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Living Life Large: Driving $2 million worth of cars in one week

Monterey Car Week has quickly become one of my favorite events of the year. There's something for everyone – classic car shows, modern concepts and new vehicle debuts, auctions, racing, and so much more. From a media perspective, there's also a chance to drive a ton of cars. Many automakers bring their latest wares out to Monterey for us to test during our limited free time, and it's a great opportunity to experience fantastic metal against a gorgeous backdrop. That's exactly what I did this year. Instead of flying into Monterey and being driven around, my journey started in Los Angeles and ended in Napa, and I managed to get behind the wheel of some $2 million worth of new cars. Some were old favorites, and many were new experiences. But looking back, this was one of the best weeks of driving I've had in years. Rather than try to come up with some common arc to tie these cars together, here are my notes on all the cars I tested in California earlier this month, presented in the order in which they were driven. 2016 Mazda CX-3 The CX-3 pictured here isn't the exact one I drove in California, but it's close. The only difference was color – my delivered-to-LAX tester wore Mazda's awesome new Ceramic hue (pictured below on the MX-5 Miata). I used the CX-3 to slum through crummy Los Angeles traffic for two hours on the way out to Santa Barbara, with a quick stop at In-N-Out Burger on the way for good measure. A lot nicer inside than I remember. Everyone praises Mazda for its excellence in engineering and design, but there's a lot to be said for the improvements in overall interior refinement. Quiet, comfortable, and well-equipped; the CX-3 made sitting on the 405 freeway a lot more pleasant. Not all that functional. I had a hard time fitting a week's worth of luggage for two people inside. The cargo area and rear passenger compartment were filled, with only enough room on top to see out the back window. A Honda HR-V would've swallowed all that luggage with plenty of room for more. So good to drive. Not surprising, since this wasn't my first time in the CX-3. I knew this CUV would be good on twisty roads, but on the highway it's really exceptional. Road and wind noise are minimal and the overall ride quality is a comfortable sort of sporty. This is definitely something I could drive every day – it's enjoyable during commuting and entertaining on more interesting roads.

What a 181-horsepower 2019 Mazda MX-5 Miata means for us, and you

Last month, we reported on a VIN filing dug up by Road & Track that showed that the 2019 Mazda MX-5 Miata's 2.0-liter Skyactiv-G engine would get a power bump, from 155 to 181 net horsepower. As for how the 2019 Miata would make that extra power, we heard rumors it'd utilize a new cylinder head allowing higher revs, accounting for that extra power. Now we have what appears to be a leaked document from Mazda Canada showing exactly where that extra power comes from. According to the document posted at Miata.net (registration required to see the image), Mazda will alter camshaft lift and valve size on both the intake and exhaust side, fit freer-flowing exhaust, and smooth and enlarge the piping on the air intake side. There are also internal engine modifications: lighter pistons with lower crowns for better swirl in the combustion chamber, lighter connecting rods, and a crankshaft balanced for higher-RPM operation. All those extra revs mean extra vibration and noise, so Mazda will ditch the single-mass flywheel for a "low-inertia" dual-mass flywheel – which will attempt to find a nice balance between DMF damping action and SMF directness. Overall, it's a pretty serious engine revision with some driveline changes that will heavily affect the driving characteristics of a fantastic driver's car. Contributing Editor James Riswick and Senior Editor Alex Kierstein, both well versed in Miatas past and present, are here to analyze what this could mean for the little roadster. James Riswick: I don't know much about them lighter crank combustion rods, but I for one welcome the news of more power to the Miata. The jump from 155 to 181 seems like a very prudent Mazda-like thing to do, accomplishing that task through various aforementioned technical wizardry as opposed to slapping on a turbocharger, exclaiming "yee-hah" and calling it a day. Alex Kierstein: That's true. I'm wary of additional power, but you do make a good point that at least this is the right way to do it. Going all-motor will keep the bright responsiveness of the engine intact. But higher revs might make power delivery peakier. Frankly, I'd be ok with moving the torque and horsepower peaks up a bit in the rev range, making it a bit more work to access the engine's sweet spot. The dual-mass flywheel should also help if low-end torque suffers, so less stalling in traffic. JR: Did wonders in the 911 and 718s.

Mazda reveals new 'Game Changers' advertising campaign

Looking to highlight its unique and sporty mindset, Mazda is getting ready to launch its biggest advertising campaign since "Zoom-Zoom" became its tagline in 2000. The new campaign, entitled "Game Changers," will begin in May, and rather than focusing on its sporty past - like it did with Zoom-Zoom early on - the new ads will look at recent advancements made in building its future, including Skyactiv technologies and its new diesel race program, both of which involve its excellent new Mazda6 sedan.
As a part of the ads, Mazda will showcase game changers from the sporting world, including Dick Fosbury who changed how competitors perform the high jump and Laird Hamilton, who redefined how surfers attacked big waves. It doesn't sound like Zoom-Zoom is going away, but "Game Changers" will definitely feature heavily in the Japanese automaker's marketing moving forward. A few examples of the new ad campaign are posted in our gallery, and the press release is available below.