2014 Mazda Mazda3 I Touring on 2040-cars

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We go Unplugged to celebrate Mazda Miata Month

Chances are good that you, loyal Autoblog reader, have long since chosen to follow us on Twitter and 'like' us on Facebook. (If you haven't, feel free to take a second and do so right now.) Anyway, if you're one of our social media posse, you might have already heard that we're smack dab in the middle of Miata Month. We've gotten Mazda to loan us a couple of MX-5 Miatas, allowing us to say a protracted, tear-filled goodbye to the current generation (NC) of the beloved roadster, just before it exits stage right and ushers in the next generation.
You'll see a few more Miata Month items here on Autoblog after we've said our final farewell, but we absolutely wanted to make sure we created some great video evidence of our month, as well. Right down below, then, in its unfiltered-audio splendor, is the Autoblog Unplugged version of the 2015 Mazda MX-5 Miata PRHT. Your author had a pretty great time wringing out the roadster for the creation of our short vid, and we really hope you dig listening along.

Mazda mulling furniture, designer goods in bid to command higher prices

Brands like Porsche and Ferrari make a mint every year by selling branded lifestyle goods like shoes, hats and even wilder items. Bugatti takes things to the extremes with things like its $84,000 belt buckle. These products not only make their respective companies some extra money, but they reaffirm their high-end design aspirations to wealthy buyers. However, the next firm possibly dipping its toe into this upscale pool is a bit more mass-market - Mazda.
That's right. The Japanese automaker best known among enthusiasts for its segment-defining Miata and rotary engines is considering its own line of luxury goods in the coming years called Mazda Design. The project is the brainchild of styling boss Ikuo Maeda, and according to Automotive News, he has backing from company CEO Masamichi Kogai. Although the green light isn't quite on yet, Maeda is already brainstorming. "Not only furniture, but I'd like to build a Mazda Design brand. That's my dream," he said to Automotive News.
The possible project is just one aspect of Mazda's move to become a near-premium brand. According to Automotive News, it wants to see higher transaction prices partially by offering more stylish design than its rivals. Launching a line of luxury goods is meant to communicate this new focus to customers.

2014 Mazda3 breaks cover early, in Euro-spec at least

We're set to get a closer look at the US-spec 2014 Mazda3 later today, but AutoExpress has the first peek at the machine's European cousin (after initial leaks reportedly came from a Czech outlet). The photos show a compact that's taken plenty of design inspiration from its older sister, the Mazda6. That's excellent news, as the larger car's dynamic front fascia, accentuated fender arches and long nose translate well to the Mazda3. Inside, there are are new and improved material choices, and the longer wheelbase means occupants get to enjoy more room than before. There's also a larger trunk with 12.3 cubic feet of cargo capacity.
Buyers in the EU can get their hands on a 1.5-liter Skyactiv-G gasoline engine with 99 horsepower, though the old 2.0-liter four-cylinder will still be available in either 118 hp or 163 hp configuration. A 2.2-liter diesel tops out the engine choices.
The 2014 Mazda3 is lighter than its predecessor and boasts disk brakes and a multi-link rear suspension on every trim. That means this thing should be fun to shuffle around. Stay tuned for details on the US-spec variant later today, including a lot more images of the good-looking hatch.