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Mazda's awesome Hiroshima museum now navigable by Google Maps

Visiting an auto museum is one of the best ways we know to connect with car culture and to commune with the past and bone up on one's knowledge. Most of us have a decent museum within a few hours drive of where we live, but that doesn't mean it's easy to see the world's great collections - factors like cost, time and mobility can get in the way. Videos are great, but they don't allow us to browse at our own pace or choose what we'd like to focus on. The folks behind Google Maps have a solution - the virtual museum tour, as seen here at Mazda's fantastic museum in Hiroshima, Japan.
The Google Maps tour allows viewers to take a walk through the main exhibition area of the museum, and you can focus on specific classic cars from Mazda, or check out displays featuring new technologies like Skyactiv. To take a quick spin through the museum - or a leisurely stroll at your own pace - scroll down to start your own virtual tour.

Editors’ Picks December 2022 | Genesis G90, Mazda3 and an old favorite

The last Editors' Picks collection of 2022 consists of picks from three different segments. We recently got our first shot at the 2023 Genesis G90, which instantly found a warm place in our heart. Plus, a couple of favorites from years past came through. Look out for even more ratings come the new year as a ton of fresh metal comes onto the market. Tons of totally new EVs and sports cars may have hit the streets in 2022, but there are even more new and exciting cars coming. In case you missed our previous Editors' Picks posts, here’s a quick refresher on whatÂ’s going on here. We rate all the new cars we drive with a 1-10 score. Cars that are exemplary in their respective segments get EditorsÂ’ Pick status. Those are the ones weÂ’d recommend to our friends, family and anybody whoÂ’s curious and asks the question. The list that youÂ’ll find below consists of every car we rated in December month that earned an EditorsÂ’ Pick. 2023 Genesis G90 2023 Genesis G90 View 55 Photos Quick take: The Genesis G90 is now a full-size sedan without any major compromises versus its competition. It rides beautifully, features a tech-forward but still usable interior and even has a powerful and refined powertrain. Score: 8.5 What it competes with: Lexus LS 500, BMW 7 Series, Mercedes-Benz S-Class, Audi A8 Pros: Gorgeous design, efficient and powerful powertrain, super-luxurious interior, great value Cons: Doesn't handle as well as competitors From the editors: Road Test Editor Zac Palmer — "The Genesis G90 is all-new for 2023, and what a stupendous luxury sedan it is. The mild-hybrid twin-turbo V6 powertrain is smooth and powerful for effortless acceleration. Its air suspension and electronically controlled dampers waft you over poor pavement with nary a cabin disturbance. Every last luxury you might want for is present from auto-opening doors, massaging seats and rear wheel steering. It's all there for a price that is shockingly low versus the leading German luxury sedans, making it all the more impressive." In-depth analysis: 2023 Genesis G90 First Drive Review: No more compromises   2023 Mazda3 Mazda3 Hatch front three quarter View 57 Photos Quick take: The Mazda3 is a blast to drive and has an interior that rivals entry-level luxury cars. It's only real weakness is a slightly tight rear seat and cargo space.

Mazda reveals new 'Game Changers' advertising campaign

Looking to highlight its unique and sporty mindset, Mazda is getting ready to launch its biggest advertising campaign since "Zoom-Zoom" became its tagline in 2000. The new campaign, entitled "Game Changers," will begin in May, and rather than focusing on its sporty past - like it did with Zoom-Zoom early on - the new ads will look at recent advancements made in building its future, including Skyactiv technologies and its new diesel race program, both of which involve its excellent new Mazda6 sedan.
As a part of the ads, Mazda will showcase game changers from the sporting world, including Dick Fosbury who changed how competitors perform the high jump and Laird Hamilton, who redefined how surfers attacked big waves. It doesn't sound like Zoom-Zoom is going away, but "Game Changers" will definitely feature heavily in the Japanese automaker's marketing moving forward. A few examples of the new ad campaign are posted in our gallery, and the press release is available below.