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Dealers think Mazda's new Mexico plant will increase Mazda3 sales by 20%

Mazda3 sales in the US were down about 15 percent last year to a total of 104,713 units. According to a report from Automotive News, though, the slowdown in sales has been due more to production constraints than demand.
Good news for Mazda dealers, then, that a new plant in Salamanca, Mexico has just come online. Tom Carey, chairman of Mazda's national dealer council, told AN, "We're going to be in good shape because of that Mexico inventory." If estimates prove accurate, sales of the Mazda3 will increase by about 20 percent when the new plant begins production this month.
If those lofty projections come to pass, Mazda will reportedly be on track to exceed 300,000 total sales in the US in 2014, which would represent the brand's highest figures since its 375,000-unit peak in 1994. The brand hopes to sell more than 400,000 vehicles in the US by 2016, and with well-received products like the latest 3 and Mazda6 sedan, such expectations seem quite possible.

Leaked images show digital gauge cluster for Mazda3

Most everything divulged about the 2019 Mazda3 so far has focused on the trick Spark Controlled Compression Ignition (SPCCI) Skyactiv-X engine. If a series of photos posted on a Chinese website are accurate, it looks like Mazda has novel plans for the cockpit as well. The three images show a three-color, all-digital gauge cluster in two different configurations. The first configuration places a three-digit speedo in the center of a blue-ringed tachometer, with gear indicator and water temp displays on the left, fuel range calculator and what appears to be a funky clock on the right. The second configuration splits the tachometer to the left and the speedo to the right. In between them is what looks like a road surface display for automatic cruise control. Trip info lies just under the blue-banded road, while water temp, fuel gauge, gear indicator and range info line up across the bottom. A swath of empty space on the left could be where Mazda's relocated the current car's passel of warning signals. Of note: Everything around the digital gauges appears to come straight from the current Mazda3. The instrument panel surround, the steering wheel and buttons, the stalks, all of it is lifted from today's car. If the photos are what's headed our way on some trim of the 2019 Mazda3, though, they show a clean, handsome evolution of the no-nonsense cluster in the current compact hatch. Mazda's worked up a head of good press on the run-up to the Mazda3 launch for both the engine and the dynamics. We're told we'll get between 10 and 30 percent more torque from the 2.0-liter SPCCI Skyactiv-X, and about 25 percent better fuel economy compared to today's 2.0-liter Skyactiv-G. Handling-wise, the jinba ittai philosophy — horse and rider as one — has led to engineers reworking everything from tire sidewall stiffness to multi-contoured torsion elements and the mounting and shape of the seats. The hatchback's torsional stiffness climbs by 30 percent, any excess rigidity countered by 7.5 meters of "matrix resin material" applied in 16 places on the body "to absorb vibration and dissipate it as heat." The point has been to eliminate dynamic static between the driver and the road, and then to give the driver the best natural seating position to take advantage of the body's reflexes to dynamic input. At the same time, this digital gauge cluster might also give that driver something tasty to look at. Related Video:

Mazda CX-5 in auto-brake accident on Japanese test drive

As we slowly march towards a world where our cars will drive for us, there will be mishaps. Systems will act up, not behave has intended or we'll simply forget to turn them on. We all remember when Volvo tested the S60's City Safety system. Now Mazda has had an issue of its own.
During a test of a Mazda CX-5's Smart City Brake Support on a dealership lot in Japan, a prospective customer and a dealership employee were injured when they hit a urethane barrier used for testing the system. According to Bloomberg, which spoke with the Saitama Prefectural Police, the impact with the barrier left the customer with an injured neck while the dealership employee suffered a fractured arm. Considering the injuries, we imagine this wasn't a small barrier.
"For any safety function, it's impossible to be 100-percent free of accidents. These technical functions aren't always the easiest to understand," IHS Automotive auto parts analyst, Hiroshi Ataka told Bloomberg.