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2014 Mazda3 2.0L Hatchback officially rated at 40 mpg highway

The Environmental Protection Agency has spoken, and these are the miles per gallon numbers it has officially bestowed on the 2014 five-door Mazda3 hatchback with the SkyActiv-G 2.0-liter engine: 29 city, 40 highway, 33 combined when fitted with the six-speed manual; 30 city, 40 highway and 33 combined when equipped with the six-speed automatic.
Those numbers exactly match the fuel economy targets that Mazda had set for the car when optioned with the 2.0-liter Skyactiv-G with 155 horsepower and 150 pound-feet of torque. For comparison to other cars in the segment, the EPA numbers for the 2013 Honda Civic sedan are 28 city, 39 highway, 32 combined when its 140-hp, 1.8-liter four-cylinder is paired with the five-speed automatic. The Hyundai Elantra GT gets 27 city, 37 highway and 30 combined according to the EPA when its 148-hp, 1.8-liter four-cylinder is paired with either a six-speed manual or six-speed automatic transmission. The numbers for the 2014 Ford Focus aren't out yet.

Mazda taps Americas head as CEO to raise game in its biggest market

TOKYO — Mazda has named the head of its Americas operations as its next president and CEO after its current chief steps down in June, as Japan's fifth-largest automaker seeks to boost profitability in North America, its biggest market. The company said on Friday that Masamichi Kogai will step down and be replaced by current vice president Akira Marumoto, who now oversees operations in the Americas. The changes are effective June 26 after Mazda's annual shareholders' meeting. Mazda, which has global annual sales of around 1.6 million vehicles, has enjoyed a run of rising vehicle sales, expanding in markets particularly in North America, which accounts for nearly 30 percent of total sales. But as one of Japan's smaller automakers and a tiny player globally, it faces growing competition in the United States, where market growth has slowed, and where the company's profitability has sagged due to higher discounting and slowing demand for sedans. The maker of the MX-5 Miata roadster and the reputed Skyactiv gasoline engines also faces higher costs to stay competitive in an industry which is being disrupted by new technologies, including self-driving cars and electric vehicles. Marumoto, a 38-year company veteran with a background in engineering who described himself as having a "strict" work ethic and admitted to being "short-tempered" at times, previously led Mazda's corporate planning and product strategy divisions before heading its Americas operations. He said that growing sales and improving profitability in the North American market would be his biggest priority, along with expanding the company's brand image as an innovative car maker. "Given the rapid changes occurring in the auto industry at the moment it's often asked whether a small company like us will be OK," Marumoto, 60, told reporters at a briefing in Tokyo. "But before we even consider this we need to show our strengths, and what makes us different if we want to grow our brand." Kogai, who became Mazda's president and CEO in 2013, will be following the footsteps of his two immediate predecessors who also held the top job for five years each. He will still be with the automaker and become its chairman, the company said. Earlier this year, Mazda announced that it would invest in a new, $1.6 billion plant in the U.S. state of Alabama as a joint venture with Toyota.

2021 Mazda CX-30 2.5 S gets new name, adds tech, keeps same power

For its second model year, Mazda's in-betweener compact crossover is getting a new-ish name: the 2021 Mazda CX-30 2.5 S. No, those extra digits at the end aren't a trim level. The 2.5 S is apparently part of the name. They also don't indicate a boost in output, as the CX-30 won't be following the example of the recently announced Mazda3 2.5 Turbo. They're all for show. Instead, Mazda adds some new connectivity and safety features to the package. Apple CarPlay and Android Auto are now standard across the lineup. They join Mazda Connected Services with a three-year trial and in-car WiFi hotspot with a six-month or 2GB trial, and they pair with the carryover 8.8-inch center infotainment screen that is controlled by a rotary dial mounted behind the gear shifter. The CX-30 2.5 S keeps as standard the 7-inch reconfigurable digital gauge display, Bluetooth phone and audio, two front USB ports and electronic parking brake. There are also some new safety options to go with the standard i-Activsense package, which includes Mazda’s version of adaptive cruise control with stop and go function, smart braking support, a driver attention alert, lane departure warning with lane-keep assist and high-beam control. Upgrade to the CX-30 2.5 S with Select Package, the second of four trim levels, and you get blind-spot monitoring with rear cross-traffic alert, side mirror turn signals and Mazda Advanced Keyless Entry, plus a leather-wrapped steering wheel and shift knob, leatherette seating and upgraded, 18-inch wheels, among other perks. Step up to the Preferred Package and you get features like a power moonroof, heated front seats and black gloss front grille. The top-tier Premium Package, meanwhile, brings a Bose 12-speaker sound system, a three-month SiriusXM trial subscription, navigation, windshield-projected Active Driving Display, power liftgate, paddle shifters and LED head- and taillights, among other features. As before, power comes from the Skyactiv-G 2.5-liter inline-four that it shares with the Mazda3. It makes 186 horsepower and 186 pound-feet of torque and is mated with a six-speed automatic transmission. The standard setup is front-wheel drive and G-Vectoring Control Plus, but predictive i-Activ all-wheel drive with off-road traction assist is an option across the range for an extra $1,400. Base price creeps up by $55 from 2020 to an even $23,000, including the $1,100 destination fee. Related Video: This content is hosted by a third party.