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2015 Mazda2 spotted on the road

When Mazda unveiled the Hazumi Concept at the 2014 Geneva Motor Show, our excitement for the next Mazda2 increased considerably. The Hazumi looks to retain much of the driving character that makes the current 2 one of the very best cars in its segment while infusing it with more aggressive styling. Of course, when the 2 arrives, it won't look exactly like the Hazumi. That's why these spy photos are so important.
This is our very first look at the next-generation 2, and although the Hazumi influence might be difficult to discern, thanks to the swirly camo, it's still there. The grille shape and the headlights are very similar in shape to the items shown on the concept, while the camouflage disguises the shape of the greenhouse, which looks somewhat like the Hazumi.
What we can't see, though, is under the hood. That's where our spies come in, reporting that a pair of 1.5-liter SkyActiv engines will see action in the tossable 2. The former, which we'll almost certainly see in the US, is a gas-powered mill found in the Euro-spec Mazda3. In the larger 3, it produces 99 horsepower and 111 pound-feet of torque, which is broadly similar to what the current 2's 1.5-liter pumps out. The other engine, a 1.5-liter SkyActiv diesel, probably won't be making the trip, although we'll continue to hope.

2014 Mazda3 2.0L Hatchback officially rated at 40 mpg highway

The Environmental Protection Agency has spoken, and these are the miles per gallon numbers it has officially bestowed on the 2014 five-door Mazda3 hatchback with the SkyActiv-G 2.0-liter engine: 29 city, 40 highway, 33 combined when fitted with the six-speed manual; 30 city, 40 highway and 33 combined when equipped with the six-speed automatic.
Those numbers exactly match the fuel economy targets that Mazda had set for the car when optioned with the 2.0-liter Skyactiv-G with 155 horsepower and 150 pound-feet of torque. For comparison to other cars in the segment, the EPA numbers for the 2013 Honda Civic sedan are 28 city, 39 highway, 32 combined when its 140-hp, 1.8-liter four-cylinder is paired with the five-speed automatic. The Hyundai Elantra GT gets 27 city, 37 highway and 30 combined according to the EPA when its 148-hp, 1.8-liter four-cylinder is paired with either a six-speed manual or six-speed automatic transmission. The numbers for the 2014 Ford Focus aren't out yet.

Mazda reveals new 'Game Changers' advertising campaign

Looking to highlight its unique and sporty mindset, Mazda is getting ready to launch its biggest advertising campaign since "Zoom-Zoom" became its tagline in 2000. The new campaign, entitled "Game Changers," will begin in May, and rather than focusing on its sporty past - like it did with Zoom-Zoom early on - the new ads will look at recent advancements made in building its future, including Skyactiv technologies and its new diesel race program, both of which involve its excellent new Mazda6 sedan.
As a part of the ads, Mazda will showcase game changers from the sporting world, including Dick Fosbury who changed how competitors perform the high jump and Laird Hamilton, who redefined how surfers attacked big waves. It doesn't sound like Zoom-Zoom is going away, but "Game Changers" will definitely feature heavily in the Japanese automaker's marketing moving forward. A few examples of the new ad campaign are posted in our gallery, and the press release is available below.