirated four-cylinder engine. Maeda stressed a final decision on the matter hasn't been made yet. "I don't have the answer right now, but we need to make a vehicle that people can own without worrying that they are not being eco-friendly," he concluded.

Better as a coupe | 2017 Mazda MX-5 Miata RF First Drive

The sun can kill you. It'll also make you hot and sticky and smelly. It's a real nasty thing despite, you know, making virtually all life on Earth possible. Now, apparently, despite these risks, there are those who enjoy driving around in their car being slowly baked alive by our local star. It's insanity, really, and that's not even mentioning the indignities your hair suffers at the merciless force of the wind. So convertibles, then, who needs 'em? Just take the Mazda MX-5 Miata. Wonderful little car, barrels of fun, but wouldn't it be better off with 100 percent less sun? Besides keeping your dermatologist out of business, a solid roof would also lead to less wind noise, greater structural rigidity, and better safety for the vampire population. Nothing but Ws on the board. Alas, the 2017 Mazda MX-5 Miata RF is not the ideal solution to this perfectly sane line of reasoning. It is not the BMW M Coupe or Porsche Cayman of Miatas. It's more like the 911 Targa of Miatas, although since its rear window lowers, the most accurate analogy would be the Honda Civic del Sol of Miatas. Feel free to put that on a billboard. Admittedly, it's a pretty neat bit of engineering and design, and despite the incredibly flattering comparison above, it is accurate to describe its overall look and concept as unique. RF stands for "Retractable Fastback," which is an on-the-nose description. With the entire roof mechanism in place, it does indeed resemble a fastback in profile. From a rear-three-quarter view, that fastback is revealed instead to be buttress panels with a longer deck and a verticalish window placed between them. The Ferrari 575M Superamerica would be another point of reference, but the Miata RF is far better realized. It's particularly impressive how Mazda's designers managed to carefully reshape the Miata's rear quarters to fit and conceal the buttresses' cut line. From most angles, there's no indication that they're anything other than contiguous with the rest of the car. The little black panels that look like darkened windows at first glance are less successful, but they're also clearly necessary to create the desired buttress look and to conceal the roof mechanicals beyond. Ah yes, the compact mechanicals that make the fastback retractable and subject you to the sun's wrath.