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Perk up your Mazda Miata with BBR's new 248-horsepower turbo kit

For three decades, enthusiasts have argued whether the Mazda MX-5 Miata needs more power. For its part, Mazda seems fine with leaving the Miata as is, even reducing the horsepower from the third- to fourth-generation models, though the car lost a little weight. That's where tuners like BBR in the UK and Flyin' Miata here in the US step in, offering aftermarket solutions for those that crave a little more grunt. BBR announced today that its new 248-horsepower Stage 1 turbo kit is ready and waiting for the new 2.0-liter-powered ND Miatas, including the new Miata RF. BBR's first Miata turbo kit was released all the way back in 1990. Since then, the shop has been tuning and honing its craft, releasing ever-more potent variations its comprehensive power kit. This new version, like the previous ones, focuses not only on adding more power but maintaining the level of drivability and refinement you expect from all Miatas. The Mazda electronic safety features are retained, and the team is working on CARB emissions approval. That said, with BBR tune an ND Miata will hit 60 mph in just 5.0 seconds, roughly two seconds quicker than stock. To get the peak 248 horsepower and 236 lb-ft of torque, BBR does more than simply slap on a big turbo. In 2014, BBR began using a Mazda3 as a development vehicle in preparation for the new Miata's launch. A twin-scroll turbocharger is mounted onto a custom cast-iron manifold. A front-mounted aluminum intercooler keep things cool and doesn't require cutting up the bodywork. The engine breathes in through a K&N air filter and exhales through a stainless steel downpipe. The whole thing is controlled by BBR's Starchip / EcuTek RaceRom ECU software package. Other upgrades include silicone turbo pipes, an aluminum battery tray, a recirculating piston type dump valve, a carbon-fiber heat shield, and stainless steel oil and water lines. BBR is offering extended warranties from 12 to 36 months. In the US, the sole distributor is Flyin' Miata in Colorado. At $5,695, it's not a cheap proposition, but it is less expensive than one of Flyin' Miata's V8 swap kits. Less expensive (and less potent) performance kits are also available. Related Video: News Source: BBR Aftermarket Mazda Convertible Performance turbo tuner tuning

Mazda on sales upswing in Europe but won't build there

Auto sales in Europe have been a tricky proposition for some years, but Mazda has seen some success on the backs of the CX-5 and new Mazda6. According to a report form Automotive News Europe, though, that doesn't mean we should be looking for the Japanese manufacturer to set up production operations there.
Mazda's European CEO, Jeff Guyton, explained to AN that "Our intention is to have manufacturing scale. That gives you scale economy and quality through repeatability." In other words, a big honking plant in one part of the world is preferable to a half dozen small factories building the same vehicles.
European sales for Mazda are up 5.4 percent in the first half of 2013, with 74,000 units sold. That kicked the Zoom-Zoom brand's market share up from one to 1.2 percent. Small gains, but gains nonetheless. According to Guyton, Mazda would need to sell 200,000 units of just one model in Europe for local production to make sense. Mazda's best European year saw 320,000 units sold across the entire range.

Mazda CEO says rotary not viable, so don't look for a new one

We have some very sad news to report, rotor-heads fans: Don't expect a new rotary-powered vehicle anytime soon. This comes straight from Masamichi Kogai, the CEO of Mazda, which is the only company to ever market a commercially successful rotary-powered automobile in the world. The issue, as it has pretty much always been, is environmental.
While the Wankel rotary engine does indeed make a lot of power in a small, lightweight package, it does so while burning lots of fuel and emitting lots of noxious gases into the atmosphere, at least when running on gasoline. And that means the rotary engine will likely only ever be able to power niche vehicles. And that, in turn, means that it is very difficult to turn a profit on vehicles with rotary engines, particularly for a small automaker like Mazda.
"It has to be a viable commercial proposition. If we are going to adopt it, it has to be a product that can generate at least sales of 100,000 units a year. We have to be able to achieve a profit," said Kogai in an interview with Automotive News. Mazda sold 56,203 RX-7 models in the United States (the automaker's biggest market) in 1986. Sales of the RX-8 peaked in 2004, its first full year on the market, with just 23,690 units.